---
title: "Search terms — grain free dog biscuits - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/grain-free-dog-biscuits/search-terms"
last_updated: "2026-07-31T07:23:00.982Z"
locale: en
meta:
  description: "Niche score 58/100 · £2.3M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · £2.3M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — grain free dog biscuits - Flapen"
---

# **grain free dog biscuits**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 95Growth 21Conversion 97Competition 49Returns 100Price range 79Avg price 78Brand share 0Review moat 66Quality gap 21

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Incredible****£2.3M**

£2.3M/yr · 922K searches

**Price range**

**Great****£7.00–£47.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****£16.27**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****858.17**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-8.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand