---
title: "Academic Diary 2025-2026 — £115K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/academic-diary-2025-2026"
last_updated: "2026-07-31T13:15:06.623Z"
locale: en
meta:
description: "Niche score 59/100 · £115K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · £115K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Academic Diary 2025-2026 — £115K/yr Amazon UK Niche (2026) - Flapen"
---
# **academic diary 2025-2026**
**Worth a look**
Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 27Growth 85Conversion 30Competition 86Returns 97Price range 13Avg price 20Brand share 85Review moat 74Quality gap 32
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Competition**
**Great****29%**
top-5 click share — an open shelf
**Growth**
**Great****+84.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****558.4**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****£115K**
£115K/yr · 687K searches
**Avg price**
**Bad****£7.05**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.75–£16.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, academic diary 2025-2026 is a £115K/yr Amazon United Kingdom market (687K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Aug–Sep–Nov–Dec. Verdict: Worth a look — 59/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **academic diary 2025-2026 market data**
- **Units sold / yr**
- **25K–30K**
- avg 100–250/product
- **Revenue / yr**
- **£176K–£212K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#174**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **84%**
- **Out of stock**
- **60.1%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **190 days**
## **Competition & brand share**
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
**Brands**
**30 **▲rising
**Sellers**
**52**
**Top-5 brand share**
**50%**
Top 20: 95%
**Top-5 click share**
**29%**
Top 20: 64%
**Open market**
**45%**
- Rileys & Co13% - G4GADGET11% - Thboxes10% - evelay8% - RETTACY7% - Shineone6%
## **Demand & seasonality**
Weekly Amazon search volume, last 69 weeks — +84.2% search growth over the last 90 days.
200K150KSpike '25Prime Day '25Holiday '25Spike '26Prime Day '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 87.1×
[**Open Trend **](https://flapen.com/research/uk/stationery-office-supplies/academic-diary-2025-2026/trend)
## **Top academic diary 2025-2026 search terms**
- **academic diary**97K/yr+366.2%1.5% conv. - **mid year diary**16K/yr+420.5%0.9% conv. - **academic planner**55K/yr+192.9%0.5% conv. - **agenda**14K/yr-14.4%0.4% conv. - **2025 diary**97K/yr-54.3%4.5% conv. - **calendar book**7K/yr+11.9%2.1% conv. - **diary for women**7K/yr-11.0%0.3% conv. - **calendar notebook**4K/yr+16.4%1.8% conv. - **weekly planner diary**4K/yr-12.2%0.8% conv. - **business diary**4K/yr-6.7%0.8% conv. [**All search terms **](https://flapen.com/research/uk/stationery-office-supplies/academic-diary-2025-2026/search-terms)
## **Top academic diary 2025-2026 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£2K4%£5K6%£7K8%£9K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Rileys 2026-2027 Academic Planner 20x15cm (Pink)**Rileys & Co**£6.10**4.4★3,347 rev](https://www.amazon.co.uk/dp/B0FSJW5ZL1) [2**2026 2027 Academic Diary A5 Week to View - Mid Year Student Planner August 2026 to July 2027 - Hardback School College Organiser with Ribbon Bookmark (Cerise)**evelay**£4.19**4.5★1,025 rev](https://www.amazon.co.uk/dp/B09TD45MHB) [3**2026-2027 Academic Diary Wiro A5 Size Week to View Spiral Cover Diaries Mid Year Die Cut Cover Planner (Light Blue)**Shineone**£4.69**4.4★419 rev](https://www.amazon.co.uk/dp/B0F2FRRBMF) [4**RETTACY Academic Diary 2026-2027 A5 Weekly Planner Teacher Planner Pink**RETTACY**£7.91**4.3★87 rev](https://www.amazon.co.uk/dp/B0F4RHYRRD) [5**2026-2027 Academic Diary A5 Page A Day Planner 13 Months Green Flower**Thboxes**£8.50**4.8★514 rev](https://www.amazon.co.uk/dp/B0G43T1CNK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lonely Oak A5 Academic Diary 2026-2027 Week to View Daily Weekly Planner 5.75 x 8.4 13 Months Faux Leather School Year Monthly Calendar Diary from Jul.2026 to Jul.2027 for Student(Black)**Lonely Oak**£7.74**412 rev4mo ago](https://www.amazon.co.uk/dp/B0GS4Y3JBM) [**G4GADGET 2026-2027 Academic Diary A5 Week To View Black Hardback August 2026 to July 2027 Weekly Planner Student Teacher School Organizer Timetable & Appointment Year Planner**G4GADGET**£3.53**495 rev5mo ago](https://www.amazon.co.uk/dp/B0GMJWRP94) [**G4GADGET 2026-2027 Academic Diary A5 Week To View Purple Hardback August 2026 to July 2027 Weekly Planner Student Teacher School Organizer Timetable & Appointment Year Planner**G4GADGET**£4.14**495 rev5mo ago](https://www.amazon.co.uk/dp/B0GMK4RPW5) [**EMSHOI Academic Diary August 2026 - July 2027 A5 30-Minute Planner Light Green | Mid Year Work Diary Week to View Appointment Book for Teachers & Professionals**EMSHOI**£8.83**50 rev7mo ago](https://www.amazon.co.uk/dp/B0GDDFBQ46) [**Academic Diary 2026-2027 - Diary 2026-2027 A5 Week to View August 2026 - July 2027 Pink and Blue Twin-Wire Binding Hard Cover Elastic Closure 21.5 x 15.5 x 1.5 cm**Indeme**£6.05**33 rev7mo ago](https://www.amazon.co.uk/dp/B0GBT4LNW7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lonely Oak A5 Academic Diary 2026-2027 Week to View Daily Weekly Planner 5.75 x 8.4 13 Months Faux Leather School Year Monthly Calendar Diary from Jul.2026 to Jul.2027 for Student(Black)**Lonely Oak**£7.74**4.6★**▲ 159%**](https://www.amazon.co.uk/dp/B0GS4Y3JBM) [**Rileys 2026-2027 Academic Planner 20x15cm (Pink)**Rileys & Co**£6.10**4.4★**▲ 159%**](https://www.amazon.co.uk/dp/B0FSJW5ZL1) [**Academic Diary 2026-2027 - Diary 2026-2027 A5 Week to View August 2026 - July 2027 Pink and Blue Twin-Wire Binding Hard Cover Elastic Closure 21.5 x 15.5 x 1.5 cm**Indeme**£6.05**4.8★**▲ 158%**](https://www.amazon.co.uk/dp/B0GBT4LNW7) [**Rileys 2026-2027 Academic Planner 20x15cm (Green)**Rileys & Co**£6.16**4.4★**▲ 158%**](https://www.amazon.co.uk/dp/B0FSJVHCF9) [**G4GADGET 2026-2027 Academic Diary A5 Week To View Black Hardback August 2026 to July 2027 Weekly Planner Student Teacher School Organizer Timetable & Appointment Year Planner**G4GADGET**£3.53**4.5★**▲ 156%**](https://www.amazon.co.uk/dp/B0GMJWRP94)
**~~View all trending →~~**
## **What buyers say about academic diary 2025-2026**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“Excellent Quality”*
**Document Organizing/Classification**15%
*“Its perfect for keeping me organised”*
**Value For Money**15%
*“Great value for money”*
**Advertised Vs Actual Product**12%
*“Does the job”*
**Paper Quality**8%
*“the paper itself is really nice”*
**Design-Overall**6%
*“The design is straightforward and practical”*
**Ease Of Use**5%
*“Easy to use”*
**Size-Overall**5%
*“Good Size”*
**Writing Experience**3%
*“Big enough to write in”*
**Color**2%
*“Its a nice colour”*
### **What buyers complain about **
**Quality-Overall**17%
*“Not as High quality as previous years”*
**Value For Money**12%
*“I thought it was a little expensive”*
**Paper Quality**9%
*“the pages are clearly layed out”*
**Print Quality**9%
*“Is this a misprint”*
**Advertised Vs Actual Product**9%
*“Advertised as an Academic Diary yet does not have a page to add Timetables”*
**Document Organizing/Classification**6%
*“not great when using for work planning”*
**Size-Overall**5%
*“full inches - not much good for me in the UK”*
**Design-Overall**4%
*“As these arent cheap I deducted two stars for this as it really is annoying and badly planned”*
**Adhesion/Stickiness**3%
*“No stickers like the picture”*
**Strength**2%
*“a little flimsy”*
### **Top return reasons **
**Size-Overall**47%
**Advertised Vs Actual Product**10%
**Quality-Overall**10%
**Paper Quality**4%
**Color**3%
**Functionality-Overall**3%
**Weight Heavy**2%
**Value For Money**2%
**Strength**2%
**Material Quality**2%
## **Common questions**
- **Is academic diary 2025-2026 profitable to sell on Amazon United Kingdom?**
- The niche generates £115K/yr across 75 tracked products. 14 of 36 products launched in the last 360 days are still selling. 90-day search growth is +84.2%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the academic diary 2025-2026 niche?**
- 30 brands and 52 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in academic diary 2025-2026?**
- Top complaints mined from reviews: Quality-Overall, Value For Money, Paper Quality. The return rate is 0.6%.
- **When does demand for academic diary 2025-2026 peak?**
- Demand peaks in Aug–Sep–Nov–Dec; the busiest month runs 87.1× the quietest.
- **What does it cost to enter the academic diary 2025-2026 niche?**
- Listings span £2.75–£16.87; the average listing price is £7.05 (sweet spot $15–$100). The average incumbent carries 558 reviews — the moat a new listing must climb.
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