---
title: "Search terms — flea tablets for dogs - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/flea-tablets-for-dogs/search-terms"
last_updated: "2026-07-31T08:07:55.395Z"
locale: en
meta:
  description: "Niche score 62/100 · £596K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · £596K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — flea tablets for dogs - Flapen"
---

# **flea tablets for dogs**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 64Growth 57Conversion 96Competition 53Returns 100Price range 62Avg price 52Brand share 25Review moat 37Quality gap 63

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****14.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****£596K**

£596K/yr · 341K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****£4.85–£31.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+31.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Good****£12.20**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,798.09**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****90%**

top-5 brand share — brands hold most of the demand