---
title: "1kg Weights — £239K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/sports-outdoors/1kg-weights"
last_updated: "2026-07-31T07:23:32.449Z"
locale: en
meta:
description: "Niche score 48/100 · £239K/yr market · 186K searches/yr · £11.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £239K/yr market · 186K searches/yr · £11.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "1kg Weights — £239K/yr Amazon UK Niche (2026) - Flapen"
---
# **1kg weights**
**Skip it**
Soft demand (-4.0% this quarter) — this niche doesn't clear our bar today.
Market size 45Growth 23Conversion 92Competition 42Returns 98Price range 59Avg price 44Brand share 35Review moat 23Quality gap 23
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.4%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****£4.93–£29.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****£239K**
£239K/yr · 186K searches
**Avg price**
**Okay****£11.32**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-4.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****6,876.75**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United Kingdom niche tracking, 1kg weights is a £239K/yr Amazon United Kingdom market (186K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 48/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **1kg weights market data**
- **Units sold / yr**
- **20K–25K**
- avg 750–1,000/product
- **Revenue / yr**
- **£226K–£283K**
- units × avg price
- **Conversion rate**
- **11.4%**
- **Avg BSR**
- **#32**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **80%**
- **Out of stock**
- **3.1%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**28**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 100%
**Open market**
**13%**
- Amazon Basics45% - Pure Health13% - Core Balance10% - Athlyt9% - ProSource7% - Urban Fitness3% - Open — no brand owns it (7 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.0% search growth over the last 90 days.
5K3KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/uk/sports-outdoors/1kg-weights/trend)
## **Top 1kg weights search terms**
- **1kg dumbbells**69K/yr+7.4%9.9% conv. - **1kg weights**39K/yr-21.8%7.6% conv. - **1 kg weights**12K/yr-5.4%9.5% conv. - **1kg weights for women**13K/yr+16.1%10.1% conv. - **1 kg dumbbells pair**9K/yr+36.0%8.4% conv. - **dumbbells 1kg**8K/yr-6.3%7.0% conv. - **1kg dumbbells pair**9K/yr-33.5%9.1% conv. - **1kg weight**7K/yr+4.4%5.5% conv. - **hand weights 1kg**7K/yr-22.3%9.4% conv. - **1kg hand weights**5K/yr-14.9%7.0% conv. [**All search terms **](https://flapen.com/research/uk/sports-outdoors/1kg-weights/search-terms)
## **Top 1kg weights products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£24K20%£48K30%£72K40%£95K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black**Amazon Basics**£16.83**4.6★736 rev](https://www.amazon.co.uk/dp/B0DMDG9CC3) [2**Neoprene Dumbbell Hand Weights Pair Home Exercise for Women Men Arm Pilates Dumbbells in 1kg 1.5kg 2kg 3kg 4kg 5kg 8kg 10kg Set (Pink (1KG Pair))**Pure Health**£6.67**4.6★2,530 rev](https://www.amazon.co.uk/dp/B0C7W8XLCT) [3**Athlyt Neoprene Dumbbell Set 2 x 1kg Grey**Athlyt**£7.25**4.7★6,589 rev](https://www.amazon.co.uk/dp/B07HFFKRRK) [4**Amazon Basics Neoprene Dumbbell Pair 2 kg Pink**Amazon Basics**£7.45**4.7★29,488 rev](https://www.amazon.co.uk/dp/B078XXPC96) [5**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 10 kg Black**Amazon Basics**£29.79**4.6★736 rev](https://www.amazon.co.uk/dp/B0DMDNLJH9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Basics Neoprene Dumbbell Weights Set with Stand 1 2 3 kg Pairs**Amazon Basics**£21.03**29,488 rev1y ago](https://www.amazon.co.uk/dp/B0DNHRW9CR) [**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black**Amazon Basics**£16.83**736 rev1y ago](https://www.amazon.co.uk/dp/B0DMDG9CC3) [**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 10 kg Black**Amazon Basics**£29.79**736 rev1y ago](https://www.amazon.co.uk/dp/B0DMDNLJH9) [**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 8 kg Black**Amazon Basics**£27.54**736 rev1y ago](https://www.amazon.co.uk/dp/B0DMD4G5XH) [**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 6 kg Black**Amazon Basics**£20.04**736 rev1y ago](https://www.amazon.co.uk/dp/B0DMD159MN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 8 kg Black**Amazon Basics**£27.54**4.6★**▲ 121%**](https://www.amazon.co.uk/dp/B0DMD4G5XH) [**Fitness Mad Pro Hand Weights Soft Grip Dumbbells 0.5kg 0.75kg 1kg 1.25kg 1.5kg**Fitness Mad**£11.46**4.7★**▲ 115%**](https://www.amazon.co.uk/dp/B00IYSG6A8) [**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 10 kg Black**Amazon Basics**£29.79**4.6★**▲ 108%**](https://www.amazon.co.uk/dp/B0DMDNLJH9) [**Amazon Basics Rubber Encased Hex Dumbbell Weights Set 5 kg Black**Amazon Basics**£16.83**4.6★**▲ 97%**](https://www.amazon.co.uk/dp/B0DMDG9CC3) [**ProsourceFit Neoprene Dumbbell Coated for Non-Slip Grip 2 lb**ProSource**£4.93**4.6★**▲ 58%**](https://www.amazon.co.uk/dp/B00NI44TM0)
**~~View all trending →~~**
## **What buyers say about 1kg weights**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“seem well made”*
**Value For Money**14%
*“Excellent value for money”*
**Advertised Vs Actual Product**12%
*“Just what I needed”*
**Grip**8%
*“Excellent product comfortable grip”*
**Weight Light**6%
*“Perfect light weights”*
**Exercise/Sports Suitability**5%
*“Ideal for jogging with”*
**Ease Of Use**5%
*“so easy to use”*
**Comfort-Overall**4%
*“very comfortable”*
**Size-Overall**3%
*“Great size”*
**Suitability Beginner**2%
*“Not too heavy for beginners”*
### **What buyers complain about **
**Smell**25%
*“Bad smell”*
**Weight Heavy**12%
*“Heavier than 6kg”*
**Size-Overall**8%
*“Not fit for purpose”*
**Quality-Overall**5%
*“Not the best buying experience”*
**Color**4%
*“One is dark orange”*
**Advertised Vs Actual Product**2%
*“False advertising”*
**Grip**2%
*“my hand cant even grip them they are so tiny”*
**Material Quality**2%
*“Also plastic cracked”*
**Exercise/Sports Suitability**1%
*“maybe I just lost some muscle or the gym had dumbbells that were wearing out or something like that”*
### **Top return reasons **
**Weight Heavy**29%
**Weight Light**22%
**Size-Overall**20%
**Smell**7%
**Advertised Vs Actual Product**5%
**Quality-Overall**3%
**Value For Money**3%
**Rubber Quality**2%
**Product Condition**1%
**Defective Material/Parts**1%
## **Common questions**
- **Is 1kg weights profitable to sell on Amazon United Kingdom?**
- The niche generates £239K/yr across 20 tracked products. 90-day search growth is -4.0%. Flapen's verdict: Skip it (48/100).
- **How competitive is the 1kg weights niche?**
- 13 brands and 28 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in 1kg weights?**
- Top complaints mined from reviews: Smell, Weight Heavy, Size-Overall. The return rate is 0.4%.
- **When does demand for 1kg weights peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the 1kg weights niche?**
- Listings span £4.93–£29.79; the average listing price is £11.32 (sweet spot $15–$100). The average incumbent carries 6,877 reviews — the moat a new listing must climb.
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