---
title: "Products — clipboard - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/clipboard/products"
last_updated: "2026-07-31T10:39:07.039Z"
locale: en
meta:
  description: "Niche score 58/100 · £664K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · £664K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — clipboard - Flapen"
---

# **clipboard**

**Worth a look**

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 67Growth 24Conversion 95Competition 64Returns 98Price range 11Avg price 20Brand share 59Review moat 59Quality gap 52

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****£664K**

£664K/yr · 758K searches

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****1,159.58**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-1.7%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£7.12**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£1.91–£16.54**

cheapest to priciest tracked listing — scored on the share inside $15–$100