[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-uk-pet-supplies-kitten-food":137},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358,{"amazonNicheId":138,"marketplaceFlag":139,"country":140,"category":143,"niche":144,"verdict":181,"baselines":221,"demand":226,"seasonality":541,"brandShare":554,"products":576,"feedback":814,"searchTerms":950,"related":1000,"lastUpdated":165},"8a534960bbeaf1feafd649bd44736b79","uk",{"flag":139,"name":141,"currency":142},"United Kingdom","GBP",{"nodeId":61,"label":62,"slug":63,"href":64},{"marketSize":145,"searchVolume":146,"growth360":147,"growth90":148,"searchConversion":149,"top5ClickShare":150,"top5BrandShare":151,"avgRating":152,"avgReviewCount":153,"avgPrice":154,"priceMin":155,"priceMax":156,"productCount":135,"unitsSoldMax":157,"sponsoredPct":158,"returnRate":159,"successfulLaunches360":160,"newProducts360":160,"amazonNicheId":138,"title":161,"slug":162,"href":163,"leafCategoryName":164,"scrapedAt":165,"brandCount":166,"brandCountYearAgo":167,"sellerCount":168,"signals":169,"avgBsr":170,"pageQuality":160,"unitsSoldMin":171,"unitsSoldAvgMin":172,"unitsSoldAvgMax":173,"revenueMin":174,"revenueMax":175,"avgBrandAgeMonths":176,"avgSellerAgeDays":177,"top20ClickShare":178,"top20BrandShare":179,"primePct":180,"oosRate":160},1947442,1401787,1.8181,0.2361,0.1151,0.5987,0.9086,4.57,1701,12.07,2.17,23.42,200000,0.76,0.0006,0,"kitten food","kitten-food","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fkitten-food","Cats","2026-07-28T20:03:16.712247+00:00",12,9,134,[],79,150000,6000,8000,1810500,2414000,49,156,0.9561,1,0.96,{"score":182,"verdict":183,"components":184},60,"launch",[185,190,193,197,200,203,206,211,214,217],{"key":186,"score":187,"weight":188,"raw":189},"marketSize",94,0.15,1947442.4,{"key":191,"score":192,"weight":188,"raw":148},"growth",52,{"key":194,"score":195,"weight":196,"raw":149},"conversion",93,0.1,{"key":198,"score":199,"weight":188,"raw":150},"competition",42,{"key":201,"score":202,"weight":196,"raw":151},"brandShare",23,{"key":204,"score":205,"weight":196,"raw":152},"qualityGap",30,{"key":207,"score":208,"weight":209,"raw":210},"reviewMoat",48,0.05,1700.72,{"key":212,"score":213,"weight":196,"raw":159},"returns",100,{"key":215,"score":216,"weight":209,"raw":154},"avgPrice",51,{"key":218,"score":219,"weight":209,"raw":220},"priceRange",40,0.39623529411764713,{"avgRating":222,"medianPrice":223,"medianReturnRate":224,"nichesTracked":225},4.36,12.12,0.0064,27606,{"points":227,"droppedPartialWeek":540},[228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,354,357,360,363,366,369,372,375,378,381,384,387,390,393,396,399,402,405,408,411,414,417,420,423,426,429,432,435,438,441,444,447,450,453,456,459,462,465,468,471,474,477,480,483,486,489,492,495,498,501,504,507,510,513,516,519,522,525,528,531,534,537],{"week":229,"volume":230},"2024-08-04",30286,{"week":232,"volume":233},"2024-08-11",32020,{"week":235,"volume":236},"2024-08-18",31710,{"week":238,"volume":239},"2024-08-25",31980,{"week":241,"volume":242},"2024-09-01",33047,{"week":244,"volume":245},"2024-09-08",32471,{"week":247,"volume":248},"2024-09-15",32853,{"week":250,"volume":251},"2024-09-22",31275,{"week":253,"volume":254},"2024-09-29",30519,{"week":256,"volume":257},"2024-10-06",26460,{"week":259,"volume":260},"2024-10-13",36886,{"week":262,"volume":263},"2024-10-20",25786,{"week":265,"volume":266},"2024-10-27",25478,{"week":268,"volume":269},"2024-11-03",26103,{"week":271,"volume":272},"2024-11-10",25683,{"week":274,"volume":275},"2024-11-17",25105,{"week":277,"volume":278},"2024-11-24",33093,{"week":280,"volume":281},"2024-12-01",30935,{"week":283,"volume":284},"2024-12-08",21574,{"week":286,"volume":287},"2024-12-15",19690,{"week":289,"volume":290},"2024-12-22",21060,{"week":292,"volume":293},"2024-12-29",18423,{"week":295,"volume":296},"2025-01-05",26107,{"week":298,"volume":299},"2025-01-12",25041,{"week":301,"volume":302},"2025-01-19",23758,{"week":304,"volume":305},"2025-01-26",22821,{"week":307,"volume":308},"2025-02-02",23794,{"week":310,"volume":311},"2025-02-09",20124,{"week":313,"volume":314},"2025-02-16",21122,{"week":316,"volume":317},"2025-02-23",21210,{"week":319,"volume":320},"2025-03-02",21116,{"week":322,"volume":323},"2025-03-09",18835,{"week":325,"volume":326},"2025-03-16",18512,{"week":328,"volume":329},"2025-03-23",16968,{"week":331,"volume":332},"2025-03-30",19573,{"week":334,"volume":335},"2025-04-06",16075,{"week":337,"volume":338},"2025-04-13",15681,{"week":340,"volume":341},"2025-04-20",18379,{"week":343,"volume":344},"2025-04-27",19208,{"week":346,"volume":347},"2025-05-04",18037,{"week":349,"volume":350},"2025-05-11",18353,{"week":352,"volume":353},"2025-05-18",19239,{"week":355,"volume":356},"2025-05-25",21350,{"week":358,"volume":359},"2025-06-01",22894,{"week":361,"volume":362},"2025-06-08",22586,{"week":364,"volume":365},"2025-06-15",21507,{"week":367,"volume":368},"2025-06-22",18884,{"week":370,"volume":371},"2025-06-29",20659,{"week":373,"volume":374},"2025-07-06",22557,{"week":376,"volume":377},"2025-07-13",32655,{"week":379,"volume":380},"2025-07-20",21981,{"week":382,"volume":383},"2025-07-27",20947,{"week":385,"volume":386},"2025-08-03",19115,{"week":388,"volume":389},"2025-08-10",26452,{"week":391,"volume":392},"2025-08-17",29091,{"week":394,"volume":395},"2025-08-24",32696,{"week":397,"volume":398},"2025-08-31",32084,{"week":400,"volume":401},"2025-09-07",29900,{"week":403,"volume":404},"2025-09-14",35035,{"week":406,"volume":407},"2025-09-21",35112,{"week":409,"volume":410},"2025-09-28",32926,{"week":412,"volume":413},"2025-10-05",32717,{"week":415,"volume":416},"2025-10-12",38026,{"week":418,"volume":419},"2025-10-19",26874,{"week":421,"volume":422},"2025-10-26",27932,{"week":424,"volume":425},"2025-11-02",28747,{"week":427,"volume":428},"2025-11-09",28578,{"week":430,"volume":431},"2025-11-16",28915,{"week":433,"volume":434},"2025-11-23",36133,{"week":436,"volume":437},"2025-11-30",34684,{"week":439,"volume":440},"2025-12-07",27063,{"week":442,"volume":443},"2025-12-14",24069,{"week":445,"volume":446},"2025-12-21",24181,{"week":448,"volume":449},"2025-12-28",19677,{"week":451,"volume":452},"2026-01-04",24950,{"week":454,"volume":455},"2026-01-11",26467,{"week":457,"volume":458},"2026-01-18",24234,{"week":460,"volume":461},"2026-01-25",25666,{"week":463,"volume":464},"2026-02-01",26583,{"week":466,"volume":467},"2026-02-08",24138,{"week":469,"volume":470},"2026-02-15",27301,{"week":472,"volume":473},"2026-02-22",25145,{"week":475,"volume":476},"2026-03-01",23335,{"week":478,"volume":479},"2026-03-08",21432,{"week":481,"volume":482},"2026-03-15",21953,{"week":484,"volume":485},"2026-03-22",20434,{"week":487,"volume":488},"2026-03-29",19497,{"week":490,"volume":491},"2026-04-05",20399,{"week":493,"volume":494},"2026-04-12",20156,{"week":496,"volume":497},"2026-04-19",22945,{"week":499,"volume":500},"2026-04-26",23775,{"week":502,"volume":503},"2026-05-03",25983,{"week":505,"volume":506},"2026-05-10",25138,{"week":508,"volume":509},"2026-05-17",25238,{"week":511,"volume":512},"2026-05-24",25595,{"week":514,"volume":515},"2026-05-31",23315,{"week":517,"volume":518},"2026-06-07",28657,{"week":520,"volume":521},"2026-06-14",27302,{"week":523,"volume":524},"2026-06-21",26458,{"week":526,"volume":527},"2026-06-28",33588,{"week":529,"volume":530},"2026-07-05",30387,{"week":532,"volume":533},"2026-07-12",30703,{"week":535,"volume":536},"2026-07-19",31495,{"week":538,"volume":539},"2026-07-26",31499,false,[542,543,544,545,546,547,548,549,550,551,552,553],0.9705147992356119,0.9235746956794071,0.7865965790070831,0.7636506844048706,0.8765663297933189,0.9644925447992376,1.0835377139995912,1.1504217949367106,1.2704941496724513,1.1709866344608495,1.1573867196429022,0.8957404597872157,{"top":555,"otherBrandCount":574,"otherClickShare":575},[556,559,562,565,568,571],{"brand":557,"clickShare":558},"Felix",0.345,{"brand":560,"clickShare":561},"whiskas",0.30029999999999996,{"brand":563,"clickShare":564},"Sheba",0.1054,{"brand":566,"clickShare":567},"Amazon",0.0901,{"brand":569,"clickShare":570},"IAMS",0.0679,{"brand":572,"clickShare":573},"PURINA ONE",0.0301,6,0.06120000000000014,[577,588,599,608,616,626,634,643,653,664,675,684,694,704,715,724,734,744,756,767,775,786,795,805],{"asin":578,"title":579,"brand":557,"imageUrl":580,"price":581,"rating":582,"reviews":583,"clickShare90":584,"clickShare360":585,"launchDate":586,"amazonUrl":587},"B0CY5H4532","FELIX Original Kitten Mixed Selection in Jelly Wet Cat Food 40x85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41qH1o3X30L.jpg",8.85,4.6,1326,0.1639,0.1682,"2024-03-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CY5H4532",{"asin":589,"title":590,"brand":557,"imageUrl":591,"price":592,"rating":593,"reviews":594,"clickShare90":595,"clickShare360":596,"launchDate":597,"amazonUrl":598},"B0F84DYMPX","FELIX As Good As it Looks Kitten Mixed Selection in Jelly Wet Cat Food 40x85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F517XXzLFM2L.jpg",9.51,4.7,715,0.1577,0.1379,"2025-05-09","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F84DYMPX",{"asin":600,"title":601,"brand":563,"imageUrl":602,"price":603,"rating":582,"reviews":604,"clickShare90":564,"clickShare360":605,"launchDate":606,"amazonUrl":607},"B0CNQ1CK6K","Sheba Sauce Collection Cat Food Pouch for Kitten Mixed Selection in Gravy 40x85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51W5lrV9mJL.jpg",11.66,1229,0.1427,"2023-11-20","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CNQ1CK6K",{"asin":609,"title":610,"brand":566,"imageUrl":611,"price":155,"rating":612,"reviews":613,"clickShare90":567,"clickShare360":614,"launchDate":379,"amazonUrl":615},"B0F8P7RZNC","by Amazon Complete Wet Food for Kittens Mixed Selection in Jelly 1.2kg (12 pouches of 100g)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F413VhK3y6pL.jpg",4.1,902,0.0549,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F8P7RZNC",{"asin":617,"title":618,"brand":560,"imageUrl":619,"price":620,"rating":593,"reviews":621,"clickShare90":622,"clickShare360":623,"launchDate":624,"amazonUrl":625},"B0BPDQQ9CY","whiskas Junior Poultry Selection in Jelly 84 Pouches Wet Kitten and Cat Food Selection of Chicken Duck Poultry and Turkey Megapack (84 x 85 g)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41H9Xv3dZpL.jpg",21.09,2940,0.0817,0.1157,"2022-12-20","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BPDQQ9CY",{"asin":627,"title":628,"brand":560,"imageUrl":629,"price":630,"rating":593,"reviews":44,"clickShare90":631,"clickShare360":632,"launchDate":624,"amazonUrl":633},"B0BPD6PV6V","whiskas Junior Classic Selection in Gravy 84 Pouches Wet Kitten and Cat Food Selection of Beef Lamb Chicken and Poultry Megapack (84 x 85 g)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51YC1gDfw2L.jpg",21.32,0.0814,0.0467,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BPD6PV6V",{"asin":635,"title":636,"brand":560,"imageUrl":637,"price":638,"rating":582,"reviews":639,"clickShare90":640,"clickShare360":641,"launchDate":624,"amazonUrl":642},"B0BQN8RJGY","WHISKAS Junior Wet Cat Food in Jelly 12x85g Poultry Feasts (Pack of 4)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41EXtE3F4-L.jpg",14.66,599,0.0435,0.0314,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BQN8RJGY",{"asin":644,"title":645,"brand":560,"imageUrl":646,"price":647,"rating":593,"reviews":648,"clickShare90":649,"clickShare360":650,"launchDate":651,"amazonUrl":652},"B0FDR6XMXD","Whiskas 2-12months Kitten Wet Cat Food Pouches Mixed Menu in Jelly 48 x 85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41MdC12XGfL.jpg",15.85,221,0.0384,0.0648,"2025-06-19","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FDR6XMXD",{"asin":654,"title":655,"brand":569,"imageUrl":656,"price":657,"rating":658,"reviews":659,"clickShare90":660,"clickShare360":661,"launchDate":662,"amazonUrl":663},"B016Y4L4NC","IAMS Kitten Wet Cat Food Chicken in Gravy 12 x 85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41YLAkVwRZL.jpg",3.71,4.4,10274,0.0342,0.0437,"2015-10-27","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB016Y4L4NC",{"asin":665,"title":666,"brand":572,"imageUrl":667,"price":668,"rating":669,"reviews":670,"clickShare90":671,"clickShare360":672,"launchDate":673,"amazonUrl":674},"B0F84H1GRX","PURINA ONE Kitten Wet Cat Food - Fillets in Gravy - Mixed 40x85g Pouches","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41XeT6DkjIL.jpg",16.11,4.5,137,0.0215,0.0202,"2025-05-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F84H1GRX",{"asin":676,"title":677,"brand":560,"imageUrl":678,"price":679,"rating":582,"reviews":202,"clickShare90":680,"clickShare360":681,"launchDate":682,"amazonUrl":683},"B0D35WLQ19","Whiskas 2-12 Months Cat Pouches Poultry Feasts in Jelly 40 x 85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41-I+ShtyML.jpg",13.21,0.0197,0.0088,"2024-03-28","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D35WLQ19",{"asin":685,"title":686,"brand":569,"imageUrl":687,"price":688,"rating":669,"reviews":689,"clickShare90":690,"clickShare360":691,"launchDate":692,"amazonUrl":693},"B071JMSZ63","IAMS Delights Kitten Wet Food - Multipack Cat Food with Chicken in Sauce Ideal Food for Junior Kittens from 1-12 Months 24 x 85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41088PW-SfL.jpg",7.88,945,0.0188,0.0167,"2023-07-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB071JMSZ63",{"asin":695,"title":696,"brand":569,"imageUrl":697,"price":698,"rating":593,"reviews":699,"clickShare90":700,"clickShare360":701,"launchDate":702,"amazonUrl":703},"B07H5K9SYS","IAMS for Vitality Dry Kitten Food with Fresh Chicken 3 kg Packaging may vary","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41dAARsmZBL.jpg",9.61,7714,0.0149,0.0138,"2018-09-07","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07H5K9SYS",{"asin":705,"title":706,"brand":707,"imageUrl":708,"price":709,"rating":582,"reviews":710,"clickShare90":711,"clickShare360":712,"launchDate":713,"amazonUrl":714},"B07VLLFD9L","by Amazon Grainfree Recipe Dry Cat Food (Kitten) with Fresh Chicken - 3kg (Previously a Lifelong brand same product)","by Amazon","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41YTJLob8HL.jpg",7.96,2195,0.0148,0.0104,"2021-01-01","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07VLLFD9L",{"asin":716,"title":717,"brand":557,"imageUrl":718,"price":719,"rating":593,"reviews":187,"clickShare90":720,"clickShare360":721,"launchDate":722,"amazonUrl":723},"B0DPJ9TYT8","FELIX As Good As it Looks Kitten Mixed in Jelly Wet Cat Food 12x85g (Pack of 4)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41s9QckJ6YL.jpg",14.48,0.0132,0.0199,"2024-12-03","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DPJ9TYT8",{"asin":725,"title":726,"brand":560,"imageUrl":727,"price":728,"rating":582,"reviews":729,"clickShare90":730,"clickShare360":731,"launchDate":732,"amazonUrl":733},"B0BQ3RRHLB","whiskas Kitten Mixed Menu Wet Cat Food Pouches in Jelly 12 x 85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41EQhsgi73L.jpg",4.87,123,0.0131,0.011,"2022-12-14","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BQ3RRHLB",{"asin":735,"title":736,"brand":560,"imageUrl":737,"price":738,"rating":593,"reviews":739,"clickShare90":740,"clickShare360":741,"launchDate":742,"amazonUrl":743},"B09YMPRFQS","Whiskas Junior Chicken 7 kg Bag Kitten Cat Dry Food - Pack May Vary","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41LVnY15uaL.jpg",14.32,2465,0.0122,0.0146,"2022-04-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09YMPRFQS",{"asin":745,"title":746,"brand":747,"imageUrl":748,"price":749,"rating":750,"reviews":751,"clickShare90":752,"clickShare360":753,"launchDate":754,"amazonUrl":755},"B094RC14M2","HiLife Kitten Wet Cat Food Mixed Chicken & Tuna Pate Recipes Complete Cat Food Pouches for Kittens 1 - 12 Months 100% Natural & Grain Free (32 x 70g Pouches)","HILIFE","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41MhZpkpTAL.jpg",14.86,4.3,668,0.0112,0.0176,"2021-05-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB094RC14M2",{"asin":757,"title":758,"brand":560,"imageUrl":759,"price":760,"rating":761,"reviews":762,"clickShare90":763,"clickShare360":764,"launchDate":765,"amazonUrl":766},"B0DPN4J72X","WHISKAS MILKY TREATS 50g (Pack of 6) 2-12 Month Kitten Treats","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41y88KZuiRL.jpg",5.92,4.8,1597,0.0103,0.0059,"2024-12-05","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DPN4J72X",{"asin":768,"title":769,"brand":557,"imageUrl":770,"price":156,"rating":582,"reviews":771,"clickShare90":772,"clickShare360":773,"launchDate":586,"amazonUrl":774},"B0CY5HZLSX","FELIX Original Mixed Selection in Jelly Wet Cat Food 120x85g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Ois-yd-PL.jpg",4436,0.0102,0.0044,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CY5HZLSX",{"asin":776,"title":777,"brand":778,"imageUrl":779,"price":780,"rating":612,"reviews":781,"clickShare90":782,"clickShare360":783,"launchDate":784,"amazonUrl":785},"B0CKY6XZWL","Webbox Naturals Complete Kitten (1-12 Months) Wet Cat Food 60 x Meat & Fish in Jelly Variety Pack - Made with Natural Ingredients and No Nasties (60 x 100g Pouches)","Webbox Naturals","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F517NlbCwXtL.jpg",16.88,368,0.0093,0.0196,"2023-10-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CKY6XZWL",{"asin":787,"title":788,"brand":789,"imageUrl":790,"price":791,"rating":582,"reviews":216,"clickShare90":792,"clickShare360":681,"launchDate":793,"amazonUrl":794},"B09JZM97MP","Natures Menu Especially for Cats Kitten Chicken 18x85 gram","Natures Menu","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F410kvGE5HgL.jpg",13.33,0.0091,"2021-10-21","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09JZM97MP",{"asin":796,"title":797,"brand":572,"imageUrl":798,"price":799,"rating":761,"reviews":800,"clickShare90":801,"clickShare360":802,"launchDate":803,"amazonUrl":804},"B0BQBNC1F1","PURINA ONE Kitten Chicken Dry Cat Food 750g (Pack of 4)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Nxk5p58nL.jpg",14.87,662,0.0086,0.0115,"2022-12-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BQBNC1F1",{"asin":806,"title":807,"brand":808,"imageUrl":809,"price":810,"rating":669,"reviews":811,"clickShare90":801,"clickShare360":224,"launchDate":812,"amazonUrl":813},"B00KOLD4QW","thrive Cat 100% COMPLETE - KITTEN CHICKEN (pack of 12)","thrive","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F416XxF2McbL.jpg",11.14,503,"2014-05-25","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00KOLD4QW",{"love":815,"hate":886,"returnReasons":949},[816,823,830,837,844,851,858,865,872,879],{"topic":817,"percentOfMentions":818,"verbatims":819},"Pet Friendly",0.34450000000000003,[820,821,822],"Cats love it","Animals love it","Cat approved",{"topic":824,"percentOfMentions":825,"verbatims":826},"Value For Money",0.3132,[827,828,829],"Value for money","Excellent value","Excellent price",{"topic":831,"percentOfMentions":832,"verbatims":833},"Quality-Overall",0.1128,[834,835,836],"Good quality box to keep them in","good quality food","Brilliant quality",{"topic":838,"percentOfMentions":839,"verbatims":840},"Taste-Overall",0.0519,[841,842,843],"they love the taste","Great food","My cat really likes this food",{"topic":845,"percentOfMentions":846,"verbatims":847},"Flavor",0.0322,[848,849,850],"best flavour","a wide variety of flavour options","Good variety of flavours",{"topic":852,"percentOfMentions":853,"verbatims":854},"Advertised Vs Actual Product",0.022400000000000003,[855,856,857],"Exactly what I wanted","Item as described","Exactly as photo",{"topic":859,"percentOfMentions":860,"verbatims":861},"Size-Overall",0.0222,[862,863,864],"Good size","Really good size for the price","good size bag good price",{"topic":866,"percentOfMentions":867,"verbatims":868},"Moist\u002FDry",0.0116,[869,870,871],"which helps keep them hydrated as well","My kitten loves this dry food","Great dry food",{"topic":873,"percentOfMentions":874,"verbatims":875},"Smell",0.0113,[876,877,878],"smells good as well add some cheese finely grated when they get older my older cat loves it on hers","smells amazing","both flavours smell good",{"topic":880,"percentOfMentions":881,"verbatims":882},"Texture\u002FConsistency-Overall",0.0067,[883,884,885],"Felix cat food easy to use texture good","The consistency is perfect","texture is nice",[887,894,900,906,912,918,924,930,937,944],{"topic":888,"percentOfMentions":889,"verbatims":890},"Indigestion",0.15710000000000002,[891,892,893],"Vomit and diarrhoea","Made the cats vomit","My cat had bad tummy after having this - being eating this brand for 7 years now",{"topic":873,"percentOfMentions":895,"verbatims":896},0.1417,[897,898,899],"smelly","the food smells foul","the product itself smelled disgusting so the smell from the litter was pretty much the same",{"topic":824,"percentOfMentions":901,"verbatims":902},0.0857,[903,904,905],"Cat food is so expensive","Expensive,","Overall, not the best for the price",{"topic":831,"percentOfMentions":907,"verbatims":908},0.061900000000000004,[909,910,911],"Poor quality","Not a good quality product for cats","Not the best quality wet food",{"topic":845,"percentOfMentions":913,"verbatims":914},0.0548,[915,916,917],"the lamb flavour was partially finished. unusual for one of them to not finish a meal","can't personally speak to its flavour","It is limited on flavours",{"topic":838,"percentOfMentions":919,"verbatims":920},0.047599999999999996,[921,922,923],"Cant comment on the taste Amazon","This turned out far less appetizing than anticipated","These are more for taste if your cat is super picky",{"topic":852,"percentOfMentions":925,"verbatims":926},0.0405,[927,928,929],"Doesn't look like the photo","The only thing I don't agree with is the false advertisement being that the photo they use of the food is absolutely nothing like it actually looks in real life","Not product advertised",{"topic":931,"percentOfMentions":932,"verbatims":933},"Contamination",0.0321,[934,935,936],"The foul odour has heavy contaminated the remaining products","Fly larve infested cat food","Negative mouldy food",{"topic":938,"percentOfMentions":939,"verbatims":940},"Allergies",0.0286,[941,942,943],"its cost me £140 at vets for one of my cats as said got an allergy from eating this after losing all her fur","my kittens have been having diarrhoea","once they were fully on Felix one of my cats developed skin allergies",{"topic":866,"percentOfMentions":939,"verbatims":945},[946,947,948],"starting to dry in the box","Dry Cat food","The food feels soaking wet",[],[951,955,960,965,970,975,980,985,990,995],{"term":161,"volume":952,"growthQoq":953,"conversionRate":954},632989,0.4591,0.0881,{"term":956,"volume":957,"growthQoq":958,"conversionRate":959},"kitten food wet",153302,-0.1819,0.0868,{"term":961,"volume":962,"growthQoq":963,"conversionRate":964},"kitten wet food",95364,0.153,0.0687,{"term":966,"volume":967,"growthQoq":968,"conversionRate":969},"whiskas kitten wet food",86573,0.3668,0.084,{"term":971,"volume":972,"growthQoq":973,"conversionRate":974},"felix kitten food",77346,0.0669,0.1331,{"term":976,"volume":977,"growthQoq":978,"conversionRate":979},"wet kitten food",50436,0.0769,0.0666,{"term":981,"volume":982,"growthQoq":983,"conversionRate":984},"sheba kitten food",50940,-0.1315,0.1309,{"term":986,"volume":987,"growthQoq":988,"conversionRate":989},"whiskas kitten",32952,0.2893,0.0673,{"term":991,"volume":992,"growthQoq":993,"conversionRate":994},"whiskers kitten food",17791,1.1948,0.0848,{"term":996,"volume":997,"growthQoq":998,"conversionRate":999},"felix kitten",27950,0.0517,0.1296,[1001,1007,1013,1018,1023,1028],{"title":1002,"href":1003,"score":1004,"verdict":183,"marketSize":1005,"growth90":1006},"automatic cat feeder","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fautomatic-cat-feeder",67,1182200.13,0.1624,{"title":1008,"href":1009,"score":1004,"verdict":1010,"marketSize":1011,"growth90":1012},"dog calming products","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fdog-calming-products","watch",664989.07,-0.2197,{"title":1014,"href":1015,"score":1004,"verdict":1010,"marketSize":1016,"growth90":1017},"dog pram","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fdog-pram",308985.3,0.3985,{"title":1019,"href":1020,"score":1004,"verdict":1010,"marketSize":1021,"growth90":1022},"flea collar for cats","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fflea-collar-for-cats",592818.93,0.1842,{"title":1024,"href":1025,"score":1004,"verdict":1010,"marketSize":1026,"growth90":1027},"cat tunnel outdoor","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fcat-tunnel-outdoor",47155.93,1.2588,{"title":1029,"href":1030,"score":1031,"verdict":183,"marketSize":1032,"growth90":1033},"cat toys","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fcat-toys",68,2750661.92,0.0403]