---
title: "Dog Lick Bowl — £85K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/dog-lick-bowl"
last_updated: "2026-07-31T13:10:57.628Z"
locale: en
meta:
description: "Niche score 51/100 · £85K/yr market · 138K searches/yr. Prices mostly outside the sweet spot ($7.63–$15.02) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · £85K/yr market · 138K searches/yr. Prices mostly outside the sweet spot ($7.63–$15.02) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Dog Lick Bowl — £85K/yr Amazon UK Niche (2026) - Flapen"
---
# **dog lick bowl**
**Worth a look**
Shows beatable incumbent ratings (3.6★), but prices mostly outside the sweet spot ($7.63–$15.02) keeps it on the watch list.
Market size 21Growth 12Conversion 66Competition 47Returns 99Price range 0Avg price 38Brand share 65Review moat 82Quality gap 99
**Quality gap**
**Incredible****3.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****356.96**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****£10.50**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£85K**
£85K/yr · 138K searches
**Growth**
**Bad****-27.0%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£7.63–£15.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United Kingdom niche tracking, dog lick bowl is a £85K/yr Amazon United Kingdom market (138K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dog lick bowl market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **£84K–£105K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#161**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **20.0%**
- **Avg brand age**
- **14 months**
- **Avg seller age**
- **208 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▲rising
**Sellers**
**26**
**Top-5 brand share**
**66%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 96%
**Open market**
**29%**
- Yipetor39% - DNTHYRIN8% - KxrTpx7% - EliphonTowne7% - Verneo5% - CMANLNYK5%
## **Demand**
Weekly Amazon search volume, last 26 weeks — -27.0% search growth over the last 90 days.
6K4KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/uk/pet-supplies/dog-lick-bowl/trend)
## **Top dog lick bowl search terms**
- **dog licking bowl with ball**30K/yr+12.3%5.2% conv. - **dog lick ball**26K/yr-51.8%4.2% conv. - **dog lick bowl**19K/yr-29.5%2.2% conv. - **lick ball for dogs**13K/yr-31.7%3.5% conv. - **dog lick bowl with ball**7K/yr-5.8%4.1% conv. - **lick bowl for dogs**10K/yr-31.6%2.4% conv. - **yipetor lick bowl**4K/yr+3.7%8.5% conv. - **lickibowl**6K/yr-44.3%2.2% conv. - **licking dog toy**6K/yr-48.0%1.9% conv. - **dog licking bowl**5K/yr-4.6%3.4% conv. [**All search terms **](https://flapen.com/research/uk/pet-supplies/dog-lick-bowl/search-terms)
## **Top dog lick bowl products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£9K20%£17K30%£26K40%£34K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Yipetor Slow Feeder Dog Bowl for Liquid Treat Anti-SlipEntertained Ball-in Bone Broth Dog Lick Bowl 3/4 Cup Yogurt Pup Lick Toy for Large Medium Small Breeds Dietary Supplement/Post-op Nutrition**Yipetor**£14.68**4.1★1,412 rev](https://www.amazon.co.uk/dp/B0FQC9JN15) [2**Yipetor Slow Feeder Dog Bowl for Liquid Treat Anti-SlipEntertained Ball-in Bone Broth Dog Lick Bowl 3/4 Cup Yogurt Pup Lick Toy for Large Medium Small Breeds Dietary Supplement/Post-op Nutrition**Yipetor**£15.02**4.1★1,412 rev](https://www.amazon.co.uk/dp/B0FQC82D1B) [3**Dog Lick Bowl with Ball Large Slow Feeder Dog Bowl**KxrTpx**£9.11**2.2★8 rev](https://www.amazon.co.uk/dp/B0GV43XNG3) [4**Dog Licking Bowl with Ball - Liquid Treat Feeding Bowls Slow Feed for Yoghurt/Yogurt/Fruit Puree/Bone Broth ABS Material Non Spill Dog Bowl Boredom Busters Lick Toy Easy to Clean - Blue**EliphonTowne**£9.42**3.7★12 rev](https://www.amazon.co.uk/dp/B0FT7SLTJC) [5**PEGGY11 Dog Licking Bowl with Ball for Yogurt Bone Broth & Liquid Treats**PEGGY11**£7.83**4.2★24 rev](https://www.amazon.co.uk/dp/B0GHQTJ56X)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**AUYFUA 2 PCS Dog Lick Ball Dog Licking Bowl with Ball Lick Ball for Dogs Interactive Enrichment Toy for Fast Eating Pets 450g Weight**AUYFUA**£8.81**4 rev2mo ago](https://www.amazon.co.uk/dp/B0GQDC58L8) [**PEGGY11 Dog Licking Bowl with Ball for Yogurt Bone Broth & Liquid Treats**PEGGY11**£7.83**24 rev2mo ago](https://www.amazon.co.uk/dp/B0GHQTJ56X) [**Dog Licking Bowl with Ball Non-Slip Dog Lick Ball Slow Feeder Silicone Dog Bowls for Liquid Treat Snack Spin D-og Lick Toy for Large Medium Small Dogs (Blue)**Verneo**£13.52**12 rev3mo ago](https://www.amazon.co.uk/dp/B0GWVB2NCT) [**Dog Lick Bowl Slow Feeder Dog Bowl For Fast Eaters Blue Lick Mat For Dogs Interactive Pet Bowl With Non-Slip Base Single Piece**YciVhh**£7.87**0 rev3mo ago](https://www.amazon.co.uk/dp/B0GVNTVFXG) [**Dog Licking Bowl With Ball Dog Lick Ball Slow Feeder Dog Bowls For Liquid Treat Snack Spin Dog Lick Toy For Large Medium Small Dogs (Black)**Verneo**£11.68**26 rev4mo ago](https://www.amazon.co.uk/dp/B0GVFBZ75J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**RAINWOOD Liquid Slow Feeder Dog Bowl with Floating Ball Anti-Slip Dog Lick Bowl for Bone Broth Yogurt & Supplements Dog Enrichment Slow Feeding Bowl for Small Medium Large Dogs (Black)**RAINWOOD**£11.80**3.6★**▲ 98%**](https://www.amazon.co.uk/dp/B0GT9R17DW) [**PEGGY11 Dog Licking Bowl with Ball for Yogurt Bone Broth & Liquid Treats**PEGGY11**£7.83**4.2★**▲ 98%**](https://www.amazon.co.uk/dp/B0GHQTJ56X) [**Dog Lick Bowl Slow Feeder Dog Bowl For Fast Eaters Blue Lick Mat For Dogs Interactive Pet Bowl With Non-Slip Base Single Piece**YciVhh**£7.87**0.0★**▲ 96%**](https://www.amazon.co.uk/dp/B0GVNTVFXG) [**Dog Licking Bowl with Ball Non-Slip Dog Lick Ball Slow Feeder Silicone Dog Bowls for Liquid Treat Snack Spin D-og Lick Toy for Large Medium Small Dogs (Blue)**Verneo**£13.52**4.2★**▲ 96%**](https://www.amazon.co.uk/dp/B0GWVB2NCT) [**Dog Licking Bowl with Ball Medium Slow Feeder Dog Bowl Dog Basic Bowls Rolling Lick Feeder for Dog Spillproof Ball In Dog Slow Feeder Bowls for Suitable Enrichment & Calm Feeding for all Breeds of Dog**Xchance**£9.26**5.0★**▲ 96%**](https://www.amazon.co.uk/dp/B0GRVKG9K8)
**~~View all trending →~~**
## **What buyers say about dog lick bowl**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pet Friendly**27%
*“Dog loves it”*
**Fun/Entertainment Experience**11%
*“works well at keeping him entertained”*
**Ease Of Cleaning**10%
*“it cleans up easily afterwards with warm water”*
**Quality-Overall**8%
*“Excellent quality”*
**Value For Money**7%
*“Worth it”*
**Ease Of Use**5%
*“Easy to use and no mess”*
**Durability**3%
*“feel very durable”*
**Advertised Vs Actual Product**3%
*“Works as intended”*
**Leak-Proof**3%
*“doesn't leak”*
**Moist/Dry**2%
*“he really enjoyed his wet food from it”*
### **What buyers complain about **
**Quality-Overall**15%
*“Absolutely rubbish”*
**Ease Of Use**11%
*“Not possible to open it”*
**Size-Overall**11%
*“Not fit for purpose”*
**Durability**10%
*“is a cheap ping pong ball made of two parts so it comes apart easily”*
**Functionality-Overall**8%
*“Didnt actually work”*
**Ease Of Cleaning**5%
*“So then trying to open it with stuff still inside was a mess waiting to happen”*
**Value For Money**5%
*“Not good value for money”*
**Advertised Vs Actual Product**3%
*“Not as good as it was advertised”*
**Time Taken**3%
*“Slow feeder”*
**Thickness**2%
*“no matter how thin the liquid is that I put in it”*
### **Top return reasons **
**Size-Overall**29%
**Functionality-Overall**9%
**Quality-Overall**9%
**Ease Of Use**9%
**Durability**7%
**Material Quality**5%
**Escape Proof**5%
**Ease Of Cleaning**4%
**Defective Material/Parts**4%
**Grip**3%
## **Common questions**
- **Is dog lick bowl profitable to sell on Amazon United Kingdom?**
- The niche generates £85K/yr across 23 tracked products. 2 of 22 products launched in the last 360 days are still selling. 90-day search growth is -27.0%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the dog lick bowl niche?**
- 18 brands and 26 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in dog lick bowl?**
- Top complaints mined from reviews: Quality-Overall, Ease Of Use, Size-Overall. The return rate is 0.3%.
- **What does it cost to enter the dog lick bowl niche?**
- Listings span £7.63–£15.02; the average listing price is £10.50 (sweet spot $15–$100). The average incumbent carries 357 reviews — the moat a new listing must climb.
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