---
title: "Search terms — squash balls - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/squash-balls/search-terms"
last_updated: "2026-07-31T21:12:12.328Z"
locale: en
meta:
  description: "Niche score 47/100 · £131K/yr market · 101K searches/yr · £10.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £131K/yr market · 101K searches/yr · £10.91 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — squash balls - Flapen"
---

# **squash balls**

**Skip it**

Soft demand (-29.6% this quarter) — this niche doesn't clear our bar today.

Market size 29Growth 10Conversion 94Competition 57Returns 98Price range 63Avg price 41Brand share 10Review moat 84Quality gap 30

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****11.9%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****328.13**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£4.95–£31.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****£10.91**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£131K**

£131K/yr · 101K searches

**Growth**

**Bad****-29.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand