---
title: "Trend — neon sign - Flapen"
canonical_url: "https://flapen.com/research/uk/lighting/neon-sign/trend"
last_updated: "2026-07-31T08:42:18.998Z"
locale: en
meta:
  description: "Niche score 53/100 · £224K/yr market · 892K searches/yr · £34.93 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · £224K/yr market · 892K searches/yr · £34.93 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — neon sign - Flapen"
---

# **neon sign**

**Worth a look**

Shows no brand lock-in (top 5 brands take 30% of clicks), but weak search conversion (0.7%) keeps it on the watch list.

Market size 43Growth 17Conversion 9Competition 88Returns 61Price range 50Avg price 95Brand share 96Review moat 67Quality gap 42

**Brand share**

**Incredible****30%**

top-5 brand share — no brand owns this niche

**Avg price**

**Incredible****£34.93**

avg listing price — sweet spot $15–$100

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Review moat**

**Good****823.03**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Price range**

**Good****£5.32–£174.77**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****£224K**

£224K/yr · 892K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-16.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")