---
title: "Trend — liver treats dogs - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/liver-treats-dogs/trend"
last_updated: "2026-07-31T20:49:42.948Z"
locale: en
meta:
  description: "Niche score 51/100 · £74K/yr market · 45K searches/yr · £8.25 avg price. A small market ($74K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £74K/yr market · 45K searches/yr · £8.25 avg price. A small market ($74K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — liver treats dogs - Flapen"
---

# **liver treats dogs**

**Worth a look**

Shows searches that convert (20.2% search→purchase), but a small market ($74K/yr) keeps it on the watch list.

Market size 19Growth 19Conversion 100Competition 76Returns 100Price range 41Avg price 23Brand share 44Review moat 73Quality gap 30

**Conversion**

**Incredible****20.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Review moat**

**Good****571.45**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****£1.12–£24.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£8.25**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£74K**

£74K/yr · 45K searches

**Growth**

**Bad****-11.1%**

90-day search growth — must beat 0% to launch