---
title: "Search terms — electric scooter - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/electric-scooter/search-terms"
last_updated: "2026-07-31T10:49:35.040Z"
locale: en
meta:
  description: "Niche score 71/100 · £2.3M/yr market · 3.1M searches/yr · £219.18 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 71/100 · £2.3M/yr market · 3.1M searches/yr · £219.18 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Search terms — electric scooter - Flapen"
---

# **electric scooter**

**Launch it**

A $2.3M/yr market growing +78.0% this quarter with returns at 0.3% — clears our launch bar.

Market size 95Growth 82Conversion 4Competition 70Returns 99Price range 0Avg price 43Brand share 76Review moat 96Quality gap 91

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****88.83**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Incredible****£2.3M**

£2.3M/yr · 3.1M searches

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Growth**

**Great****+78.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****£219.18**

avg listing price — sweet spot $15–$100

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****£103.71–£477.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")