---
title: "Trend — guinea pig - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/guinea-pig/trend"
last_updated: "2026-07-31T08:55:29.304Z"
locale: en
meta:
  description: "Niche score 58/100 · £551K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · £551K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — guinea pig - Flapen"
---

# **guinea pig**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 62Growth 22Conversion 87Competition 81Returns 100Price range 33Avg price 18Brand share 52Review moat 56Quality gap 42

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.9%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Market size**

**Good****£551K**

£551K/yr · 851K searches

**Review moat**

**Good****1,240.33**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****£0.83–£21.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-5.6%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£6.52**

avg listing price — sweet spot $15–$100