---
title: "Pink Darts — £48K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/pink-darts"
last_updated: "2026-07-31T18:29:11.460Z"
locale: en
meta:
description: "Niche score 40/100 · £48K/yr market · 87K searches/yr · £19.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · £48K/yr market · 87K searches/yr · £19.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pink Darts — £48K/yr Amazon UK Niche (2026) - Flapen"
---
# **pink darts**
**Skip it**
Soft demand (-61.8% this quarter) — this niche doesn't clear our bar today.
Market size 12Growth 0Conversion 36Competition 23Returns 96Price range 83Avg price 86Brand share 33Review moat 58Quality gap 73
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****£19.50**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£7.60–£107.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,189.07**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£48K**
£48K/yr · 87K searches
**Growth**
**Bad****-61.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, pink darts is a £48K/yr Amazon United Kingdom market (87K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 40/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink darts market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£39K–£49K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#138**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **11.7%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **221 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**10%**
- CUESOUL37% - CyeeLife26% - Aiqilai10% - Lavishio6% - Naroote6% - RED DRAGON4% - Open — no brand owns it (5 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 81 weeks — -61.8% search growth over the last 90 days.
7K5KSpike '25Black Friday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 8.0×
[**Open Trend **](https://flapen.com/research/uk/sports-outdoors/pink-darts/trend)
## **Top pink darts search terms**
- **pink darts**48K/yr-60.4%3.1% conv. - **darts pink**7K/yr-54.6%3.1% conv. - **purple darts**9K/yr-64.2%1.7% conv. - **womens darts**10K/yr-66.5%1.6% conv. - **ladies darts**9K/yr-68.7%2.9% conv. - **fallon sherrock darts**4K/yr-61.2%0.3% conv. [**All search terms **](https://flapen.com/research/uk/sports-outdoors/pink-darts/search-terms)
## **Top pink darts products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£5K20%£10K30%£15K40%£19K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CUESOUL Steel Tip Darts Set 22 Grams With Durable Aluminum Shafts 3 pcs Dart Flights Dart Bag/Case**CUESOUL**£8.33**4.4★730 rev](https://www.amazon.co.uk/dp/B00VSX5152) [2**CyeeLife Steel Tip Darts Set Metal Darts Set 20 Grams With 3 Durable Aluminum Shafts 6 Dart Flights 1 Dart Bag/Case and Point Guard**CyeeLife**£7.60**4.8★47 rev](https://www.amazon.co.uk/dp/B0FX2T7WWX) [3**Aiqilai Darts Set 24g Professional 3 Pack Steel Tip Darts Set with Aluminum Shafts(+3 More Spare Shafts) and 2 Style Flights+Rubber O-Rings and Darts Case- Coloured**Aiqilai**£12.08**4.4★2,347 rev](https://www.amazon.co.uk/dp/B0D1MLHK1Y) [4**CUESOUL DHOLE Steel Tip Darts Set 21 Grams With 3 Steel Tip Barrels 6 Durable Aluminum Shafts 6 Dart Flights Dart CaseDHOL-F1207**CUESOUL**£12.64**4.4★357 rev](https://www.amazon.co.uk/dp/B00XMUCHNS) [5**CyeeLife Soft Tip Darts Set - Professional Darts Plastic Tip Sets with Brass Barrel + 6 Shaft + 6 Standard Flights + Portable Case for Electronic DartBoard**CyeeLife**£9.83**4.2★176 rev](https://www.amazon.co.uk/dp/B0FNW1PF2H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Olivvia Steel Tip Darts Set 24g Professional Metal Tip Darts**Olivvia**£10.58**11 rev8mo ago](https://www.amazon.co.uk/dp/B0G28G6946) [**CyeeLife Soft Tip Darts Set - Professional Darts Plastic Tip Sets with Brass Barrel + 6 Shaft + 6 Standard Flights + Portable Case for Electronic DartBoard**CyeeLife**£9.83**176 rev8mo ago](https://www.amazon.co.uk/dp/B0FNW1PF2H) [**CyeeLife Steel Tip Darts Set Metal Darts Set 20 Grams With 3 Durable Aluminum Shafts 6 Dart Flights 1 Dart Bag/Case and Point Guard**CyeeLife**£7.60**47 rev9mo ago](https://www.amazon.co.uk/dp/B0FX2T7WWX) [**Lavishio Dart Metal Tip Set 3 Aluminum Dart Shafts Steel Tip Dart Set Professional Darts Steel Tip Set + Extra 3 Dart Flights 3 Replace Plastic Shafts (bright purple)**Lavishio**£14.61**24 rev1y ago](https://www.amazon.co.uk/dp/B0F66RK5KF) [**Target Darts Luke Littler Gen 1 Prodigy Steel Tip Swiss Point Darts 90% Tungsten Darts 23G | Generation 1 Gold Steel Tip G1 Player Edition Swiss Points Dart Sets K-Flex Flights and Shafts**Target Darts**£107.09**323 rev1y ago](https://www.amazon.co.uk/dp/B0DFCPL19G)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Target Darts Luke Littler Gen 1 Prodigy Steel Tip Swiss Point Darts 90% Tungsten Darts 23G | Generation 1 Gold Steel Tip G1 Player Edition Swiss Points Dart Sets K-Flex Flights and Shafts**Target Darts**£107.09**4.4★**▲ 561%**](https://www.amazon.co.uk/dp/B0DFCPL19G) [**CyeeLife Steel Tip Darts Set Metal Darts Set 20 Grams With 3 Durable Aluminum Shafts 6 Dart Flights 1 Dart Bag/Case and Point Guard**CyeeLife**£7.60**4.8★**▲ 208%**](https://www.amazon.co.uk/dp/B0FX2T7WWX) [**WINMAU Darts Set Michael van Gerwen MvG Steeltip Gift Case - 50 Piece Dart Set | 20g Steel Tip 90% Tungsten Darts | 4 x Shafts | 4 x Flights | Accessories**WINMAU**£14.05**4.4★**▲ 91%**](https://www.amazon.co.uk/dp/B082MN69KV) [**Olivvia Steel Tip Darts Set 24g Professional Metal Tip Darts**Olivvia**£10.58**4.3★**▲ 79%**](https://www.amazon.co.uk/dp/B0G28G6946) [**CyeeLife Soft Tip Darts Set - Professional Darts Plastic Tip Sets with Brass Barrel + 6 Shaft + 6 Standard Flights + Portable Case for Electronic DartBoard**CyeeLife**£9.83**4.2★**▲ 26%**](https://www.amazon.co.uk/dp/B0FNW1PF2H)
**~~View all trending →~~**
## **What buyers say about pink darts**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**23%
*“Worth it”*
**Quality-Overall**21%
*“Great quality”*
**Color**11%
*“Lovely colour”*
**Weight Light**11%
*“Decent weight so bought some other shafts off here”*
**Suitability Beginner**9%
*“Good quality darts”*
**Weight Heavy**8%
*“The 24g weight feels perfect for me - heavy enough to give a stable throw”*
**Grip**6%
*“Good grip”*
**Durability**3%
*“Plus, I can tell that the durability will keep this set in good shape for a long time, making it great value for money”*
**Ease Of Use**2%
*“Easy to hold”*
**Sharpness**1%
*“The metal tips are sharp”*
### **What buyers complain about **
**Quality-Overall**29%
*“Cheap you get what you pay for a waste of money”*
**Weight Heavy**14%
*“Not weight stated”*
**Advertised Vs Actual Product**14%
*“Product was good only issue was advertising as 24g”*
**Durability**7%
*“Shaft all broke within a week”*
**Weight Light**7%
*“They are lighter then said to be”*
**Thickness**7%
*“too thick when in the dart board”*
**Size-Overall**4%
*“They are slightly longer than her previous set”*
### **Top return reasons **
**Defective Material/Parts**14%
**Weight Light**10%
**Quality-Overall**9%
**Advertised Vs Actual Product**8%
**Durability**7%
**Size-Overall**7%
**Product Condition**6%
**Weight Heavy**6%
**Grip**4%
**Value For Money**4%
## **Common questions**
- **Is pink darts profitable to sell on Amazon United Kingdom?**
- The niche generates £48K/yr across 15 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -61.8%. Flapen's verdict: Skip it (40/100).
- **How competitive is the pink darts niche?**
- 11 brands and 17 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in pink darts?**
- Top complaints mined from reviews: Quality-Overall, Weight Heavy, Advertised Vs Actual Product. The return rate is 0.8%.
- **When does demand for pink darts peak?**
- Demand peaks in Jan–Feb–Dec; the busiest month runs 8.0× the quietest.
- **What does it cost to enter the pink darts niche?**
- Listings span £7.60–£107.09; the average listing price is £19.50 (sweet spot $15–$100). The average incumbent carries 1,189 reviews — the moat a new listing must climb.
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