---
title: "Search terms — boxbollen - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/boxbollen/search-terms"
last_updated: "2026-07-31T10:38:29.612Z"
locale: en
meta:
  description: "Niche score 50/100 · £171K/yr market · 168K searches/yr · £22.47 avg price. Soft demand (-31.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · £171K/yr market · 168K searches/yr · £22.47 avg price. Soft demand (-31.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — boxbollen - Flapen"
---

# **boxbollen**

**Worth a look**

Shows a sweet-spot price point ($22.47 avg), but soft demand (-31.3% this quarter) keeps it on the watch list.

Market size 35Growth 9Conversion 54Competition 32Returns 89Price range 80Avg price 94Brand share 56Review moat 28Quality gap 84

**Avg price**

**Great****£22.47**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****£5.72–£54.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Good****4.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****£171K**

£171K/yr · 168K searches

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****3,746.56**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-31.3%**

90-day search growth — must beat 0% to launch