---
title: "Search terms — cat flea shampoo - Flapen"
canonical_url: "https://flapen.com/research/uk/pet-supplies/cat-flea-shampoo/search-terms"
last_updated: "2026-07-31T16:40:04.571Z"
locale: en
meta:
  description: "Niche score 51/100 · £171K/yr market · 127K searches/yr. Prices mostly outside the sweet spot ($2.86–$12.61) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £171K/yr market · 127K searches/yr. Prices mostly outside the sweet spot ($2.86–$12.61) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — cat flea shampoo - Flapen"
---

# **cat flea shampoo**

**Worth a look**

Shows low returns (0.3%), but prices mostly outside the sweet spot ($2.86–$12.61) keeps it on the watch list.

Market size 35Growth 71Conversion 97Competition 15Returns 99Price range 0Avg price 28Brand share 26Review moat 43Quality gap 76

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****14.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+52.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****2,160.5**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****£171K**

£171K/yr · 127K searches

**Avg price**

**Okay****£9.32**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****£2.86–£12.61**

cheapest to priciest tracked listing — scored on the share inside $15–$100