---
title: "Push Up Board — £351K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/push-up-board"
last_updated: "2026-07-31T06:34:34.401Z"
locale: en
meta:
description: "Niche score 57/100 · £351K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · £351K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Push Up Board — £351K/yr Amazon UK Niche (2026) - Flapen"
---
# **push up board**
**Worth a look**
Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 53Growth 14Conversion 79Competition 36Returns 96Price range 80Avg price 75Brand share 67Review moat 72Quality gap 60
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Price range**
**Great****£7.97–£45.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****8.0%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****£14.96**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****616.14**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****65%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****£351K**
£351K/yr · 293K searches
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-21.9%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, push up board is a £351K/yr Amazon United Kingdom market (293K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan–Aug–Dec. Verdict: Worth a look — 57/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **push up board market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **£299K–£374K**
- units × avg price
- **Conversion rate**
- **8.0%**
- **Avg BSR**
- **#33**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **95%**
- **Out of stock**
- **4.7%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▼falling
**Sellers**
**28**
**Top-5 brand share**
**65%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 98%
**Open market**
**29%**
- LN COZY CORNER17% - AERLANG17% - Feenao14% - Xuza10% - JLoibao7% - Jerylota6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Aug, Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/uk/sports-outdoors/push-up-board/trend)
## **Top push up board search terms**
- **push up board**201K/yr-24.5%7.1% conv. - **press up board**45K/yr-20.0%9.1% conv. - **pushup board**24K/yr-6.8%6.0% conv. - **pressup board**5K/yr-18.4%9.2% conv. - **push up board with resistance bands**5K/yr-18.1%4.5% conv. - **press up board for men**3K/yr+9.7%8.6% conv. - **foldable push up board**3K/yr-13.5%8.8% conv. - **professional push up board**3K/yr-47.0%5.7% conv. - **push up board for men**3K/yr-5.6%1.8% conv. [**All search terms **](https://flapen.com/research/uk/sports-outdoors/push-up-board/search-terms)
## **Top push up board products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£18K10%£35K15%£53K20%£70K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**AERLANG Push Up Board Foldable Fitness Training System 20 in 1 Multi Functional Home Gym Equipment for Upper Body Strength Training Burn Fat Sculpt Shoulders Chest Back Triceps**AERLANG**£13.96**4.4★4,832 rev](https://www.amazon.co.uk/dp/B0DDPN4F2X) [2**9-in-1 Push Up Board Press-Up Board with Resistance Bands Multi-Function Fitness Board for Chest Arms Shoulders Home Gym Strength Training Equipment for Men & Women (Black 9 IN 1)**LN COZY CORNER**£7.97**4.5★92 rev](https://www.amazon.co.uk/dp/B0DY7XDWZD) [3**Foldable Push Up Board 24-In-1 Multi-function Home Workout Equipment Burn Fat Strength Training Equipment for Effectively Exercise the Muscle of the Upper Body Shoulders Chest Back and Triceps**Feenao**£12.40**4.4★616 rev](https://www.amazon.co.uk/dp/B0CQ3135ZD) [4**Xuza Push Up Board with Jump Rope | Multi-function Foldable Portable Press Up Board - Ultimate Home Gym Set Storage Bag Resistance Bands & Workout Guide - Great Gift for Men & Women**Xuza**£11.48**4.5★153 rev](https://www.amazon.co.uk/dp/B0DQLJT3RP) [5**Push Up Board Fitness Workout Home Gym Equipment 20 in 1 Exercise Press Up Board for Floor Exercise the Muscle of the Upper Body Shoulders Chest Back and Triceps Strength Training Equipment for Men**JLoibao**£8.49**4.4★92 rev](https://www.amazon.co.uk/dp/B0G4QTGL58)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Basics Push Up Board 24-in-1 Multi-Position Training System for Upper Body Strength and Muscle Building**Amazon Basics**£11.26**122 rev3mo ago](https://www.amazon.co.uk/dp/B0DQS9VKYZ) [**T MATYAL Foldable Push Up Board Set with Jump Rope and Resistance Bands Portable Home Gym Equipment with Storage Bag and Workout Guide for Full Body Strength Training for Men and Women**T MATYAL**£11.35**2 rev5mo ago](https://www.amazon.co.uk/dp/B0GQJRJDTS) [**Woodsport Air - Push up board Wooden Press up board 65 cm - Family Size**Woodsport**£41.48**99 rev6mo ago](https://www.amazon.co.uk/dp/B0GD81B36D) [**Push Up Board Fitness Workout Home Gym Equipment 20 in 1 Exercise Press Up Board for Floor Exercise the Muscle of the Upper Body Shoulders Chest Back and Triceps Strength Training Equipment for Men**JLoibao**£8.49**92 rev8mo ago](https://www.amazon.co.uk/dp/B0G4QTGL58) [**24 in1 Foldable Push Up Board Home Workout Equipment Burn Fat Strength Training Equipment Pushup Stands Exercise Board Muscle Board Home Exercises**YingErTool**£10.32**23 rev10mo ago](https://www.amazon.co.uk/dp/B0FQPC4XP9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Basics Push Up Board 24-in-1 Multi-Position Training System for Upper Body Strength and Muscle Building**Amazon Basics**£11.26**4.6★**▲ 274%**](https://www.amazon.co.uk/dp/B0DQS9VKYZ) [**Woodsport Air - Push up board Wooden Press up board 65 cm - Family Size**Woodsport**£41.48**4.5★**▲ 272%**](https://www.amazon.co.uk/dp/B0GD81B36D) [**T MATYAL Foldable Push Up Board Set with Jump Rope and Resistance Bands Portable Home Gym Equipment with Storage Bag and Workout Guide for Full Body Strength Training for Men and Women**T MATYAL**£11.35**4.5★**▲ 268%**](https://www.amazon.co.uk/dp/B0GQJRJDTS) [**20-in-1 Push Up Board Foldable Press-Up Board with Resistance Bands Multi-Function Fitness Board for Chest Arms Shoulders Home Gym Strength Training Equipment for Men & Women (Black 20 IN 1)**LN COZY CORNER**£8.77**4.5★**▲ 215%**](https://www.amazon.co.uk/dp/B0DY7Y28CC) [**22-in-1 Home Gym Equipment Portable Push Up Stands Press Up Board Handles for floor Home Gym Systems with 36 Gym Accessories Resistance Band Bar Abdominal Rollers (Black) (black 22 in 1)**Jerylota**£45.28**4.1★**▲ 155%**](https://www.amazon.co.uk/dp/B0D5XZD752)
**~~View all trending →~~**
## **What buyers say about push up board**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**15%
*“Easy to use much like all of these types of boards”*
**Quality-Overall**15%
*“The build quality is solid”*
**Value For Money**7%
*“Good price”*
**Exercise/Sports Suitability**7%
*“Overall it is a good piece of home gym equipment”*
**Storage Capacity**5%
*“storage is very decent”*
**Grip**5%
*“The grips are comfortable”*
**Handle Quality**5%
*“The handles are comfortable to grip”*
**Portability**4%
*“It is also very portable as we took away on holiday with us”*
**Advertised Vs Actual Product**4%
*“Does what it says”*
**Material Quality**3%
*“the Woodsport version does it with a quality of material”*
### **What buyers complain about **
**Quality-Overall**14%
*“Poor quality”*
**Strength**8%
*“Flimsy, dangerous fad”*
**Handle Quality**6%
*“During a push up I felt that the handle could become detached”*
**Material Quality**3%
*“Plastic feels cheaply made”*
**Size-Overall**3%
*“the spacing isn't quite right”*
**Comfort-Overall**3%
*“I found it quite an uncomfortable experience with having just my hands on the floor”*
**Add-Ons/Attachments**2%
*“Nothing else to add”*
**Grip**2%
*“would be better with grips”*
**Hard Feel**2%
*“The handles are quite hard”*
**Pain Relief-Overall**2%
*“his wrists began to hurt”*
### **Top return reasons **
**Quality-Overall**20%
**Handle Quality**12%
**Defective Material/Parts**8%
**Size-Overall**7%
**Strength**7%
**Functionality-Overall**6%
**Grip**5%
**Ease Of Use**4%
**Material Quality**3%
**Advertised Vs Actual Product**3%
## **Common questions**
- **Is push up board profitable to sell on Amazon United Kingdom?**
- The niche generates £351K/yr across 22 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -21.9%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the push up board niche?**
- 18 brands and 28 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 65% of demand.
- **What do buyers complain about in push up board?**
- Top complaints mined from reviews: Quality-Overall, Strength, Handle Quality. The return rate is 0.7%.
- **When does demand for push up board peak?**
- Demand peaks in Jan–Aug–Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the push up board niche?**
- Listings span £7.97–£45.28; the average listing price is £14.96 (sweet spot $15–$100). The average incumbent carries 616 reviews — the moat a new listing must climb.
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