---
title: "Reviews — personalised darts - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/personalised-darts/reviews"
last_updated: "2026-07-31T19:55:46.979Z"
locale: en
meta:
  description: "Niche score 41/100 · £50K/yr market · 59K searches/yr · £19.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · £50K/yr market · 59K searches/yr · £19.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — personalised darts - Flapen"
---

# **personalised darts**

**Skip it**

Soft demand (-43.3% this quarter) — this niche doesn't clear our bar today.

Market size 12Growth 3Conversion 52Competition 37Returns 97Price range 80Avg price 87Brand share 36Review moat 57Quality gap 35

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£19.90**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£2.46–£107.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,207.24**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****£50K**

£50K/yr · 59K searches

**Growth**

**Bad****-43.3%**

90-day search growth — must beat 0% to launch