---
title: "Promax for Dogs — £135K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/promax-for-dogs"
last_updated: "2026-07-31T10:29:07.986Z"
locale: en
meta:
description: "Niche score 38/100 · £135K/yr market · 69K searches/yr · £14.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · £135K/yr market · 69K searches/yr · £14.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Promax for Dogs — £135K/yr Amazon UK Niche (2026) - Flapen"
---
# **promax for dogs**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 30Growth 26Conversion 96Competition 9Returns 100Price range 44Avg price 71Brand share 0Review moat 24Quality gap 22
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****£14.51**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£8.38–£20.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****£135K**
£135K/yr · 69K searches
**Growth**
**Okay****+1.0%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****6,197.38**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****90%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, promax for dogs is a £135K/yr Amazon United Kingdom market (69K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **promax for dogs market data**
- **Units sold / yr**
- **10K–13K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **£145K–£181K**
- units × avg price
- **Conversion rate**
- **13.5%**
- **Avg BSR**
- **#18**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **25%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **—flat
**Sellers**
**28**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**90%**
Top 20: 100%
**Open market**
**0%**
- VetPlus81% - Protexin Veterinary10% - YuMOVE5% - Protexin4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.0% search growth over the last 90 days.
2K1KPrime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/uk/pet-supplies/promax-for-dogs/trend)
## **Top promax for dogs search terms**
- **promax for dogs**30K/yr+2.5%14.0% conv. - **promax for dogs small breed**10K/yr-14.3%9.3% conv. - **promax**10K/yr+0.3%10.3% conv. - **promax for dogs large breed**7K/yr+10.2%23.1% conv. - **promax for dogs medium breed**5K/yr+22.4%19.3% conv. - **pro max for dogs**6K/yr-0.6%14.9% conv. [**All search terms **](https://flapen.com/research/uk/pet-supplies/promax-for-dogs/search-terms)
## **Top promax for dogs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£14K20%£27K30%£41K40%£54K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VetPlus Promax Antidiarrheal supplement Medium breeds Once a day 10-25 kg 18 ml**VetPlus**£17.31**4.6★528 rev](https://www.amazon.co.uk/dp/B009DUZU9E) [2**Promax Nutritional Supplement for Large Dogs 30ml Syringe (Packaging May Vary)**VetPlus**£20.19**4.7★751 rev](https://www.amazon.co.uk/dp/B009SYXUMO) [3**Promax Nutritional Supplement for Cats & Small Dogs 9ml Syringe**VetPlus**£13.90**4.7★839 rev](https://www.amazon.co.uk/dp/B007A00NSM) [4**YuMOVE Digestive Care Rapid Dog Pre and Probiotic Paste for Gut Health Digestive Supplements with Fast-Acting Ingredients for Medium Dogs 30ml**YuMOVE**£11.88**4.5★562 rev](https://www.amazon.co.uk/dp/B0DCJYFDGH) [5**Pro-Kolin Advanced Dogs 15ml Syringes**Protexin Veterinary**£9.88**4.7★12,570 rev](https://www.amazon.co.uk/dp/B07JZN1KGJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**YuMOVE Digestive Care Rapid Dog Pre and Probiotic Paste for Gut Health Digestive Supplements with Fast-Acting Ingredients for Medium Dogs 30ml**YuMOVE**£11.88**562 rev1y ago](https://www.amazon.co.uk/dp/B0DCJYFDGH) [**Pro-Kolin Advanced Dogs 15ml Syringes**Protexin Veterinary**£9.88**12,570 rev7y ago](https://www.amazon.co.uk/dp/B07JZN1KGJ) [**Protexin Veterinary Pro-Kolin Advanced for Dogs Advanced for Dogs 60 ml**Protexin Veterinary**£19.67**6,380 rev7y ago](https://www.amazon.co.uk/dp/B07K18P237) [**Pro-Kolin Advanced Dogs 30ml Syringes**Protexin Veterinary**£14.87**12,570 rev7y ago](https://www.amazon.co.uk/dp/B07K19KWM2) [**VetPlus Promax Antidiarrheal supplement Medium breeds Once a day 10-25 kg 18 ml**VetPlus**£17.31**528 rev13y ago](https://www.amazon.co.uk/dp/B009DUZU9E)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pro-Kolin Advanced Dogs 15ml Syringes**Protexin Veterinary**£9.88**4.7★**▲ 25%**](https://www.amazon.co.uk/dp/B07JZN1KGJ) [**VetPlus Promax Antidiarrheal supplement Medium breeds Once a day 10-25 kg 18 ml**VetPlus**£17.31**4.6★**— 5%**](https://www.amazon.co.uk/dp/B009DUZU9E) [**Pro-Kolin Advanced Dogs 30ml Syringes**Protexin Veterinary**£14.87**4.7★**— 3%**](https://www.amazon.co.uk/dp/B07K19KWM2) [**Promax Nutritional Supplement for Large Dogs 30ml Syringe (Packaging May Vary)**VetPlus**£20.19**4.7★**— 2%**](https://www.amazon.co.uk/dp/B009SYXUMO) [**Promax Nutritional Supplement for Cats & Small Dogs 9ml Syringe**VetPlus**£13.90**4.7★**— 2%**](https://www.amazon.co.uk/dp/B007A00NSM)
**~~View all trending →~~**
## **What buyers say about promax for dogs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“After seeing the positive reviews”*
**Value For Money**15%
*“Value for money”*
**Advertised Vs Actual Product**10%
*“Worked like a charm”*
**Soothing/Teething**10%
*“Calms my little dog's tummy straightaway”*
**Ease Of Use**10%
*“Easy to use”*
**Pet Friendly**10%
*“the dog loves it”*
**Taste-Overall**6%
*“My dog absolutely loves the taste”*
**Flavor**4%
*“Our puppy also loves the flavour”*
**Smell**3%
*“Doesnt smell and is also a probiotic to help your dogs stomach get back to where they were”*
**Ingredients-Overall**2%
*“I also love that it contains multiple beneficial ingredients to support gut health”*
### **What buyers complain about **
**Functionality-Overall**16%
*“recently we found it to be not very effective”*
**Indigestion**14%
*“Gave my 4 month old puppy a cow pat Diarrhoea”*
**Value For Money**10%
*“just a little expensive like most animal meds these days”*
**Size-Overall**7%
*“If you want buy the biggest one better I bought small one its finished I need buy one more”*
**Taste-Overall**7%
*“Not to my dog's taste”*
**Smell**6%
*“It did not smell of liver”*
**Quality-Overall**6%
*“Poor quality”*
**Color**3%
*“the last purchase was reformulated, darker in colour and stickier”*
**Advertised Vs Actual Product**3%
*“only awarding 1 star due Amazon sending something that doesn't match the website pictures as shown”*
**Instructions/User Manual/Troubleshooting**3%
*“no instructions apart from box”*
### **Top return reasons **
**Advertised Vs Actual Product**50%
**Defective Material/Parts**25%
**Leak-Proof**25%
## **Common questions**
- **Is promax for dogs profitable to sell on Amazon United Kingdom?**
- The niche generates £135K/yr across 8 tracked products. 90-day search growth is +1.0%. Flapen's verdict: Skip it (38/100).
- **How competitive is the promax for dogs niche?**
- 4 brands and 28 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in promax for dogs?**
- Top complaints mined from reviews: Functionality-Overall, Indigestion, Value For Money. The return rate is 0.1%.
- **When does demand for promax for dogs peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the promax for dogs niche?**
- Listings span £8.38–£20.19; the average listing price is £14.51 (sweet spot $15–$100). The average incumbent carries 6,197 reviews — the moat a new listing must climb.
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