---
title: "Games Table — £153K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/games-table"
last_updated: "2026-07-31T14:17:30.647Z"
locale: en
meta:
description: "Niche score 41/100 · £153K/yr market · 100K searches/yr · £214.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · £153K/yr market · 100K searches/yr · £214.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Games Table — £153K/yr Amazon UK Niche (2026) - Flapen"
---
# **games table**
**Skip it**
Prices mostly outside the sweet spot ($47.80–$869.84) — this niche doesn't clear our bar today.
Market size 33Growth 34Conversion 9Competition 7Returns 91Price range 6Avg price 44Brand share 21Review moat 98Quality gap 100
**Quality gap**
**Incredible****3.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Incredible****45.57**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****£214.25**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+7.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****£153K**
£153K/yr · 100K searches
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****92%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****£47.80–£869.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0") [** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Kingdom niche tracking, games table is a £153K/yr Amazon United Kingdom market (100K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **games table market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **£54K–£107K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#22**
- **Page quality**
- **0%**
- **Prime**
- **57%**
- **Sponsored**
- **100%**
- **Out of stock**
- **14.1%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **198 days**
## **Competition & brand share**
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**13**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**92%**
Top 20: 100%
**Open market**
**3%**
- HLC60% - COSTWAY12% - Power Play8% - ALPIKA6% - Riley5% - Monster Shop5% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +7.3% search growth over the last 90 days.
7K5KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 5.6×
[**Open Trend **](https://flapen.com/research/uk/sports-outdoors/games-table/trend)
## **Top games table search terms**
- **games table**31K/yr+5.5%0.1% conv. - **multi games table**22K/yr+20.6%0.2% conv. - **game table**24K/yr-5.9%0.0% conv. - **games table for adults**9K/yr+47.4%0.1% conv. - **games table for kids**6K/yr+19.5%0.8% conv. - **4 in 1 games table**5K/yr-22.4%0.2% conv. - **game tables**3K/yr-31.6%0.0% conv. [**All search terms **](https://flapen.com/research/uk/sports-outdoors/games-table/search-terms)
## **Top games table products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%£31K40%£61K60%£92K80%£122K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**36Inch 5-in-1 Mini Multi Game Combination Table Set Table Tennis Table Pool Table Archery Slide Hockey Basketball Shooting for Family Parent-child Interactive Game Table for Kids (92x46x73cm)**HLC**£57.42**3.5★27 rev](https://www.amazon.co.uk/dp/B09WV9G14B) [2**COSTWAY 2 in 1 Multi Game Table Swivel Football & Pool Combo Table with 2 Foosballs 2 Cue Sticks Triangle & Box of Billiard Indoor Arcade Game Tables for Home Party (Grayish Brown 124x60.5x81cm)**COSTWAY**£116.09**0.0★0 rev](https://www.amazon.co.uk/dp/B0GMPK7CGF) [3**PowerPlay 4-in-1 Multi-Sports Game Table Set Indoor Family Games Table Football Pool Table Table Tennis and Table Hockey for Kids and Adults**Power Play**£47.80**4.0★119 rev](https://www.amazon.co.uk/dp/B0CFYCJHDR) [4**ALPIKA 4FT 4 in 1 Muliti Sports Game Table Folding Combo Game Table - Pool/Snooker Table Air Hockey Table Table Tennis Table Football Table with Accessory Storage Box**ALPIKA**£103.94**4.2★124 rev](https://www.amazon.co.uk/dp/B08L7VW272) [5**Riley 4ft Mini Multi Games Table 12-in-1 with Table Football Pool Whiteboard & Real Electric Air Hockey Complete with Accessories for All Games - Easy Folding for Storage**Riley**£203.53**4.0★24 rev](https://www.amazon.co.uk/dp/B0DKY5V8YR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**COSTWAY 2 in 1 Multi Game Table Swivel Football & Pool Combo Table with 2 Foosballs 2 Cue Sticks Triangle & Box of Billiard Indoor Arcade Game Tables for Home Party (Grayish Brown 124x60.5x81cm)**COSTWAY**£116.09**0 rev5mo ago](https://www.amazon.co.uk/dp/B0GMPK7CGF) [**7 in 1 Games & Dining Table 7ft Oak Wood Pool Table Tennis Air Hockey Chess Backgammon Shuffleboard Multi Sports Game Set Indoor Party Entertainment Home Office Adult Kids Accessories Included**Monster Shop**£869.84**1 rev6mo ago](https://www.amazon.co.uk/dp/B0GHSKS9WT) [**Riley 4ft Mini Multi Games Table 12-in-1 with Table Football Pool Whiteboard & Real Electric Air Hockey Complete with Accessories for All Games - Easy Folding for Storage**Riley**£203.53**24 rev1y ago](https://www.amazon.co.uk/dp/B0DKY5V8YR) [**PowerPlay 4-in-1 Multi-Sports Game Table Set Indoor Family Games Table Football Pool Table Table Tennis and Table Hockey for Kids and Adults**Power Play**£47.80**119 rev2y ago](https://www.amazon.co.uk/dp/B0CFYCJHDR) [**36Inch 5-in-1 Mini Multi Game Combination Table Set Table Tennis Table Pool Table Archery Slide Hockey Basketball Shooting for Family Parent-child Interactive Game Table for Kids (92x46x73cm)**HLC**£57.42**27 rev4y ago](https://www.amazon.co.uk/dp/B09WV9G14B)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**COSTWAY 2 in 1 Multi Game Table Swivel Football & Pool Combo Table with 2 Foosballs 2 Cue Sticks Triangle & Box of Billiard Indoor Arcade Game Tables for Home Party (Grayish Brown 124x60.5x81cm)**COSTWAY**£116.09**0.0★**▲ 97%**](https://www.amazon.co.uk/dp/B0GMPK7CGF) [**7 in 1 Games & Dining Table 7ft Oak Wood Pool Table Tennis Air Hockey Chess Backgammon Shuffleboard Multi Sports Game Set Indoor Party Entertainment Home Office Adult Kids Accessories Included**Monster Shop**£869.84**1.0★**▲ 97%**](https://www.amazon.co.uk/dp/B0GHSKS9WT) [**36Inch 5-in-1 Mini Multi Game Combination Table Set Table Tennis Table Pool Table Archery Slide Hockey Basketball Shooting for Family Parent-child Interactive Game Table for Kids (92x46x73cm)**HLC**£57.42**3.5★**▲ 94%**](https://www.amazon.co.uk/dp/B09WV9G14B) [**DRM 4FT 8 in 1 Folding Games Table Billiards Table Pool/Snooker Table Hockey Table Table Tennis Table Football Table Checkers Backgammon Chess Playing Card with Parts Storage Box**DRM**£101.16**3.5★**▼ 26%**](https://www.amazon.co.uk/dp/B09LYJQHF5) [**ALPIKA 4FT 4 in 1 Muliti Sports Game Table Folding Combo Game Table - Pool/Snooker Table Air Hockey Table Table Tennis Table Football Table with Accessory Storage Box**ALPIKA**£103.94**4.2★**▼ 47%**](https://www.amazon.co.uk/dp/B08L7VW272)
**~~View all trending →~~**
## **What buyers say about games table**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**33%
*“good value for money”*
**Fun/Entertainment Experience**8%
*“Great game table”*
**Size-Overall**8%
*“perfect size”*
**Design-Overall**6%
*“Build was ok overall as instructions were clear”*
**Quality-Overall**6%
*“Good quality and love the fact we have 12 options in 1 table”*
### **What buyers complain about **
**Strength**25%
*“Flimsy, easy to assemble”*
**Assembly/Installation**19%
*“the only difficult part about the build”*
**Quality-Overall**13%
*“Not the best product in the world”*
**Storage Capacity**6%
*“This means its not actually practical to fold unless you have storage space”*
### **Top return reasons **
**Size-Overall**31%
**Defective Material/Parts**23%
**Assembly/Installation**15%
**Quality-Overall**15%
**Wood Quality**8%
**Ease Of Use**8%
## **Common questions**
- **Is games table profitable to sell on Amazon United Kingdom?**
- The niche generates £153K/yr across 7 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +7.3%. Flapen's verdict: Skip it (41/100).
- **How competitive is the games table niche?**
- 7 brands and 13 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in games table?**
- Top complaints mined from reviews: Strength, Assembly/Installation, Quality-Overall. The return rate is 1.2%.
- **When does demand for games table peak?**
- Demand peaks in Nov–Dec; the busiest month runs 5.6× the quietest.
- **What does it cost to enter the games table niche?**
- Listings span £47.80–£869.84; the average listing price is £214.25 (sweet spot $15–$100). The average incumbent carries 46 reviews — the moat a new listing must climb.
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