---
title: "Reviews — fish skin dog treats - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/fish-skin-dog-treats/reviews"
last_updated: "2026-07-31T09:52:54.021Z"
locale: en
meta:
  description: "Niche score 54/100 · £102K/yr market · 59K searches/yr. Brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · £102K/yr market · 59K searches/yr. Brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — fish skin dog treats - Flapen"
---

# **fish skin dog treats**

**Worth a look**

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.

Market size 25Growth 19Conversion 96Competition 71Returns 100Price range 68Avg price 61Brand share 17Review moat 76Quality gap 50

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.1%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****487.46**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****£3.45–£39.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****£13.29**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£102K**

£102K/yr · 59K searches

**Growth**

**Bad****-12.4%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand