---
title: "Target Dart Board — £330K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/target-dart-board"
last_updated: "2026-07-31T18:30:22.237Z"
locale: en
meta:
description: "Niche score 37/100 · £330K/yr market · 118K searches/yr · £75.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · £330K/yr market · 118K searches/yr · £75.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Target Dart Board — £330K/yr Amazon UK Niche (2026) - Flapen"
---
# **target dart board**
**Skip it**
Soft demand (-54.3% this quarter) — this niche doesn't clear our bar today.
Market size 52Growth 0Conversion 46Competition 5Returns 96Price range 47Avg price 84Brand share 0Review moat 61Quality gap 50
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****£75.15**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,050.5**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****£330K**
£330K/yr · 118K searches
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****£17.66–£194.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.7%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****94%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-54.3%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Kingdom niche tracking, target dart board is a £330K/yr Amazon United Kingdom market (118K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **target dart board market data**
- **Units sold / yr**
- **3K–4K**
- avg 500–750/product
- **Revenue / yr**
- **£225K–£301K**
- units × avg price
- **Conversion rate**
- **3.7%**
- **Avg BSR**
- **#80**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▲rising
**Sellers**
**15**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**94%**
Top 20: 100%
**Open market**
**0%**
- Target Darts62% - WINMAU36% - TGXLAK2% - Open — no brand owns it (0%)
## **Top target dart board search terms**
- **target tor**22K/yr-45.9%3.5% conv. - **target dart board**42K/yr-61.2%3.1% conv. - **target torr dartboard**15K/yr-52.2%4.4% conv. - **tor dartboard**10K/yr-49.8%3.6% conv. - **target tor dartboard**8K/yr-49.8%3.9% conv. - **target dartboard**8K/yr-60.9%3.9% conv. - **target board**3K/yr-38.9%0.6% conv. - **target aspar**3K/yr-67.3%2.5% conv. - **target aspar dartboard**3K/yr-42.6%4.4% conv. - **dart board target**4K/yr-71.4%5.3% conv. [**All search terms **](https://flapen.com/research/uk/sports-outdoors/target-dart-board/search-terms)
## **Top target dart board products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£33K20%£66K30%£99K40%£132K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Target Darts TOR Dartboard Steel Tip Dart Board | Competition Standard Steel Tip Dartboards with Fixing Kit Modern Rotational Number Ring Premium Madagascan Sisal Stainless Steel Thin Wire System**Target Darts**£55.28**4.6★1,145 rev](https://www.amazon.co.uk/dp/B0DFD14P67) [2**AUTODARTS Vantage Auto Dart Scoring System | Smart Dart board Camera Scorer | Real-Time Score Tracking Easy Setup Darts Scoreboard Electronic for Steel Tip Darts -Compatible with Winmau Plasma Light**WINMAU**£194.45**4.1★46 rev](https://www.amazon.co.uk/dp/B0GK8336JH) [3**Target Darts Luke Littler Gen 1 Prodigy Steel Tip Swiss Point Darts 90% Tungsten Darts 23G | Generation 1 Gold Steel Tip G1 Player Edition Swiss Points Dart Sets K-Flex Flights and Shafts**Target Darts**£107.09**4.4★323 rev](https://www.amazon.co.uk/dp/B0DFCPL19G) [4**Target Darts Aspar Dart Board | Steel Tip Dartboard with Self Recovering Sisal Bristles & Rotational Score Ring | Thin Wire Regulation Competition Size Dart Board Set | Professional Darts Accessories**Target Darts**£37.11**4.6★536 rev](https://www.amazon.co.uk/dp/B09GBN6G5L) [5**Target Darts Rift Dartboard Set | Steel Tip Dart Board | Staple-less Wire | Includes Two Sets of 17G Darts | Complete Starter Set | Includes 1 Month of DartCounter App**Target Darts**£28.67**4.6★240 rev](https://www.amazon.co.uk/dp/B0FLPXWPRS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**AUTODARTS Vantage Auto Dart Scoring System | Smart Dart board Camera Scorer | Real-Time Score Tracking Easy Setup Darts Scoreboard Electronic for Steel Tip Darts -Compatible with Winmau Plasma Light**WINMAU**£194.45**46 rev6mo ago](https://www.amazon.co.uk/dp/B0GK8336JH) [**Target Darts Rift Dartboard Set | Steel Tip Dart Board | Staple-less Wire | Includes Two Sets of 17G Darts | Complete Starter Set | Includes 1 Month of DartCounter App**Target Darts**£28.67**240 rev6mo ago](https://www.amazon.co.uk/dp/B0FLPXWPRS) [**Target Darts Star Wars TOR Dartboard & Surround Bundle | Steel Tip Dart Board Competition Standard Complete Home Dartboard Setup Disney Galaxy Design**Target Darts**£117.62**53 rev9mo ago](https://www.amazon.co.uk/dp/B0FW5QJPHY) [**Large Dart Board for Kids Kids Double-Sided Dart Board with 12 Pcs Sticky Balls and Darts Indoor/Outdoor Sport Fun Party Play Game Toys Gifts for 3 4 5 6 7 8 9 10 11 12 Year Old Boys Girls**TGXLAK**£17.66**16 rev1y ago](https://www.amazon.co.uk/dp/B0DRZL474F) [**Target Darts TOR Dartboard Steel Tip Dart Board | Competition Standard Steel Tip Dartboards with Fixing Kit Modern Rotational Number Ring Premium Madagascan Sisal Stainless Steel Thin Wire System**Target Darts**£55.28**1,145 rev1y ago](https://www.amazon.co.uk/dp/B0DFD14P67)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Target Darts Luke Littler Gen 1 Prodigy Steel Tip Swiss Point Darts 90% Tungsten Darts 23G | Generation 1 Gold Steel Tip G1 Player Edition Swiss Points Dart Sets K-Flex Flights and Shafts**Target Darts**£107.09**4.4★**▲ 350%**](https://www.amazon.co.uk/dp/B0DFCPL19G) [**AUTODARTS Vantage Auto Dart Scoring System | Smart Dart board Camera Scorer | Real-Time Score Tracking Easy Setup Darts Scoreboard Electronic for Steel Tip Darts -Compatible with Winmau Plasma Light**WINMAU**£194.45**4.1★**▲ 234%**](https://www.amazon.co.uk/dp/B0GK8336JH) [**Large Dart Board for Kids Kids Double-Sided Dart Board with 12 Pcs Sticky Balls and Darts Indoor/Outdoor Sport Fun Party Play Game Toys Gifts for 3 4 5 6 7 8 9 10 11 12 Year Old Boys Girls**TGXLAK**£17.66**4.2★**▲ 71%**](https://www.amazon.co.uk/dp/B0DRZL474F) [**Target Darts Rift Dartboard Set | Steel Tip Dart Board | Staple-less Wire | Includes Two Sets of 17G Darts | Complete Starter Set | Includes 1 Month of DartCounter App**Target Darts**£28.67**4.6★**▼ 33%**](https://www.amazon.co.uk/dp/B0FLPXWPRS) [**Target Darts Aspar Dart Board | Steel Tip Dartboard with Self Recovering Sisal Bristles & Rotational Score Ring | Thin Wire Regulation Competition Size Dart Board Set | Professional Darts Accessories**Target Darts**£37.11**4.6★**▼ 38%**](https://www.amazon.co.uk/dp/B09GBN6G5L)
**~~View all trending →~~**
## **What buyers say about target dart board**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**39%
*“Excellent quality”*
**Value For Money**30%
*“Good Value”*
**Durability**9%
*“Very durable”*
**Advertised Vs Actual Product**3%
*“Exactly as expected”*
**Suitability Beginner**2%
*“Great Beginner/Moderate Dartboard”*
**Noise Level**2%
*“very little noise”*
**Rope/Wire Tangling**2%
*“iv never had a bounce out the wires are fantastic best yet overall a nice board”*
**Fun/Entertainment Experience**2%
*“they are absolutely fine for casual, fun games”*
**Size-Overall**2%
*“It fits well and looks great”*
**Ease Of Cleaning**1%
*“still looks clean”*
### **What buyers complain about **
**Quality-Overall**35%
*“Really poor for such a renowned brand”*
**Durability**10%
*“quite easy to break or Snap 1 off my darts were thrown then the end piece has snapped off so it is no longer usable now so have to use the remainder of what I have”*
**Value For Money**8%
*“Definitely not value for money at that price”*
**Color**6%
*“There's bleedout of the colours into the neighbouring segments”*
**Assembly/Installation**6%
*“Don't like the set up”*
**Measurement/Reading Accuracy**6%
*“Gauge out of the double 13”*
**Functionality-Overall**4%
*“It's very annoying paying this much for a product that isn't working”*
**Rope/Wire Tangling**4%
*“had more bounce outs than ever all when they hit the wire that appears to be raised”*
**Weight Light**2%
*“Too light so fall out of the board”*
**Shock Resistance**2%
*“Shocking board”*
### **Top return reasons **
**Product Condition**14%
**Quality-Overall**10%
**Defective Material/Parts**9%
**Functionality-Overall**7%
**Weight Heavy**7%
**Size-Overall**7%
**Gifting Purpose**6%
**Mounting**6%
**Durability**3%
**Value For Money**3%
## **Common questions**
- **Is target dart board profitable to sell on Amazon United Kingdom?**
- The niche generates £330K/yr across 8 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -54.3%. Flapen's verdict: Skip it (37/100).
- **How competitive is the target dart board niche?**
- 3 brands and 15 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in target dart board?**
- Top complaints mined from reviews: Quality-Overall, Durability, Value For Money. The return rate is 0.8%.
- **What does it cost to enter the target dart board niche?**
- Listings span £17.66–£194.45; the average listing price is £75.15 (sweet spot $15–$100). The average incumbent carries 1,051 reviews — the moat a new listing must climb.
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