---
title: "Search terms — flippers - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/flippers/search-terms"
last_updated: "2026-07-31T16:26:42.013Z"
locale: en
meta:
  description: "Niche score 47/100 · £35K/yr market · 295K searches/yr · £19.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £35K/yr market · 295K searches/yr · £19.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — flippers - Flapen"
---

# **flippers**

**Skip it**

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 9Growth 60Conversion 8Competition 89Returns 28Price range 83Avg price 87Brand share 42Review moat 32Quality gap 58

**Competition**

**Great****26%**

top-5 click share — an open shelf

**Avg price**

**Great****£19.80**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£9.87–£44.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+36.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****3,281.74**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****4.8%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****£35K**

£35K/yr · 295K searches

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale