---
title: "Arrows — £72K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/arrows"
last_updated: "2026-07-31T07:22:04.121Z"
locale: en
meta:
description: "Niche score 49/100 · £72K/yr market · 319K searches/yr · £17.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · £72K/yr market · 319K searches/yr · £17.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Arrows — £72K/yr Amazon UK Niche (2026) - Flapen"
---
# **arrows**
**Skip it**
Soft demand (-20.8% this quarter) — this niche doesn't clear our bar today.
Market size 18Growth 15Conversion 16Competition 45Returns 96Price range 85Avg price 80Brand share 59Review moat 90Quality gap 73
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****194.25**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****£5.17–£82.70**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****£17.12**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****£72K**
£72K/yr · 319K searches
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-20.8%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, arrows is a £72K/yr Amazon United Kingdom market (319K searches/yr). The top 5 brands hold 70% of demand. Verdict: Skip it — 49/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **arrows market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£43K–£51K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#44**
- **Page quality**
- **0%**
- **Prime**
- **79%**
- **Sponsored**
- **25%**
- **Out of stock**
- **6.1%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **212 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▲rising
**Sellers**
**19**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 97%
**Open market**
**22%**
- M.J COMFY-LIFE23% - NorthSpoor17% - Hollyhi11% - BESPORTBLE10% - Huntingdoor9% - Generic8%
## **Demand**
Weekly Amazon search volume, last 48 weeks — -20.8% search growth over the last 90 days.
5K3KSpike '26Aug '25Oct '25Dec '25Feb '26Apr '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/sports-outdoors/arrows/trend)
## **Top arrows search terms**
- **arrow**227K/yr-28.5%0.0% conv. - **arrows**39K/yr-1.3%2.1% conv. - **archery arrows**28K/yr+3.4%2.2% conv. - **arrows for bow**13K/yr+18.5%3.0% conv. - **arrows for recurve bow**8K/yr-28.1%2.6% conv. - **hunting arrows**4K/yr-46.5%1.0% conv. [**All search terms **](https://flapen.com/research/uk/sports-outdoors/arrows/search-terms)
## **Top arrows products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£3K8%£6K12%£9K16%£11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NorthSpoor 18 Pcs Archery Carbon Arrow Set 30 Inch with Removable Arrows for Compound and Recurve Bows Practice Hunting Arrows**NorthSpoor**£19.64**4.7★25 rev](https://www.amazon.co.uk/dp/B0DCV5SQGC) [2**M.J COMFY-LIFE 10Pcs Archery Arrows 30 inch Carbon Hunting Targeting Arrows**M.J COMFY-LIFE**£8.76**3.7★71 rev](https://www.amazon.co.uk/dp/B0DYDWQP72) [3**Bow Arrow Set for Kids LED Light Up Archery Set Toys with 8 Arrows Indoor Outdoor Shooting Games Hand-eye coordination Birthday Gifts for 6 7 8 9 10 11 12 13 14 Year Old Boys Girls**Hollyhi**£11.86**4.1★132 rev](https://www.amazon.co.uk/dp/B0CGTHSJLJ) [4**BESPORTBLE 2 Pcs Throwing Pot Arrows Wooden Kids Arrow Toy with Soft Rubber Tips Toss Pot Arrow Game Supplies for Boys and Girls Outdoor Play and Parent-Child Fun**BESPORTBLE**£9.88**5.0★1 rev](https://www.amazon.co.uk/dp/B0D9WBT2LJ) [5**M.J COMFY-LIFE 12Pcs Archery Arrows 30inch Carbon Hunting Targeting Arrows**M.J COMFY-LIFE**£10.91**3.7★71 rev](https://www.amazon.co.uk/dp/B0DYF2F5MV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FQH 32 Archery Pure Carbon Arrows 300 350 400 500 600 Spine Hunting Arrows for Recurve Compound Bow Outdoor Hunting Target Shooting Archery Training (6/12pcs) (6 pcs Brown 300 spine)**FQH**£17.60**2 rev9mo ago](https://www.amazon.co.uk/dp/B0FWJR3B37) [**SERfawnCH 12Pcs 30 Carbon Archery Arrows Spine Matched for Hunting & Target Practice with Compound & Recurve Bows Carbon Shaft and Removable Tips**SERfawnCH**£15.51**88 rev1y ago](https://www.amazon.co.uk/dp/B0FCM5FQFD) [**SUNYA Archery Hunting Arrows for Compound Bow and Recurve Bow. 30IN Carbon Shaft Spine 400/500 with Removable Tips. 12PCSPack (Black(Golden Nock) Spine 500-30Inch)**SUNYA**£22.71**348 rev1y ago](https://www.amazon.co.uk/dp/B0F5PXJB3G) [**M.J COMFY-LIFE 10Pcs Archery Arrows 30 inch Carbon Hunting Targeting Arrows**M.J COMFY-LIFE**£8.76**71 rev1y ago](https://www.amazon.co.uk/dp/B0DYDWQP72) [**M.J COMFY-LIFE 12Pcs Archery Arrows 30inch Carbon Hunting Targeting Arrows**M.J COMFY-LIFE**£10.91**71 rev1y ago](https://www.amazon.co.uk/dp/B0DYF2F5MV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FQH 32 Archery Pure Carbon Arrows 300 350 400 500 600 Spine Hunting Arrows for Recurve Compound Bow Outdoor Hunting Target Shooting Archery Training (6/12pcs) (6 pcs Brown 300 spine)**FQH**£17.60**5.0★**▲ 237%**](https://www.amazon.co.uk/dp/B0FWJR3B37) [**BESPORTBLE 2 Pcs Throwing Pot Arrows Wooden Kids Arrow Toy with Soft Rubber Tips Toss Pot Arrow Game Supplies for Boys and Girls Outdoor Play and Parent-Child Fun**BESPORTBLE**£9.88**5.0★**▲ 166%**](https://www.amazon.co.uk/dp/B0D9WBT2LJ) [**Bow Arrow Set for Kids LED Light Up Archery Set Toys with 8 Arrows Indoor Outdoor Shooting Games Hand-eye coordination Birthday Gifts for 6 7 8 9 10 11 12 13 14 Year Old Boys Girls**Hollyhi**£11.86**4.1★**▲ 116%**](https://www.amazon.co.uk/dp/B0CGTHSJLJ) [**NorthSpoor 18 Pcs Archery Carbon Arrow Set 30 Inch with Removable Arrows for Compound and Recurve Bows Practice Hunting Arrows**NorthSpoor**£19.64**4.7★**▲ 65%**](https://www.amazon.co.uk/dp/B0DCV5SQGC) [**M.J COMFY-LIFE 10Pcs Archery Arrows 30 inch Carbon Hunting Targeting Arrows**M.J COMFY-LIFE**£8.76**3.7★**▲ 49%**](https://www.amazon.co.uk/dp/B0DYDWQP72)
**~~View all trending →~~**
## **What buyers say about arrows**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**28%
*“Great quality”*
**Value For Money**27%
*“Good price fast delivery”*
**Adjustability/Rotatability/Reclining**7%
*“the nocks are fully adjustable I used them with my compound bow set at 85lb”*
**Sharpness**5%
*“Sharp and guarantee piercing stability”*
**Design-Overall**5%
*“Beautifully designed”*
**Advertised Vs Actual Product**5%
*“Just what I ordered”*
**Durability**4%
*“are very sturdy”*
**Color**3%
*“they are bright colours so hopefully I wont lose too many of them they look well made to me”*
**Fire Resistance**3%
*“2 star because they were actually comfortable to fire”*
**Exercise/Sports Suitability**3%
*“OK for practice”*
### **What buyers complain about **
**Quality-Overall**40%
*“Basic fletching error that should have been seen by quality control”*
**Durability**20%
*“Break easily”*
**Material Quality**10%
*“Theyre fibreglass and very poor quality”*
**Advertised Vs Actual Product**9%
*“Deliberately misleading con”*
**Value For Money**3%
*“Not worth it”*
**Adhesion/Stickiness**3%
*“Quite cheap and cheerful get the super glue out”*
**Size-Overall**2%
*“my only critique is that they have terrible arrowheads fitted”*
### **Top return reasons **
**Size-Overall**29%
**Quality-Overall**16%
**Durability**11%
**Defective Material/Parts**9%
**Weight Heavy**4%
**Sharpness**3%
**Adhesion/Stickiness**3%
**Gifting Purpose**3%
**Shooting**3%
**Stiffness**3%
## **Common questions**
- **Is arrows profitable to sell on Amazon United Kingdom?**
- The niche generates £72K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Skip it (49/100).
- **How competitive is the arrows niche?**
- 15 brands and 19 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in arrows?**
- Top complaints mined from reviews: Quality-Overall, Durability, Material Quality. The return rate is 0.8%.
- **What does it cost to enter the arrows niche?**
- Listings span £5.17–£82.70; the average listing price is £17.12 (sweet spot $15–$100). The average incumbent carries 194 reviews — the moat a new listing must climb.
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