---
title: "Products — dog toothbrush - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/dog-toothbrush/products"
last_updated: "2026-07-31T10:30:31.539Z"
locale: en
meta:
  description: "Niche score 56/100 · £376K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £376K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — dog toothbrush - Flapen"
---

# **dog toothbrush**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 24Conversion 97Competition 61Returns 100Price range 0Avg price 19Brand share 57Review moat 25Quality gap 77

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.2%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Market size**

**Good****£376K**

£376K/yr · 365K searches

**Review moat**

**Bad****4,289.24**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-1.5%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£6.77**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£3.28–£11.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100