---
title: "Outdoor Tree Lights — £33K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/lighting/outdoor-tree-lights"
last_updated: "2026-07-31T08:31:32.840Z"
locale: en
meta:
description: "Niche score 48/100 · £33K/yr market · 114K searches/yr · £11.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £33K/yr market · 114K searches/yr · £11.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Outdoor Tree Lights — £33K/yr Amazon UK Niche (2026) - Flapen"
---
# **outdoor tree lights**
**Skip it**
A small market ($33K/yr) — this niche doesn't clear our bar today.
Market size 8Growth 41Conversion 33Competition 59Returns 86Price range 57Avg price 43Brand share 74Review moat 29Quality gap 63
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****£4.53–£28.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****£11.11**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+12.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****3,580.16**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****£33K**
£33K/yr · 114K searches
According to Flapen's Amazon United Kingdom niche tracking, outdoor tree lights is a £33K/yr Amazon United Kingdom market (114K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **outdoor tree lights market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£28K–£33K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#97**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **19.8%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **199 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**24 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**61%**
Top 20: 95%
**Top-5 click share**
**49%**
Top 20: 86%
**Open market**
**35%**
- btfarm30% - Lezonic12% - litogo7% - Ollny6% - Warlisou6% - Peasur5%
## **Demand & seasonality**
Weekly Amazon search volume, last 82 weeks — +12.8% search growth over the last 90 days.
20K15KSpike '25Prime Day '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Nov, Dec · busiest ÷ quietest = 40.7×
[**Open Trend **](https://flapen.com/research/uk/lighting/outdoor-tree-lights/trend)
## **Top outdoor tree lights search terms**
- **tree lights outdoor**23K/yr+13.8%2.2% conv. - **outdoor tree lights**41K/yr+9.8%1.4% conv. - **outdoor christmas tree lights**36K/yr+34.8%0.4% conv. - **christmas tree lights outdoor**14K/yr+13.0%0.5% conv. [**All search terms **](https://flapen.com/research/uk/lighting/outdoor-tree-lights/search-terms)
## **Top outdoor tree lights products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£2K10%£3K15%£5K20%£7K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**btfarm 2 Pack Solar String Lights Outdoor Garden Waterproof Total 16M/53FT 160 LED Solar Powered Fairy Lights 8 Modes Copper Wire Lights for Patio Yard Party Christmas**btfarm**£7.23**4.3★3,977 rev](https://www.amazon.co.uk/dp/B0CDLS3PCZ) [2**Lezonic Solar String Lights Outdoor 2Pack Total 240 LED/80FT Solar Garden Lights Waterproof 8 Modes Indoor/Outdoor Fairy Lights Copper Wire Lighting for Patio Yard Party Wedding (Warm White)**Lezonic**£8.57**4.3★14,458 rev](https://www.amazon.co.uk/dp/B083P3LGFY) [3**litogo 2 Pack Solar Fairy Lights Outdoor Total 80FT/24M 240LED Solar Garden Light 8 Mode Copper Wire Decorative String Lights for Patio Trees Party**litogo**£7.69**4.3★25,564 rev](https://www.amazon.co.uk/dp/B07VYH2SWN) [4**Garden Outdoor Lights Mains Powered - 100ft 30M Festoon Light String LED**Warlisou**£21.56**4.5★884 rev](https://www.amazon.co.uk/dp/B0DSVJFNQP) [5**Peasur 3 Pack Solar Lights Outdoor Garden String Total 36M/118FT 360 LED Solar Fairy Lights Outdoor Waterproof IP65 8 Modes Copper Wire Solar Tree Lights for Yard Patio Party Christmas Warm White**Peasur**£11.06**4.2★171 rev](https://www.amazon.co.uk/dp/B0GHY7Y645)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**btfarm Solar Rope Lights Outdoor Garden 10m/33ft 100 LED PVC Tube Lights IP65 Waterproof 8 Lighting Modes Solar String Lights for Patio Tree Party Wedding Christmas Decorations Warm White**btfarm**£9.81**45 rev2mo ago](https://www.amazon.co.uk/dp/B0GSYJ88SD) [**Peasur 3 Pack Solar Lights Outdoor Garden String Total 36M/118FT 360 LED Solar Fairy Lights Outdoor Waterproof IP65 8 Modes Copper Wire Solar Tree Lights for Yard Patio Party Christmas Warm White**Peasur**£11.06**171 rev3mo ago](https://www.amazon.co.uk/dp/B0GHY7Y645) [**btfarm Solar Lights Outdoor Garden 12.5M/41FT 50 LED String Lights Solar Powered Waterproof 8 Modes Crystal Ball Fairy Light for Garden Patio Yard Tree Christmas Party Cool White**btfarm**£7.65**146 rev4mo ago](https://www.amazon.co.uk/dp/B0GGQBZLXK) [**HeiPard 2 Pack Solar String Lights Outdoor Total 20m 200 LED Solar Powered Fairy Lights Waterproof 8 Modes Copper Wire Lights Solar Garden Lights for Patio Balcony Fence Tree Party Yard**HeiPard**£9.80**48 rev6mo ago](https://www.amazon.co.uk/dp/B0GJCZ9YF7) [**Litark Solar String Lights Outdoor Garden - 33Ft/10m 100 LED Solar Fairy Light with Timer Function 8 Modes Waterproof for Garden Yard Tree Deco - Warm White**Litark**£6.55**135 rev7mo ago](https://www.amazon.co.uk/dp/B0G6Z3JVPQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NWPUSZ Solar Fairy Lights Outdoor Garden 2 Pack Total 20M/66Ft 200LED Solar Powered String Lights 8 Modes Waterproof Timer Copper Wire Solar Garden Light for Outdoor Indoor Trees Party (Warm White)**NWPUSZ**£6.47**4.2★**▲ 281%**](https://www.amazon.co.uk/dp/B0GCZ4MZZ1) [**Litark Solar String Lights Outdoor Garden - 33Ft/10m 100 LED Solar Fairy Light with Timer Function 8 Modes Waterproof for Garden Yard Tree Deco - Warm White**Litark**£6.55**4.3★**▲ 281%**](https://www.amazon.co.uk/dp/B0G6Z3JVPQ) [**Peasur 3 Pack Solar Lights Outdoor Garden String Total 36M/118FT 360 LED Solar Fairy Lights Outdoor Waterproof IP65 8 Modes Copper Wire Solar Tree Lights for Yard Patio Party Christmas Warm White**Peasur**£11.06**4.2★**▲ 277%**](https://www.amazon.co.uk/dp/B0GHY7Y645) [**btfarm Solar Rope Lights Outdoor Garden 10m/33ft 100 LED PVC Tube Lights IP65 Waterproof 8 Lighting Modes Solar String Lights for Patio Tree Party Wedding Christmas Decorations Warm White**btfarm**£9.81**4.8★**▲ 277%**](https://www.amazon.co.uk/dp/B0GSYJ88SD) [**HeiPard 2 Pack Solar String Lights Outdoor Total 20m 200 LED Solar Powered Fairy Lights Waterproof 8 Modes Copper Wire Lights Solar Garden Lights for Patio Balcony Fence Tree Party Yard**HeiPard**£9.80**4.4★**▲ 277%**](https://www.amazon.co.uk/dp/B0GJCZ9YF7)
**~~View all trending →~~**
## **What buyers say about outdoor tree lights**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**32%
*“Bright lights”*
**Value For Money**15%
*“Worth money”*
**Quality-Overall**11%
*“Brilliant quality”*
**Charging**4%
*“easy to charge”*
**Color**4%
*“The lights are really vibrant”*
**Assembly/Installation**4%
*“Very effective when installed”*
**Advertised Vs Actual Product**2%
*“Exactly what I needed”*
**Remote Control**2%
*“the remote is a great bonus”*
**Weather Proof**2%
*“Suitable to leave out in all weather”*
**Ease Of Use**2%
*“Easy to use”*
### **What buyers complain about **
**Durability**25%
*“Fell apart”*
**Functionality-Overall**14%
*“Stopped working”*
**Quality-Overall**12%
*“Cheap quality only last 1 summer”*
**Size-Overall**6%
*“But small balls”*
**Strength**3%
*“Quite flimsy”*
**Brightness/Shine/Glow**3%
*“Not bright enough”*
**Charging**3%
*“the batteries don't hold a charge”*
**Advertised Vs Actual Product**2%
*“Not as advertised”*
**Thickness**2%
*“String wire is very thin”*
**Value For Money**2%
*“look much more expensive than they are”*
### **Top return reasons **
**Functionality-Overall**23%
**Size-Overall**22%
**Defective Material/Parts**12%
**Brightness/Shine/Glow**9%
**Color**6%
**Charging**3%
**Durability**3%
**Advertised Vs Actual Product**3%
**Quality-Overall**2%
**Compatibility-Overall**2%
## **Common questions**
- **Is outdoor tree lights profitable to sell on Amazon United Kingdom?**
- The niche generates £33K/yr across 32 tracked products. 5 of 10 products launched in the last 360 days are still selling. 90-day search growth is +12.8%. Flapen's verdict: Skip it (48/100).
- **How competitive is the outdoor tree lights niche?**
- 24 brands and 41 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in outdoor tree lights?**
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 1.5%.
- **When does demand for outdoor tree lights peak?**
- Demand peaks in Nov–Dec; the busiest month runs 40.7× the quietest.
- **What does it cost to enter the outdoor tree lights niche?**
- Listings span £4.53–£28.81; the average listing price is £11.11 (sweet spot $15–$100). The average incumbent carries 3,580 reviews — the moat a new listing must climb.
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