---
title: "Stinky Stuff for Dogs Ears — £79K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/stinky-stuff-for-dogs-ears"
last_updated: "2026-07-31T10:29:29.362Z"
locale: en
meta:
  description: "Niche score 38/100 · £79K/yr market · 57K searches/yr · £14.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · £79K/yr market · 57K searches/yr · £14.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Stinky Stuff for Dogs Ears — £79K/yr Amazon UK Niche (2026) - Flapen"
---

# **stinky stuff for dogs ears**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 20Growth 11Conversion 85Competition 0Returns 99Price range 50Avg price 72Brand share 0Review moat 25Quality gap 76

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****£14.68**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£3.25–£26.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****4,011.25**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****£79K**

£79K/yr · 57K searches

**Growth**

**Bad****-27.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, stinky stuff for dogs ears is a £79K/yr Amazon United Kingdom market (57K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.

Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **stinky stuff for dogs ears market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 1,500–2,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**£88K–£117K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**9.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#17**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**75%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**60 months**</dd>

<dt>**Avg seller age**</dt><dd>**188 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **—flat

**Sellers**

**8**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**100%**

Top 20: 100%

**Open market**

**0%**

- Stinky Stuff76% - BUGALUGS19% - Vetzyme5%

## **Top stinky stuff for dogs ears products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%£16K40%£31K60%£47K80%£63K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Stinky Stuff Ear Stuff - Soothe Itchy Irritated Ears](https://m.media-amazon.com/images/I/31V+sL8d4PL.jpg)**Stinky Stuff Ear Stuff - Soothe Itchy Irritated Ears**Stinky Stuff**£20.69**4.3★1,514 rev](https://www.amazon.co.uk/dp/B0B12MDHYF) [2![BUGALUGS Antiseptic Ear Drops 200ml Ear Disinfection Kills bacteria Stops Odours Scratching & Discomfort Anti-fungal (Yeast) Veterinary-grade for Dogs Cats & all other animals](https://m.media-amazon.com/images/I/31Kf8D-WN1L.jpg)**BUGALUGS Antiseptic Ear Drops 200ml Ear Disinfection Kills bacteria Stops Odours Scratching & Discomfort Anti-fungal (Yeast) Veterinary-grade for Dogs Cats & all other animals**BUGALUGS**£7.83**4.4★5,550 rev](https://www.amazon.co.uk/dp/B0BZLJ37B5) [3![Vetzyme Anti-bacterial Ear Drops & Cleanser 18 ml](https://m.media-amazon.com/images/I/51UVOlfpubL.jpg)**Vetzyme Anti-bacterial Ear Drops & Cleanser 18 ml**Vetzyme**£3.25**4.4★8,911 rev](https://www.amazon.co.uk/dp/B0058OC6FU) [4![Stinky Stuff Food Stuff For Dogs - Soothe Itchy Irritated Skin and Paws - Promote Hair Regrowth - Maintain Healthy Skin and Coat](https://m.media-amazon.com/images/I/21VuKisD+xL.jpg)**Stinky Stuff Food Stuff For Dogs - Soothe Itchy Irritated Skin and Paws - Promote Hair Regrowth - Maintain Healthy Skin and Coat**Stinky Stuff**£26.95**4.0★70 rev](https://www.amazon.co.uk/dp/B0B8HY1X6H)

### **Newest**

by launch date

[![BUGALUGS Antiseptic Ear Drops 200ml Ear Disinfection Kills bacteria Stops Odours Scratching & Discomfort Anti-fungal (Yeast) Veterinary-grade for Dogs Cats & all other animals](https://m.media-amazon.com/images/I/31Kf8D-WN1L.jpg)**BUGALUGS Antiseptic Ear Drops 200ml Ear Disinfection Kills bacteria Stops Odours Scratching & Discomfort Anti-fungal (Yeast) Veterinary-grade for Dogs Cats & all other animals**BUGALUGS**£7.83**5,550 rev3y ago](https://www.amazon.co.uk/dp/B0BZLJ37B5) [![Stinky Stuff Food Stuff For Dogs - Soothe Itchy Irritated Skin and Paws - Promote Hair Regrowth - Maintain Healthy Skin and Coat](https://m.media-amazon.com/images/I/21VuKisD+xL.jpg)**Stinky Stuff Food Stuff For Dogs - Soothe Itchy Irritated Skin and Paws - Promote Hair Regrowth - Maintain Healthy Skin and Coat**Stinky Stuff**£26.95**70 rev3y ago](https://www.amazon.co.uk/dp/B0B8HY1X6H) [![Stinky Stuff Ear Stuff - Soothe Itchy Irritated Ears](https://m.media-amazon.com/images/I/31V+sL8d4PL.jpg)**Stinky Stuff Ear Stuff - Soothe Itchy Irritated Ears**Stinky Stuff**£20.69**1,514 rev4y ago](https://www.amazon.co.uk/dp/B0B12MDHYF) [![Vetzyme Anti-bacterial Ear Drops & Cleanser 18 ml](https://m.media-amazon.com/images/I/51UVOlfpubL.jpg)**Vetzyme Anti-bacterial Ear Drops & Cleanser 18 ml**Vetzyme**£3.25**8,911 rev14y ago](https://www.amazon.co.uk/dp/B0058OC6FU)

### **Trending**

90-day click momentum

[![Vetzyme Anti-bacterial Ear Drops & Cleanser 18 ml](https://m.media-amazon.com/images/I/51UVOlfpubL.jpg)**Vetzyme Anti-bacterial Ear Drops & Cleanser 18 ml**Vetzyme**£3.25**4.4★**▲ 172%**](https://www.amazon.co.uk/dp/B0058OC6FU) [![Stinky Stuff Food Stuff For Dogs - Soothe Itchy Irritated Skin and Paws - Promote Hair Regrowth - Maintain Healthy Skin and Coat](https://m.media-amazon.com/images/I/21VuKisD+xL.jpg)**Stinky Stuff Food Stuff For Dogs - Soothe Itchy Irritated Skin and Paws - Promote Hair Regrowth - Maintain Healthy Skin and Coat**Stinky Stuff**£26.95**4.0★**▲ 53%**](https://www.amazon.co.uk/dp/B0B8HY1X6H) [![Stinky Stuff Ear Stuff - Soothe Itchy Irritated Ears](https://m.media-amazon.com/images/I/31V+sL8d4PL.jpg)**Stinky Stuff Ear Stuff - Soothe Itchy Irritated Ears**Stinky Stuff**£20.69**4.3★**— 3%**](https://www.amazon.co.uk/dp/B0B12MDHYF) [![BUGALUGS Antiseptic Ear Drops 200ml Ear Disinfection Kills bacteria Stops Odours Scratching & Discomfort Anti-fungal (Yeast) Veterinary-grade for Dogs Cats & all other animals](https://m.media-amazon.com/images/I/31Kf8D-WN1L.jpg)**BUGALUGS Antiseptic Ear Drops 200ml Ear Disinfection Kills bacteria Stops Odours Scratching & Discomfort Anti-fungal (Yeast) Veterinary-grade for Dogs Cats & all other animals**BUGALUGS**£7.83**4.4★**▼ 10%**](https://www.amazon.co.uk/dp/B0BZLJ37B5)

## **What buyers say about stinky stuff for dogs ears**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“Good product, easy to use”*

**Ease Of Use**18%

*“Ease of use”*

**Value For Money**14%

*“reasonably priced”*

**Advertised Vs Actual Product**12%

*“It like expected”*

**Ease Of Cleaning**8%

*“keep their ears clean”*

**Pet Friendly**4%

*“my three dogs loved it”*

**Allergies**4%

*“No more shaking or itching her head on the floor anymore”*

**Smell**4%

*“They smell nice”*

**Durability**3%

*“with only needing one drop it should last a good while”*

**Time Taken**2%

*“Fast acting”*

### **What buyers complain about **

**Smell**30%

*“smell is awful very very strong”*

**Allergies**18%

*“My dachshund had a reaction to this”*

**Value For Money**16%

*“Otodine is more expensive”*

**Functionality-Overall**5%

*“didnt work”*

**Breathability**3%

*“Only problem is now we can smell his vile breath instead”*

**Ease Of Use**3%

*“it's been impossible to use”*

**Size-Overall**3%

*“Small bottle”*

**Residue**2%

*“I don't like the greasy residue”*

**Indigestion**2%

*“Shaking his head”*

**Ease Of Cleaning**1%

*“her ears need cleaned alot”*

### **Top return reasons **

**Functionality-Overall**29%

**Leak-Proof**24%

**Certifications**9%

**Advertised Vs Actual Product**6%

**Ingredients-Overall**6%

**Escape Proof**6%

**Value For Money**6%

**Smell**4%

**Compatibility-Overall**3%

**Instructions/User Manual/Troubleshooting**3%

## **Common questions**

<dl>

<dt>**Is stinky stuff for dogs ears profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £79K/yr across 4 tracked products. 90-day search growth is -27.4%. Flapen's verdict: Skip it (38/100).</dd>

<dt>**How competitive is the stinky stuff for dogs ears niche?**</dt><dd>3 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in stinky stuff for dogs ears?**</dt><dd>Top complaints mined from reviews: Smell, Allergies, Value For Money. The return rate is 0.2%.</dd>

<dt>**What does it cost to enter the stinky stuff for dogs ears niche?**</dt><dd>Listings span £3.25–£26.95; the average listing price is £14.68 (sweet spot $15–$100). The average incumbent carries 4,011 reviews — the moat a new listing must climb.</dd>

</dl>

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