---
title: "Trend — gu 10 led light bulbs cool white - Flapen"
canonical_url: "https://flapen.com/research/uk/lighting/gu-10-led-light-bulbs-cool-white/trend"
last_updated: "2026-07-31T11:33:16.854Z"
locale: en
meta:
  description: "Niche score 47/100 · £224K/yr market · 182K searches/yr · £11.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · £224K/yr market · 182K searches/yr · £11.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — gu 10 led light bulbs cool white - Flapen"
---

# **gu 10 led light bulbs cool white**

**Skip it**

Soft demand (-37.1% this quarter) — this niche doesn't clear our bar today.

Market size 43Growth 6Conversion 91Competition 54Returns 75Price range 43Avg price 43Brand share 51Review moat 51Quality gap 32

**Conversion**

**Great****11.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****2.0%**

return rate — above 5% kills the launch gate

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****1,474.89**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****£224K**

£224K/yr · 182K searches

**Avg price**

**Okay****£11.17**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£5.22–£22.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-37.1%**

90-day search growth — must beat 0% to launch