---
title: "R7s Bulb 118mm Led Dimmable — £62K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/lighting/r7s-bulb-118mm-led-dimmable"
last_updated: "2026-07-31T09:42:48.380Z"
locale: en
meta:
description: "Niche score 51/100 · £62K/yr market · 79K searches/yr · £8.34 avg price. Soft demand (-53.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · £62K/yr market · 79K searches/yr · £8.34 avg price. Soft demand (-53.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "R7s Bulb 118mm Led Dimmable — £62K/yr Amazon UK Niche (2026) - Flapen"
---
# **r7s bulb 118mm led dimmable**
**Worth a look**
Shows beatable incumbent ratings (4.0★), but soft demand (-53.1% this quarter) keeps it on the watch list.
Market size 16Growth 0Conversion 85Competition 62Returns 89Price range 0Avg price 23Brand share 80Review moat 75Quality gap 95
**Quality gap**
**Incredible****4.0★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****9.5%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****492.93**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Bad****£8.34**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£62K**
£62K/yr · 79K searches
**Growth**
**Bad****-53.1%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£3.06–£14.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United Kingdom niche tracking, r7s bulb 118mm led dimmable is a £62K/yr Amazon United Kingdom market (79K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 51/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **r7s bulb 118mm led dimmable market data**
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **£67K–£83K**
- units × avg price
- **Conversion rate**
- **9.5%**
- **Avg BSR**
- **#987**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **13.5%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▼falling
**Sellers**
**42**
**Top-5 brand share**
**55%**
Top 20: 99%
**Top-5 click share**
**48%**
Top 20: 89%
**Open market**
**40%**
- Jaenmsa22% - Tomosu12% - Dvnoua8% - PHILIPS8% - TradePax6% - WAXP5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -53.1% search growth over the last 90 days.
2K1KSpike '24Black Friday '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/uk/lighting/r7s-bulb-118mm-led-dimmable/trend)
## **Top r7s bulb 118mm led dimmable search terms**
- **r7s bulb 118mm led dimmable**27K/yr-58.0%10.1% conv. - **r7s led bulb 118mm**9K/yr-11.2%7.4% conv. - **r7s bulb**8K/yr-40.1%7.6% conv. - **r7s halogen bulb 118mm**11K/yr-80.6%13.4% conv. - **r7s**5K/yr-55.5%6.4% conv. - **r7s led bulb**4K/yr-39.1%4.0% conv. - **r7 bulb**5K/yr-59.9%9.3% conv. - **r7s led**3K/yr-36.8%3.1% conv. - **r7s 118mm**4K/yr-54.0%10.4% conv. - **118mm halogen bulb**3K/yr-51.2%13.7% conv. [**All search terms **](https://flapen.com/research/uk/lighting/r7s-bulb-118mm-led-dimmable/search-terms)
## **Top r7s bulb 118mm led dimmable products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£3K10%£6K15%£9K20%£12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Jaenmsa R7s Halogen Light Bulbs R7S Bulb 118mm 200W Dimmable 230V 2000lm Tungsten Linear Light Bulb 2700K Warm White Floodlight Bulb J118 Security Light Bulb ECO 118mm Halogen Bulbs 200W 5 Pack**Jaenmsa**£6.56**4.5★304 rev](https://www.amazon.co.uk/dp/B0CKQV5XY1) [2**6 Pack R7s Halogen Bulb 118mm 230W Dimmable 230V 4650LM 2800K Warm White**Tomosu**£7.39**4.1★4,572 rev](https://www.amazon.co.uk/dp/B0C49QD5ML) [3**TradePax Energizer Eco-Halogen Linear 120w = 150w 78mm Halogen Lamp/Bulb for Floodlight TP-S5160**TradePax**£3.06**4.5★232 rev](https://www.amazon.co.uk/dp/B0CZ12397J) [4**R7s Halogen Light Bulbs Dimmable 118mm 230W Linear Bulbs for Lamps 2700K Warm White J118 Security Light Bulb Pack of 6**WAXP**£6.63**4.1★526 rev](https://www.amazon.co.uk/dp/B0D2W5KHBN) [5![Philips LED Classic Dimmable Light Spot [R7S] 14W - 120W Equivalent White (3000K)](https://m.media-amazon.com/images/I/41+fIbXjgsL.jpg)**Philips LED Classic Dimmable Light Spot \[R7S\] 14W - 120W Equivalent White (3000K)**PHILIPS**£13.19**4.2★1,086 rev](https://www.amazon.co.uk/dp/B08HTWMQR7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dvnoua R7S Bulb 118mm LED Dimmable 20W R7S Bulb Equivalent to 200W Halogen Lamp Warm White 3000K 2000LM Flicker-Free Energy Saving for Floor lamp Ceiling Lights 2PCS**Dvnoua**£12.01**1 rev2mo ago](https://www.amazon.co.uk/dp/B0GR5BRPV1) [**Dvnoua R7S Bulb 118mm LED Dimmable 30W (300W Equivalent) R7S LED Bulb 118mm Warm White 3000K 3000LM Flicker-Free 360 Light Angle Energy Saving R7S Floodlight 2 Pack**Dvnoua**£14.17**3 rev2mo ago](https://www.amazon.co.uk/dp/B0GR5FQNT6) [**Lumoia 2PCS R7S LED Bulb 118mm Dimmable 9W 6000K Cool White J118 Linear Halogen Bulbs Replacement Free Flicker High Brightness Energy Saving for Floor Lamps Reading Ceiling Floodlights Lamp**Lumoia**£5.97**6 rev4mo ago](https://www.amazon.co.uk/dp/B0GSQXG6HN) [**Dvnoua R7S Bulb 118mm LED Dimmable 30W (300W Equivalent) R7S LED Bulb 118mm Natural White 4000K 3000LM Flicker-Free 360 Light Angle Energy Saving R7S Floodlight 2 Pack**Dvnoua**£13.74**7 rev4mo ago](https://www.amazon.co.uk/dp/B0GR5BS41V) [**Maltvie 2 Pack R7S LED Bulb 118mm Dimmable 9W - 3000K Warm White J118 Linear Halogen Replacement - Light for Floor Uplighters Wall Lights & Security Floodlights**Maltvie**£7.94**4 rev4mo ago](https://www.amazon.co.uk/dp/B0GQXW9RTP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Zylora R7s Halogen Light Bulbs 118mm 200W Dimmable R7S Linear Bulb J118 230V 2000lm Tungsten Halogen Floodlight 2700K Warm White Security & Outdoor Light Bulb 4 Pack**Zylora**£3.24**5.0★**▲ 508%**](https://www.amazon.co.uk/dp/B0GF1RP5X3) [**Dvnoua R7S Bulb 118mm LED Dimmable 30W (300W Equivalent) R7S LED Bulb 118mm Warm White 3000K 3000LM Flicker-Free 360 Light Angle Energy Saving R7S Floodlight 2 Pack**Dvnoua**£14.17**2.5★**▲ 503%**](https://www.amazon.co.uk/dp/B0GR5FQNT6) [**Maltvie 2 Pack R7S LED Bulb 118mm Dimmable 9W - 3000K Warm White J118 Linear Halogen Replacement - Light for Floor Uplighters Wall Lights & Security Floodlights**Maltvie**£7.94**3.4★**▲ 501%**](https://www.amazon.co.uk/dp/B0GQXW9RTP) [**Dvnoua R7S Bulb 118mm LED Dimmable 30W (300W Equivalent) R7S LED Bulb 118mm Natural White 4000K 3000LM Flicker-Free 360 Light Angle Energy Saving R7S Floodlight 2 Pack**Dvnoua**£13.74**5.0★**▲ 500%**](https://www.amazon.co.uk/dp/B0GR5BS41V) [**Dvnoua R7S Bulb 118mm LED Dimmable 20W R7S Bulb Equivalent to 200W Halogen Lamp Warm White 3000K 2000LM Flicker-Free Energy Saving for Floor lamp Ceiling Lights 2PCS**Dvnoua**£12.01**2.0★**▲ 496%**](https://www.amazon.co.uk/dp/B0GR5BRPV1)
**~~View all trending →~~**
## **What buyers say about r7s bulb 118mm led dimmable**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**26%
*“Excellent value”*
**Quality-Overall**18%
*“Very good, just as described”*
**Brightness/Shine/Glow**13%
*“Brightness good and easy to setup”*
**Advertised Vs Actual Product**12%
*“it worked”*
**Size-Overall**11%
*“Fits well”*
**Efficiency**5%
*“Bulbs work perfectly”*
**Bulb Flicker/Dimming/Color**2%
*“Good quality great value for money great brightness dimmable lights great quality”*
**Functionality-Overall**2%
*“The bulb seems to work fine”*
**Ease Of Use**2%
*“Easy”*
**Durability**2%
*“hopefully a good lifespan”*
### **What buyers complain about **
**Durability**26%
*“Short life”*
**Quality-Overall**17%
*“Trash quality”*
**Size-Overall**11%
*“the bulb wasn't easy to fit”*
**Bulb Flicker/Dimming/Color**11%
*“A very disappointing dim result”*
**Functionality-Overall**5%
*“Two bulbs in a pack and neither work”*
**Brightness/Shine/Glow**5%
*“Returned them as not bright enough for the living room”*
**Value For Money**5%
*“Cheap”*
**Advertised Vs Actual Product**3%
*“3,000 advertised... no way”*
**Natural Resource Wastage**1%
*“Waste of money”*
**Assembly/Installation**1%
*“one broke trying to put it in”*
### **Top return reasons **
**Size-Overall**52%
**Bulb Flicker/Dimming/Color**14%
**Compatibility-Overall**8%
**Brightness/Shine/Glow**7%
**Functionality-Overall**7%
**Advertised Vs Actual Product**4%
**Quality-Overall**2%
**Durability**1%
**Noise Level**1%
**Color**1%
## **Common questions**
- **Is r7s bulb 118mm led dimmable profitable to sell on Amazon United Kingdom?**
- The niche generates £62K/yr across 29 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -53.1%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the r7s bulb 118mm led dimmable niche?**
- 21 brands and 42 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in r7s bulb 118mm led dimmable?**
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 1.3%.
- **When does demand for r7s bulb 118mm led dimmable peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the r7s bulb 118mm led dimmable niche?**
- Listings span £3.06–£14.43; the average listing price is £8.34 (sweet spot $15–$100). The average incumbent carries 493 reviews — the moat a new listing must climb.
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