---
title: "Trend — bike computer - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/bike-computer/trend"
last_updated: "2026-07-31T10:42:02.532Z"
locale: en
meta:
  description: "Niche score 63/100 · £210K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · £210K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — bike computer - Flapen"
---

# **bike computer**

**Worth a look**

Shows a sweet-spot price point ($36.80 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 41Growth 67Conversion 30Competition 72Returns 77Price range 52Avg price 95Brand share 61Review moat 67Quality gap 80

**Avg price**

**Incredible****£36.80**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Returns**

**Great****1.9%**

return rate — above 5% kills the launch gate

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Good****+47.4%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****823.84**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****£4.85–£166.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****£210K**

£210K/yr · 241K searches

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale