---
title: "Search terms — cue cards - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/cue-cards/search-terms"
last_updated: "2026-07-31T17:17:33.596Z"
locale: en
meta:
  description: "Niche score 43/100 · £118K/yr market · 245K searches/yr · £5.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · £118K/yr market · 245K searches/yr · £5.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — cue cards - Flapen"
---

# **cue cards**

**Skip it**

Prices mostly outside the sweet spot ($1.74–$12.79) — this niche doesn't clear our bar today.

Market size 28Growth 10Conversion 84Competition 40Returns 99Price range 0Avg price 14Brand share 42Review moat 49Quality gap 58

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,609**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****£118K**

£118K/yr · 245K searches

**Avg price**

**Bad****£5.20**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-29.3%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£1.74–£12.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100