---
title: "Govee Permanent Outdoor Lights — £0/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/lighting/govee-permanent-outdoor-lights"
last_updated: "2026-07-31T08:49:59.638Z"
locale: en
meta:
description: "Niche score 16/100 · £0/yr market · 15K searches/yr · £112.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 16/100 · £0/yr market · 15K searches/yr · £112.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Govee Permanent Outdoor Lights — £0/yr Amazon UK Niche (2026) - Flapen"
---
# **govee permanent outdoor lights**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 7Conversion 0Competition 0Returns 22Price range 32Avg price 71Brand share 0Review moat 92Quality gap 33
**Review moat**
**Great****157**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****£112.73**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****£40.41–£228.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Bad****5.8%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-36.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£0**
£0/yr · 15K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Kingdom niche tracking, govee permanent outdoor lights is a £0/yr Amazon United Kingdom market (15K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 16/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **govee permanent outdoor lights market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **£11K–£28K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#679**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **11.5%**
- **Avg brand age**
- **19 months**
- **Avg seller age**
- **237 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Govee100% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 33 weeks — -36.3% search growth over the last 90 days.
900700Spike '26Prime Day '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/uk/lighting/govee-permanent-outdoor-lights/trend)
## **Top govee permanent outdoor lights search terms**
- **govee permanent outdoor lights**9K/yr-30.1%1.1% conv. - **govee permanent outdoor lights pro**3K/yr-48.0%1.1% conv. - **govee permanent outdoor lights 2**3K/yr-30.2%1.9% conv. [**All search terms **](https://flapen.com/research/uk/lighting/govee-permanent-outdoor-lights/search-terms)
## **Top govee permanent outdoor lights products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%£040%£060%£080%£0101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Govee Permanent Outdoor Lights 2 Smart RGBIC 40lm 30M with 72 LED IP67**Govee**£175.52**4.7★84 rev](https://www.amazon.co.uk/dp/B0D7VDXSM8) [2**Govee Permanent Outdoor Lights Pro RGBIC Warm Cold White IP67 Waterproof**Govee**£228.11**4.4★29 rev](https://www.amazon.co.uk/dp/B0CPXRKJKJ) [3**Govee Outdoor Dots String Lights Smart RGBIC 15m 45 LED IP65 Waterproof**Govee**£83.24**4.5★31 rev](https://www.amazon.co.uk/dp/B0DDCL5N86) [4**Govee Outdoor LED Strip 10M RGBIC Outdoor Lights IP65 Smart App Control**Govee**£40.41**4.5★368 rev](https://www.amazon.co.uk/dp/B0BXD2DJZV) [5**Govee Outdoor Smart String Lights2 30M Dimmable RGBICW Outdoor Lights IP65**Govee**£77.72**4.6★226 rev](https://www.amazon.co.uk/dp/B0CXHJ9SJ8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Govee Outdoor Fence Wall Light RGBWIC IP65 Smart 4000K White Light 6 Pack**Govee**£71.40**204 rev1y ago](https://www.amazon.co.uk/dp/B0DBZYYH7Y) [**Govee Outdoor Dots String Lights Smart RGBIC 15m 45 LED IP65 Waterproof**Govee**£83.24**31 rev1y ago](https://www.amazon.co.uk/dp/B0DDCL5N86) [**Govee Permanent Outdoor Lights 2 Smart RGBIC 40lm 30M with 72 LED IP67**Govee**£175.52**84 rev2y ago](https://www.amazon.co.uk/dp/B0D7VDXSM8) [**Govee Outdoor Smart String Lights2 30M Dimmable RGBICW Outdoor Lights IP65**Govee**£77.72**226 rev2y ago](https://www.amazon.co.uk/dp/B0CXHJ9SJ8) [**Govee Permanent Outdoor Lights Pro RGBIC Warm Cold White IP67 Waterproof**Govee**£228.11**29 rev2y ago](https://www.amazon.co.uk/dp/B0CPXRKJKJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Govee Outdoor Smart String Lights2 30M Dimmable RGBICW Outdoor Lights IP65**Govee**£77.72**4.6★**▲ 146%**](https://www.amazon.co.uk/dp/B0CXHJ9SJ8) [**Govee Outdoor LED Strip 10M RGBIC Outdoor Lights IP65 Smart App Control**Govee**£40.41**4.5★**▲ 23%**](https://www.amazon.co.uk/dp/B0BXD2DJZV) [**Govee Permanent Outdoor Lights 2 Smart RGBIC 40lm 30M with 72 LED IP67**Govee**£175.52**4.7★**▲ 15%**](https://www.amazon.co.uk/dp/B0D7VDXSM8) [**Govee Outdoor Dots String Lights Smart RGBIC 15m 45 LED IP65 Waterproof**Govee**£83.24**4.5★**— 5%**](https://www.amazon.co.uk/dp/B0DDCL5N86) [**Govee Outdoor Fence Wall Light RGBWIC IP65 Smart 4000K White Light 6 Pack**Govee**£71.40**4.6★**▼ 25%**](https://www.amazon.co.uk/dp/B0DBZYYH7Y)
**~~View all trending →~~**
## **What buyers say about govee permanent outdoor lights**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**29%
*“Good choice of lights”*
**Quality-Overall**18%
*“top quality product with a top quality customer support service”*
**Assembly/Installation**14%
*“Setting them up was very straight forward”*
**Value For Money**10%
*“Great value for money and work brilliantly”*
**Weather Proof**6%
*“They've been up six months sand seem to have good weather resistance”*
**Color**4%
*“They have lots of colours”*
**Advertised Vs Actual Product**3%
*“they do the job”*
**Design-Overall**3%
*“Love the bulbs, good design”*
**Adhesion/Stickiness**1%
*“Stick really well outdoors”*
**Connectivity-Overall**1%
*“Also to ensure that the wifi works with the controller being outside”*
### **What buyers complain about **
**Mounting**11%
*“So the screws just churn up and useless”*
**Water Resistance**9%
*“then water got in”*
**Unsustainable Design**6%
*“Let down by a few design features”*
**Eco Friendliness**6%
*“Really disappointed having committed to the Govee ecosystem”*
**Design-Overall**6%
*“Let down by a few design features”*
**Connectivity-Overall**6%
*“Loses connection between strings within a week”*
**Rusts/Corrodes**4%
*“corroded the strip”*
**Durability**4%
*“No longevity”*
**Value For Money**4%
*“Not worth it”*
**Ease Of Use**4%
*“more difficult as well as untidy”*
### **Top return reasons **
**Size-Overall**14%
**Functionality-Overall**11%
**Brightness/Shine/Glow**10%
**Compatibility-Overall**9%
**Color**6%
**Advertised Vs Actual Product**6%
**Product Condition**6%
**Connectivity-Overall**6%
**Socket/Port/Plug**6%
**Defective Material/Parts**5%
## **Common questions**
- **Is govee permanent outdoor lights profitable to sell on Amazon United Kingdom?**
- The niche generates £0/yr across 6 tracked products. 90-day search growth is -36.3%. Flapen's verdict: Skip it (16/100).
- **How competitive is the govee permanent outdoor lights niche?**
- 1 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in govee permanent outdoor lights?**
- Top complaints mined from reviews: Mounting, Water Resistance, Unsustainable Design. The return rate is 5.8% — above our launch gate.
- **What does it cost to enter the govee permanent outdoor lights niche?**
- Listings span £40.41–£228.11; the average listing price is £112.73 (sweet spot $15–$100). The average incumbent carries 157 reviews — the moat a new listing must climb.
## **Related niches in Lighting**
- 62 [**floor lamp**](https://flapen.com/research/uk/lighting/floor-lamp)£613K/yr-41.7%**Worth a look**- 62 [**camping lights**](https://flapen.com/research/uk/lighting/camping-lights)£635K/yr+103.7%**Worth a look**- 63 [**outdoor wall lights**](https://flapen.com/research/uk/lighting/outdoor-wall-lights)£818K/yr-29.1%**Worth a look**- 63 [**solar camping light**](https://flapen.com/research/uk/lighting/solar-camping-light)£44K/yr+179.7%**Worth a look**- 63 [**christmas lights**](https://flapen.com/research/uk/lighting/christmas-lights)£989K/yr+10.1%**Launch it**- 64 [**string lights solar powered**](https://flapen.com/research/uk/lighting/string-lights-solar-powered)£58K/yr+54.4%**Worth a look**[**All Lighting niches **](https://flapen.com/research/uk/lighting)