---
title: "Sunset Lamp — £158K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/lighting/sunset-lamp"
last_updated: "2026-07-31T06:30:02.899Z"
locale: en
meta:
description: "Niche score 43/100 · £158K/yr market · 422K searches/yr · £10.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · £158K/yr market · 422K searches/yr · £10.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sunset Lamp — £158K/yr Amazon UK Niche (2026) - Flapen"
---
# **sunset lamp**
**Skip it**
Soft demand (-34.4% this quarter) — this niche doesn't clear our bar today.
Market size 33Growth 8Conversion 43Competition 26Returns 78Price range 45Avg price 40Brand share 44Review moat 62Quality gap 89
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****1,005.07**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****£5.73–£22.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****3.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****£10.83**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****£158K**
£158K/yr · 422K searches
**Competition**
**Okay****70%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-34.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, sunset lamp is a £158K/yr Amazon United Kingdom market (422K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sunset lamp market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **£217K–£271K**
- units × avg price
- **Conversion rate**
- **3.5%**
- **Avg BSR**
- **#81**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **17.2%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**16**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**16%**
- Cuiwos23% - QUIGO17% - GY16% - xoddi16% - AMFUN7% - Hausdemo5% - Open — no brand owns it (6 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -34.4% search growth over the last 90 days.
18K13KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.0×
[**Open Trend **](https://flapen.com/research/uk/lighting/sunset-lamp/trend)
## **Top sunset lamp search terms**
- **sunset lamp**328K/yr-34.2%4.7% conv. - **sunset light**15K/yr-20.2%3.0% conv. - **sunset lamp for bedroom**36K/yr-56.3%5.1% conv. - **sunset**11K/yr-4.4%0.1% conv. - **sunset lights**14K/yr-43.9%1.4% conv. - **sunset lamp projector**8K/yr-23.1%5.3% conv. - **sun set lamp**4K/yr-20.3%5.5% conv. - **sunset projection lamp**3K/yr-39.3%3.3% conv. - **sunset lamp amazon**3K/yr-35.6%2.9% conv. [**All search terms **](https://flapen.com/research/uk/lighting/sunset-lamp/search-terms)
## **Top sunset lamp products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£16K20%£32K30%£47K40%£63K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Cuiwos Sunset Lamp Projection - 16 Colour | Sunset Light with 24Keys Remote Multicolour - USB Port-Colour Changing & Fade Mode - App Control**Cuiwos**£8.63**4.1★1,073 rev](https://www.amazon.co.uk/dp/B09CY2K48K) [2**GY Sunset lamp 4 Colors Sunset Projection Lamp 5W Sunset Light for Home Decor 360 Rotating Romantic Vision Mood Light Suitable for Photography Selfie Living Room Decoration**GY**£13.77**4.3★106 rev](https://www.amazon.co.uk/dp/B093SW1SX9) [3**xoddi Sunset Lamp Led Lights for Bedroom Sunset Projection with APP 16 Colors Night Light 360 Rotation Sun Lamp for Bedroom Decor and Aesthetic Room Decor Gifts for Women**xoddi**£10.72**4.1★786 rev](https://www.amazon.co.uk/dp/B0BZYV7L4V) [4**QUIGO Sunset Lamp Projection Led Lights for Bedroom Night Light Sun Sunrise Sunlight Lamp Mood Light Party Lamps Room Decor Gifts for Women**QUIGO**£11.57**4.0★3,088 rev](https://www.amazon.co.uk/dp/B09NNLSTGQ) [5**AMFUN Sunset Lamp Projection-16 Colour | RGB Sunset Light with Remote|USB Port|360 Rotating Romantic Vision Mood Light Suitable for Photography Selfie Living Room**AMFUN**£7.36**3.8★51 rev](https://www.amazon.co.uk/dp/B0FPM7DT18)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hausdemo Sunset Lamp Projector LED Night Light**Hausdemo**£7.91**76 rev3mo ago](https://www.amazon.co.uk/dp/B0GWLXPKWG) [**PIKOY Night Light Projector 216 Modes Bedside Lamps Led Lights for Bedroom Dimmable Lava Lamp Salt Lamp Remote+USB Control Galaxy Projector Bedroom Accessories & Bedroom Decor Gifts for Teenage Girls**PIKOY**£22.49**343 rev9mo ago](https://www.amazon.co.uk/dp/B0FXXR3J43) [**AMFUN Sunset Lamp Projection-16 Colour | RGB Sunset Light with Remote|USB Port|360 Rotating Romantic Vision Mood Light Suitable for Photography Selfie Living Room**AMFUN**£7.36**51 rev10mo ago](https://www.amazon.co.uk/dp/B0FPM7DT18) [**xoddi Sunset Lamp Led Lights for Bedroom Sunset Projection with APP 16 Colors Night Light 360 Rotation Sun Lamp for Bedroom Decor and Aesthetic Room Decor Gifts for Women**xoddi**£10.72**786 rev3y ago](https://www.amazon.co.uk/dp/B0BZYV7L4V) [**KAVAVO Smart APP 16 Million Color Sunset Lamp Led Projector Home Decoration Photography Background Night Light (1 PCS)**KAVAVO**£5.73**222 rev3y ago](https://www.amazon.co.uk/dp/B0C175J6QG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hausdemo Sunset Lamp Projector LED Night Light**Hausdemo**£7.91**4.2★**▲ 582%**](https://www.amazon.co.uk/dp/B0GWLXPKWG) [**PIKOY Night Light Projector 216 Modes Bedside Lamps Led Lights for Bedroom Dimmable Lava Lamp Salt Lamp Remote+USB Control Galaxy Projector Bedroom Accessories & Bedroom Decor Gifts for Teenage Girls**PIKOY**£22.49**4.4★**▲ 309%**](https://www.amazon.co.uk/dp/B0FXXR3J43) [**AMFUN Sunset Lamp Projection-16 Colour | RGB Sunset Light with Remote|USB Port|360 Rotating Romantic Vision Mood Light Suitable for Photography Selfie Living Room**AMFUN**£7.36**3.8★**▲ 150%**](https://www.amazon.co.uk/dp/B0FPM7DT18) [**QUIGO Sunset Lamp Projection Led Lights for Bedroom Night Light Sun/Sunrise/Sunlight Lamp Mood Light 10W Room Decor Gifts for Women**QUIGO**£7.53**4.0★**▲ 79%**](https://www.amazon.co.uk/dp/B0C5XBMJBF) [**xoddi Sunset Lamp Led Lights for Bedroom Sunset Projection with APP 16 Colors Night Light 360 Rotation Sun Lamp for Bedroom Decor and Aesthetic Room Decor Gifts for Women**xoddi**£10.72**4.1★**▲ 65%**](https://www.amazon.co.uk/dp/B0BZYV7L4V)
**~~View all trending →~~**
## **What buyers say about sunset lamp**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**37%
*“Bright light”*
**Color**14%
*“colours are beautiful”*
**Quality-Overall**10%
*“Excellent quality”*
**Value For Money**8%
*“Worth it”*
**Design-Overall**5%
*“Its so practical and aesthetic”*
**Advertised Vs Actual Product**3%
*“As described”*
**Remote Control**2%
*“Ease of use with the supplied remote 10/10”*
**Assembly/Installation**2%
*“Super easy to put together”*
**Ease Of Use**2%
*“easy to use”*
**Touch/Button Controls**1%
*“Touch is easy”*
### **What buyers complain about **
**Durability**28%
*“Broke within a week or so”*
**Quality-Overall**10%
*“Seems cheaply made”*
**Brightness/Shine/Glow**9%
*“I felt the brightness wasn't very good”*
**Remote Control**8%
*“the remote is rubbish”*
**Functionality-Overall**4%
*“Cant get it to work”*
**Connectivity-Overall**3%
*“No support wont connect”*
**Defective Material/Parts**3%
*“It was broken when it arrived”*
**Advertised Vs Actual Product**3%
*“Doesnt work as advertised”*
**Value For Money**2%
*“Its too expensive for what you get”*
**Heating**2%
*“Too hot”*
### **Top return reasons **
**Brightness/Shine/Glow**17%
**Functionality-Overall**16%
**Defective Material/Parts**9%
**Quality-Overall**7%
**Size-Overall**7%
**Advertised Vs Actual Product**7%
**Connectivity-Overall**6%
**Remote Control**6%
**Color**4%
**Durability**4%
## **Common questions**
- **Is sunset lamp profitable to sell on Amazon United Kingdom?**
- The niche generates £158K/yr across 14 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -34.4%. Flapen's verdict: Skip it (43/100).
- **How competitive is the sunset lamp niche?**
- 12 brands and 16 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in sunset lamp?**
- Top complaints mined from reviews: Durability, Quality-Overall, Brightness/Shine/Glow. The return rate is 1.8%.
- **When does demand for sunset lamp peak?**
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 4.0× the quietest.
- **What does it cost to enter the sunset lamp niche?**
- Listings span £5.73–£22.49; the average listing price is £10.83 (sweet spot $15–$100). The average incumbent carries 1,005 reviews — the moat a new listing must climb.
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