[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-pet-supplies-cat-toothbrush-and-paste":3,"research-sidebar-rollups":824},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":51,"baselines":87,"demand":92,"seasonality":402,"brandShare":415,"products":437,"feedback":588,"searchTerms":744,"related":790,"lastUpdated":37},"e467d8b2376a374a5585431a924a2e1f","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":32,"amazonNicheId":4,"title":33,"slug":34,"href":35,"leafCategoryName":36,"scrapedAt":37,"brandCount":38,"brandCountYearAgo":39,"sellerCount":40,"signals":41,"avgBsr":42,"pageQuality":31,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":32,"top20BrandShare":32,"primePct":50,"oosRate":31},230109,132433,0.9915,-0.123,0.1829,0.7632,0.9107,4.35,6796,9.5,3.6,14.19,15,25000,0.8667,0.0005,0,1,"cat toothbrush and paste","cat-toothbrush-and-paste","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fcat-toothbrush-and-paste","Cats","2026-07-28T20:03:16.712247+00:00",8,9,109,[],23,20000,1500,2000,190000,237500,54,174,0.7333,{"score":52,"verdict":53,"components":54},44,"skip",[55,59,62,66,69,72,75,79,82,85],{"key":56,"score":52,"weight":57,"raw":58},"marketSize",0.15,230108.96,{"key":60,"score":61,"weight":57,"raw":18},"growth",19,{"key":63,"score":64,"weight":65,"raw":19},"conversion",99,0.1,{"key":67,"score":68,"weight":57,"raw":20},"competition",20,{"key":70,"score":71,"weight":65,"raw":21},"brandShare",22,{"key":73,"score":74,"weight":65,"raw":22},"qualityGap",67,{"key":76,"score":42,"weight":77,"raw":78},"reviewMoat",0.05,6795.67,{"key":80,"score":81,"weight":65,"raw":30},"returns",100,{"key":83,"score":84,"weight":77,"raw":24},"avgPrice",29,{"key":86,"score":31,"weight":77,"raw":31},"priceRange",{"avgRating":88,"medianPrice":89,"medianReturnRate":90,"nichesTracked":91},4.36,12.1,0.0064,27484,{"points":93,"droppedPartialWeek":401},[94,97,100,103,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,151,154,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,207,210,213,216,219,222,225,228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,278,281,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,363,366,368,371,374,377,380,383,386,389,392,395,398],{"week":95,"volume":96},"2024-08-04",2606,{"week":98,"volume":99},"2024-08-11",3097,{"week":101,"volume":102},"2024-08-18",2689,{"week":104,"volume":105},"2024-08-25",2636,{"week":107,"volume":108},"2024-09-01",2801,{"week":110,"volume":111},"2024-09-08",2645,{"week":113,"volume":114},"2024-09-15",2267,{"week":116,"volume":117},"2024-09-22",2623,{"week":119,"volume":120},"2024-09-29",2459,{"week":122,"volume":123},"2024-10-06",2530,{"week":125,"volume":126},"2024-10-13",2853,{"week":128,"volume":129},"2024-10-20",2614,{"week":131,"volume":132},"2024-10-27",2415,{"week":134,"volume":135},"2024-11-03",2466,{"week":137,"volume":138},"2024-11-10",2331,{"week":140,"volume":141},"2024-11-17",2373,{"week":143,"volume":144},"2024-11-24",2445,{"week":146,"volume":147},"2024-12-01",2532,{"week":149,"volume":150},"2024-12-08",2185,{"week":152,"volume":153},"2024-12-15",2101,{"week":155,"volume":156},"2024-12-22",2164,{"week":158,"volume":159},"2024-12-29",1567,{"week":161,"volume":162},"2025-01-05",2287,{"week":164,"volume":165},"2025-01-12",2490,{"week":167,"volume":168},"2025-01-19",2369,{"week":170,"volume":171},"2025-01-26",2348,{"week":173,"volume":174},"2025-02-02",2392,{"week":176,"volume":177},"2025-02-09",2304,{"week":179,"volume":180},"2025-02-16",2325,{"week":182,"volume":183},"2025-02-23",2419,{"week":185,"volume":186},"2025-03-02",2593,{"week":188,"volume":189},"2025-03-09",2351,{"week":191,"volume":192},"2025-03-16",2162,{"week":194,"volume":195},"2025-03-23",2126,{"week":197,"volume":198},"2025-03-30",1979,{"week":200,"volume":201},"2025-04-06",2008,{"week":203,"volume":204},"2025-04-13",2023,{"week":206,"volume":189},"2025-04-20",{"week":208,"volume":209},"2025-04-27",2121,{"week":211,"volume":212},"2025-05-04",2029,{"week":214,"volume":215},"2025-05-11",2381,{"week":217,"volume":218},"2025-05-18",2182,{"week":220,"volume":221},"2025-05-25",2022,{"week":223,"volume":224},"2025-06-01",2197,{"week":226,"volume":227},"2025-06-08",2128,{"week":229,"volume":230},"2025-06-15",2059,{"week":232,"volume":233},"2025-06-22",1774,{"week":235,"volume":236},"2025-06-29",1895,{"week":238,"volume":239},"2025-07-06",1936,{"week":241,"volume":242},"2025-07-13",3492,{"week":244,"volume":245},"2025-07-20",2651,{"week":247,"volume":248},"2025-07-27",2166,{"week":250,"volume":251},"2025-08-03",2148,{"week":253,"volume":254},"2025-08-10",2717,{"week":256,"volume":257},"2025-08-17",2733,{"week":259,"volume":260},"2025-08-24",3494,{"week":262,"volume":263},"2025-08-31",3665,{"week":265,"volume":266},"2025-09-07",3373,{"week":268,"volume":269},"2025-09-14",2510,{"week":271,"volume":272},"2025-09-21",2493,{"week":274,"volume":275},"2025-09-28",2448,{"week":277,"volume":215},"2025-10-05",{"week":279,"volume":280},"2025-10-12",2555,{"week":282,"volume":189},"2025-10-19",{"week":284,"volume":285},"2025-10-26",2485,{"week":287,"volume":288},"2025-11-02",2594,{"week":290,"volume":291},"2025-11-09",2545,{"week":293,"volume":294},"2025-11-16",2405,{"week":296,"volume":297},"2025-11-23",2578,{"week":299,"volume":300},"2025-11-30",2644,{"week":302,"volume":303},"2025-12-07",2250,{"week":305,"volume":306},"2025-12-14",2205,{"week":308,"volume":309},"2025-12-21",2246,{"week":311,"volume":312},"2025-12-28",1583,{"week":314,"volume":315},"2026-01-04",2456,{"week":317,"volume":318},"2026-01-11",2630,{"week":320,"volume":321},"2026-01-18",2901,{"week":323,"volume":324},"2026-01-25",2777,{"week":326,"volume":327},"2026-02-01",2962,{"week":329,"volume":330},"2026-02-08",2856,{"week":332,"volume":333},"2026-02-15",2756,{"week":335,"volume":336},"2026-02-22",2910,{"week":338,"volume":339},"2026-03-01",2977,{"week":341,"volume":342},"2026-03-08",2750,{"week":344,"volume":345},"2026-03-15",2590,{"week":347,"volume":348},"2026-03-22",2524,{"week":350,"volume":351},"2026-03-29",2368,{"week":353,"volume":354},"2026-04-05",2385,{"week":356,"volume":357},"2026-04-12",2711,{"week":359,"volume":360},"2026-04-19",2615,{"week":362,"volume":351},"2026-04-26",{"week":364,"volume":365},"2026-05-03",2444,{"week":367,"volume":180},"2026-05-10",{"week":369,"volume":370},"2026-05-17",2377,{"week":372,"volume":373},"2026-05-24",2294,{"week":375,"volume":376},"2026-05-31",1994,{"week":378,"volume":379},"2026-06-07",2754,{"week":381,"volume":382},"2026-06-14",2355,{"week":384,"volume":385},"2026-06-21",2498,{"week":387,"volume":388},"2026-06-28",2178,{"week":390,"volume":391},"2026-07-05",2479,{"week":393,"volume":394},"2026-07-12",2152,{"week":396,"volume":397},"2026-07-19",2255,{"week":399,"volume":400},"2026-07-26",2389,false,[403,404,405,406,407,408,409,410,411,412,413,414],1.0352290952545677,1.0692631843768672,0.9983332809207838,0.9495817478537062,0.9106645561880005,0.9011254721497183,0.9975156451460738,1.1712632472719269,1.0728744090485027,1.0314475297965346,1.0166392374323443,0.8554741413950824,{"top":416,"otherBrandCount":435,"otherClickShare":436},[417,420,423,426,429,432],{"brand":418,"clickShare":419},"ICF",0.2726,{"brand":421,"clickShare":422},"Logic",0.2533,{"brand":424,"clickShare":425},"Virbac",0.18560000000000001,{"brand":427,"clickShare":428},"Beaphar",0.1453,{"brand":430,"clickShare":431},"PetSol",0.054000000000000006,{"brand":433,"clickShare":434},"ProDen PlaqueOff",0.0416,2,0.047599999999999976,[438,448,459,469,480,490,500,511,522,532,540,550,559,568,578],{"asin":439,"title":440,"brand":421,"imageUrl":441,"price":442,"rating":443,"reviews":444,"clickShare90":422,"clickShare360":445,"launchDate":446,"amazonUrl":447},"B0058LQ1TK","Logic Oral Hygiene Gel For Dogs & Cats Cat Toothbrush And Paste Logic Toothpaste For Dogs 70g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F416BkQG506L.jpg",9.53,4.5,6824,0.2506,"2008-05-22","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0058LQ1TK",{"asin":449,"title":450,"brand":418,"imageUrl":451,"price":452,"rating":453,"reviews":454,"clickShare90":455,"clickShare360":456,"launchDate":457,"amazonUrl":458},"B0721J71HD","Stomodine F Dog & Cat Dental Gel No-Brush Toothpaste for Plaque 30 ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41IA2U0QlEL.jpg",12.15,4.4,2789,0.2069,0.2132,"2017-06-17","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0721J71HD",{"asin":460,"title":461,"brand":427,"imageUrl":462,"price":25,"rating":463,"reviews":464,"clickShare90":465,"clickShare360":466,"launchDate":467,"amazonUrl":468},"B005VD70OK","Beaphar - Liver Flavour Toothpaste with Enzymes - Dental Care for Cats & Dogs - Helps Control Plaque and Tartar and Freshen Breath - Supports Normal Gum Function Fluoride & Xylitol-Free - 100g Tube","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F311hqSbssvL.jpg",4.3,15331,0.1323,0.115,"2016-03-11","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB005VD70OK",{"asin":470,"title":471,"brand":424,"imageUrl":472,"price":473,"rating":474,"reviews":475,"clickShare90":476,"clickShare360":477,"launchDate":478,"amazonUrl":479},"B01KK21GAA","Virbac Enzymatic Toothpaste for Dogs & Cats - Cat & Dog Toothpaste for Plaque & Tartar Removal and Pet Breath Freshener - 70g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F319kVo5C1TL.jpg",12.34,4.6,1720,0.1081,0.0949,"2014-01-20","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB01KK21GAA",{"asin":481,"title":482,"brand":424,"imageUrl":483,"price":484,"rating":453,"reviews":485,"clickShare90":486,"clickShare360":487,"launchDate":488,"amazonUrl":489},"B07NBLWPZW","Virbac C.E.T. Enzymatic Toothpaste for Cats | Fish Flavour 43g | Reduce Plaque Control Tartar & Freshen Breath","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Zf2kSwL0L.jpg",8.85,21486,0.0626,0.0625,"2015-05-21","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07NBLWPZW",{"asin":491,"title":492,"brand":418,"imageUrl":493,"price":494,"rating":453,"reviews":495,"clickShare90":496,"clickShare360":497,"launchDate":498,"amazonUrl":499},"B00D3HX0P4","ICF | Stomodine Cat & Dog Toothpaste Gel for Teeth & Gums Oral Hygiene Health | Anti-Plaque & Fights Bad Breath Meat Flavoured | 30 ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41wOmUdi3-L.jpg",13.29,1083,0.0485,0.0531,"2014-09-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00D3HX0P4",{"asin":501,"title":502,"brand":430,"imageUrl":503,"price":504,"rating":505,"reviews":506,"clickShare90":507,"clickShare360":508,"launchDate":509,"amazonUrl":510},"B07NNYMRNH","PetSol Dental Care Kit Cat Toothpaste (50g) with 2 x Pet Toothbrushes to Clean Cats Teeth Remove Plaque and Tartar Improve Gum Tooth Health & Pet Oral Hygiene","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F412ZdjXpleL.jpg",8.35,4.2,7156,0.0408,0.0457,"2018-09-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07NNYMRNH",{"asin":512,"title":513,"brand":514,"imageUrl":515,"price":516,"rating":463,"reviews":517,"clickShare90":518,"clickShare360":519,"launchDate":520,"amazonUrl":521},"B0CXTNTWKS","VETIQ Dental Care Cat & Dog Fresh Breath Enzymatic Toothpaste (70g)","VETIQ","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Lz7DKo5fL.jpg",4.16,152,0.0349,0.0323,"2024-03-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CXTNTWKS",{"asin":523,"title":524,"brand":433,"imageUrl":525,"price":526,"rating":505,"reviews":527,"clickShare90":528,"clickShare360":529,"launchDate":530,"amazonUrl":531},"B004EA2OBK","ProDen PlaqueOff 40g Powder for Cats - 100% Organic 4-Month Supply","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41TP+0fCKZL.jpg",10.7,6408,0.0242,0.0307,"2010-11-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB004EA2OBK",{"asin":533,"title":534,"brand":433,"imageUrl":535,"price":536,"rating":505,"reviews":527,"clickShare90":537,"clickShare360":538,"launchDate":387,"amazonUrl":539},"B0G49NCJJM","ProDen PlaqueOff Crème for Cats Clinically Proven Dental Care Helps Remove Plaque Tartar & Bad Breath - Low-Calorie Lickable Oral Care - 6 Chicken Flavour Pouches","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Dq+cBhZAL.jpg",6.59,0.0174,0.0042,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0G49NCJJM",{"asin":541,"title":542,"brand":418,"imageUrl":543,"price":544,"rating":505,"reviews":545,"clickShare90":546,"clickShare360":547,"launchDate":548,"amazonUrl":549},"B00S9DT49S","ICF | Stomodine Long Period Cat & Dog Toothpaste Gel for Pets Oral Hygiene Gum Health | Bad Breath Meat Flavoured | 50 ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41cfEorQ0sL.jpg",13.63,438,0.0172,0.0173,"2015-01-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00S9DT49S",{"asin":551,"title":552,"brand":424,"imageUrl":553,"price":554,"rating":453,"reviews":485,"clickShare90":555,"clickShare360":556,"launchDate":557,"amazonUrl":558},"B00RZDXA7K","Virbac CET Enzymatic Toothpaste | Control Oral Bacteria Reduce Plaque & Bad Breath | Dental Care Toothpaste for Cats & Dogs | Poultry Flavour 70g Tube","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41NjK9JzX9L.jpg",12.48,0.0149,0.0095,"2016-04-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00RZDXA7K",{"asin":560,"title":561,"brand":430,"imageUrl":562,"price":563,"rating":505,"reviews":506,"clickShare90":564,"clickShare360":565,"launchDate":566,"amazonUrl":567},"B071RWWJD3","PetSol Dental Care Kit for Dogs & Cats Toothpaste (100g) with 3 x Toothbrushes to Clean Pets Teeth Remove Plaque and Tartar Improve Gum and Tooth Health & Pet Oral Hygiene","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41VLkn1BytL.jpg",8.37,0.0132,0.0285,"2018-07-08","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB071RWWJD3",{"asin":569,"title":570,"brand":427,"imageUrl":571,"price":572,"rating":453,"reviews":573,"clickShare90":574,"clickShare360":575,"launchDate":576,"amazonUrl":577},"B005VD0JXY","Beaphar - No-Brush Toothgel with Enzymes - Dental Care for Cats & Dogs - Helps Control Plaque and Tartar and Freshen Breath - Fluoride-Free - Liver Flavour - No Brushing Required - 100g Tube","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41wCgG6GfyL.jpg",4.32,3175,0.013,0.0168,"2011-10-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB005VD0JXY",{"asin":579,"title":580,"brand":581,"imageUrl":582,"price":26,"rating":474,"reviews":583,"clickShare90":584,"clickShare360":585,"launchDate":586,"amazonUrl":587},"B00VXMYW0S","Logic Orozyme Oral Hygiene Gel for Dogs","petellow","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41OfhopTYIL.jpg",323,0.0129,0.0255,"2015-04-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB00VXMYW0S",{"love":589,"hate":660,"returnReasons":725},[590,597,604,611,618,625,632,639,646,653],{"topic":591,"percentOfMentions":592,"verbatims":593},"Taste-Overall",0.15789999999999998,[594,595,596],"Great taste","This must taste good for my dog","Our dog loves the taste",{"topic":598,"percentOfMentions":599,"verbatims":600},"Pet Friendly",0.1413,[601,602,603],"Cats love it","Dog loves it","Good for dogs",{"topic":605,"percentOfMentions":606,"verbatims":607},"Quality-Overall",0.1374,[608,609,610],"the kit itself feels well made","Excellent product","Excellent product Excellent Seller would recommend",{"topic":612,"percentOfMentions":613,"verbatims":614},"Value For Money",0.0755,[615,616,617],"Good price","the cost is reasonable","Good value for money",{"topic":619,"percentOfMentions":620,"verbatims":621},"Ease Of Use",0.0698,[622,623,624],"Easy to use","Easy to administer","This powder is super easy to use",{"topic":626,"percentOfMentions":627,"verbatims":628},"Flavor",0.0642,[629,630,631],"My dog loves the flavour","My dog seems to like the flavour of this which is a bonus","Good - dogs like flavour",{"topic":633,"percentOfMentions":634,"verbatims":635},"Ease Of Cleaning",0.059699999999999996,[636,637,638],"it keeps his teeth clean","Keeps them clean","Gives a good clean",{"topic":640,"percentOfMentions":641,"verbatims":642},"Soothing\u002FTeething",0.056299999999999996,[643,644,645],"Great really works my cats teeth","helps the dogs gums too","Helping with my dogs plaque plus her breath is fresh",{"topic":647,"percentOfMentions":648,"verbatims":649},"Breathability",0.042199999999999994,[650,651,652],"Breath freshness was okay","freshness of breath","keeps his breath fresh",{"topic":654,"percentOfMentions":655,"verbatims":656},"Advertised Vs Actual Product",0.029300000000000003,[657,658,659],"Does the job","As described","Does what it says",[661,668,674,681,687,693,700,707,713,719],{"topic":662,"percentOfMentions":663,"verbatims":664},"Smell",0.17989999999999998,[665,666,667],"Smells strong","It has a strange synthetic smell","has no scent",{"topic":612,"percentOfMentions":669,"verbatims":670},0.1011,[671,672,673],"It's cheaper on Amazon though","Waste of money","expensive for what you get",{"topic":675,"percentOfMentions":676,"verbatims":677},"Functionality-Overall",0.0926,[678,679,680],"Didnt seem to have a great effect x","Not effective","This does not work",{"topic":626,"percentOfMentions":682,"verbatims":683},0.0873,[684,685,686],"This tooth gel is not liver flavoured","didnt like the flavour","0\u002F10 not tasty at all",{"topic":591,"percentOfMentions":688,"verbatims":689},0.0767,[690,691,692],"I didnt taste it was for the dog","Tastes awful","hates the taste of this one",{"topic":694,"percentOfMentions":695,"verbatims":696},"Texture\u002FConsistency-Overall",0.042300000000000004,[697,698,699],"Texture has changed recently","The texture is also different","It's now a much thicker and gloopier texture",{"topic":701,"percentOfMentions":702,"verbatims":703},"Ingredients-Overall",0.0317,[704,705,706],"I would be very concerned about the long term implications of this seaweed based product","noticed its ingredients include potassium thiocyanate","However, something is not right about the formula",{"topic":654,"percentOfMentions":708,"verbatims":709},0.0291,[710,711,712],"NOT THE SAME PRODUCT","Not the same product as before","Not the same product",{"topic":647,"percentOfMentions":714,"verbatims":715},0.028300000000000002,[716,717,718],"doesnt improve breath quality","Does not improve breath freshness much or tarter","It does not seem to help their breath as much as I would like or tarter",{"topic":720,"percentOfMentions":721,"verbatims":722},"Indigestion",0.023799999999999998,[723,724],"he was pooing liquid diarrhea in the house","WARNING DO NOT BUY FOR CATS - Contains eucalyptus oil which is toxic to cats when ingested",[726,728,731,732,734,736,738,739,741,743],{"reason":675,"pct":727},0.25,{"reason":729,"pct":730},"Product Condition",0.125,{"reason":654,"pct":730},{"reason":733,"pct":730},"Size-Overall",{"reason":735,"pct":487},"Color",{"reason":737,"pct":487},"Escape Proof",{"reason":612,"pct":487},{"reason":740,"pct":487},"Leak-Proof",{"reason":742,"pct":487},"Comfort-Overall",{"reason":701,"pct":487},[745,750,755,760,765,770,775,780,785],{"term":746,"volume":747,"growthQoq":748,"conversionRate":749},"cat toothpaste",67710,-0.1614,0.1029,{"term":751,"volume":752,"growthQoq":753,"conversionRate":754},"logic toothpaste for dogs",21558,-0.0542,0.2396,{"term":756,"volume":757,"growthQoq":758,"conversionRate":759},"stomodine gel for dogs",14140,-0.0594,0.2317,{"term":761,"volume":762,"growthQoq":763,"conversionRate":764},"stomodine gel for cats",8762,-0.1572,0.2245,{"term":766,"volume":767,"growthQoq":768,"conversionRate":769},"logic oral hygiene gel for dogs",6339,-0.0095,0.2675,{"term":771,"volume":772,"growthQoq":773,"conversionRate":774},"stomodine",3822,-0.1806,0.1852,{"term":776,"volume":777,"growthQoq":778,"conversionRate":779},"toothpaste for cats",3672,-0.1662,0.0731,{"term":781,"volume":782,"growthQoq":783,"conversionRate":784},"kitten toothpaste",3711,0.0062,0.068,{"term":786,"volume":787,"growthQoq":788,"conversionRate":789},"logic dog toothpaste",2719,-0.0498,0.2041,[791,797,802,807,812,817],{"title":792,"href":793,"score":74,"verdict":794,"marketSize":795,"growth90":796},"dog calming products","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fdog-calming-products","watch",664989.07,-0.2197,{"title":798,"href":799,"score":74,"verdict":794,"marketSize":800,"growth90":801},"probiotics for dogs","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fprobiotics-for-dogs",1685303.77,-0.0397,{"title":803,"href":804,"score":74,"verdict":794,"marketSize":805,"growth90":806},"dog pram","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fdog-pram",308985.3,0.3985,{"title":808,"href":809,"score":74,"verdict":794,"marketSize":810,"growth90":811},"cat tunnel outdoor","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fcat-tunnel-outdoor",47155.93,1.2588,{"title":813,"href":814,"score":74,"verdict":794,"marketSize":815,"growth90":816},"flea collar for cats","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fflea-collar-for-cats",592818.93,0.1842,{"title":818,"href":819,"score":820,"verdict":821,"marketSize":822,"growth90":823},"cat toys","\u002Fresearch\u002Fuk\u002Fpet-supplies\u002Fcat-toys",68,"launch",2750661.92,0.0403,[825,832,838,845,852,859,866,873,880,883,890,897,904,911,918,925,932,939,946],{"nodeId":826,"label":827,"slug":828,"href":829,"nichesTracked":830,"marketSizeTotal":831},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":833,"label":834,"slug":835,"href":836,"nichesTracked":339,"marketSizeTotal":837},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",930144869,{"nodeId":839,"label":840,"slug":841,"href":842,"nichesTracked":843,"marketSizeTotal":844},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":846,"label":847,"slug":848,"href":849,"nichesTracked":850,"marketSizeTotal":851},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":853,"label":854,"slug":855,"href":856,"nichesTracked":857,"marketSizeTotal":858},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1366,536963877,{"nodeId":860,"label":861,"slug":862,"href":863,"nichesTracked":864,"marketSizeTotal":865},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":867,"label":868,"slug":869,"href":870,"nichesTracked":871,"marketSizeTotal":872},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":874,"label":875,"slug":876,"href":877,"nichesTracked":878,"marketSizeTotal":879},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":881,"marketSizeTotal":882},875,283781189,{"nodeId":884,"label":885,"slug":886,"href":887,"nichesTracked":888,"marketSizeTotal":889},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":891,"label":892,"slug":893,"href":894,"nichesTracked":895,"marketSizeTotal":896},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":898,"label":899,"slug":900,"href":901,"nichesTracked":902,"marketSizeTotal":903},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":905,"label":906,"slug":907,"href":908,"nichesTracked":909,"marketSizeTotal":910},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":912,"label":913,"slug":914,"href":915,"nichesTracked":916,"marketSizeTotal":917},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":919,"label":920,"slug":921,"href":922,"nichesTracked":923,"marketSizeTotal":924},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":926,"label":927,"slug":928,"href":929,"nichesTracked":930,"marketSizeTotal":931},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":933,"label":934,"slug":935,"href":936,"nichesTracked":937,"marketSizeTotal":938},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":940,"label":941,"slug":942,"href":943,"nichesTracked":944,"marketSizeTotal":945},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":947,"label":948,"slug":949,"href":950,"nichesTracked":951,"marketSizeTotal":952},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]