---
title: "Colour Changing Light Bulb — £97K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/lighting/colour-changing-light-bulb"
last_updated: "2026-07-31T07:58:45.029Z"
locale: en
meta:
description: "Niche score 36/100 · £97K/yr market · 223K searches/yr · £9.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · £97K/yr market · 223K searches/yr · £9.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Colour Changing Light Bulb — £97K/yr Amazon UK Niche (2026) - Flapen"
---
# **colour changing light bulb**
**Skip it**
Prices mostly outside the sweet spot ($5.78–$12.96) — this niche doesn't clear our bar today.
Market size 24Growth 10Conversion 57Competition 47Returns 55Price range 0Avg price 25Brand share 54Review moat 24Quality gap 47
**Conversion**
**Good****4.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****£9.02**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£97K**
£97K/yr · 223K searches
**Review moat**
**Bad****4,957.08**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-30.7%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£5.78–£12.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, colour changing light bulb is a £97K/yr Amazon United Kingdom market (223K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **colour changing light bulb market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **£90K–£113K**
- units × avg price
- **Conversion rate**
- **4.8%**
- **Avg BSR**
- **#368**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **3.5%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**56**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 93%
**Open market**
**21%**
- HYDONG27% - Mobri17% - My Lighting12% - Lepro9% - Detake7% - iLC6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -30.7% search growth over the last 90 days.
7K5KSpike '24Prime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/uk/lighting/colour-changing-light-bulb/trend)
## **Top colour changing light bulb search terms**
- **colour changing light bulb**70K/yr-27.2%5.1% conv. - **remote control light bulb**26K/yr-33.0%3.5% conv. - **remote control bulb**13K/yr-14.5%2.5% conv. - **coloured light bulb**12K/yr-27.4%3.5% conv. - **remote light bulbs**10K/yr-34.0%3.9% conv. - **rgb light bulb**9K/yr-29.1%3.5% conv. - **led colour changing light bulb**8K/yr-26.6%4.7% conv. - **colour light bulbs**8K/yr-24.6%3.8% conv. - **colour changing bulb**9K/yr-50.6%4.5% conv. - **light bulb with remote control**6K/yr-34.7%3.7% conv. [**All search terms **](https://flapen.com/research/uk/lighting/colour-changing-light-bulb/search-terms)
## **Top colour changing light bulb products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£5K10%£10K15%£15K20%£19K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HYDONG Colour Changing Bulb B22 10W Dimmable RGBW LED Light Bulbs Mood Lighting with 21key Remote Control Dual Memory Function 12 Color Choices for Home Dec**HYDONG**£7.05**4.6★13,810 rev](https://www.amazon.co.uk/dp/B06XYFZ4J5) [2**Mobri B22 LED Colour Changing Light Bulbs with Remote Control 75 Watt Equivalent Bayonet Dimmable Colour Bulbs with Timing Memory & Sync 120 Multi RGB Colours + Daylight White 1 Pack**Mobri**£6.91**4.6★6,321 rev](https://www.amazon.co.uk/dp/B07DWBVRRV) [3**Lepro AI Smart Bulb 8.5W B22 LED WiFi Bulb 60W Equivalent 806lm**Lepro**£6.85**4.4★8,336 rev](https://www.amazon.co.uk/dp/B0CXXFLTDT) [4**My Lighting 10W ECO Series B22 LED Bulb | Colour-Changing Dimmable RGB + Cool White 6000K | Remote-Controlled Bayonet Cap Bulb | 16 Million Colours for Home Décor & Mood Lighting | 1 Pack**My Lighting**£6.04**4.4★303 rev](https://www.amazon.co.uk/dp/B0CDCCN2FB) [5![Colour Changing Light Bulb [2 Pack] B22 10W LED RGBW Colour Bulbs with Remote Control 12 Dimmable Colours 2 Dynamic Modes & Timer Settings Colour Light Bulbs for Home Decoration Party Bar KTV](https://m.media-amazon.com/images/I/41GUPJqJYnL.jpg)**Colour Changing Light Bulb \[2 Pack\] B22 10W LED RGBW Colour Bulbs with Remote Control 12 Dimmable Colours 2 Dynamic Modes & Timer Settings Colour Light Bulbs for Home Decoration Party Bar KTV**Detake**£11.79**4.5★1,160 rev](https://www.amazon.co.uk/dp/B09GY7QWRW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**DUSKTEC Colour Changing Light Bulb Bayonet 1300LM B22 LED Bulbs 100 Watt Equivalent with Remote Control 9 RGB Colors/Warm White/Cool White DIY/Timer/Sleep Mode 12W No Flicker Lightbulbs for Home**DUSKTEC**£10.45**29 rev4mo ago](https://www.amazon.co.uk/dp/B0GV61L6GT) [**HeatingLux B22 Bayonet Remote Control Light Bulb Dimmable Bayonet Led Bulb**HeatingLux**£11.29**15 rev1y ago](https://www.amazon.co.uk/dp/B0FH6TZRNX) [**Lustaled B22 Bayonet Light Bulb with Remote Control 3000K Warm White 2 Light Mode 9W B22 LED Bulb All-On 600LM 1W Night Light Bulb 60lm A60 Energy Saving Light Bulbs Non-Dimmable - 2Pack**Lustaled**£8.50**20 rev1y ago](https://www.amazon.co.uk/dp/B0FBGFP9YS) [**UPXNBOR E27 Smart Bulb Alexa Light Bulb WiFi Smart Light Bulb 9W 1 Pack**UPXNBOR**£6.25**169 rev1y ago](https://www.amazon.co.uk/dp/B0F1Y39FY7) [**A19 LED Light Bulbs with Remote Control 9W LED Bulbs 60W Equivalent 3000K-6000K Stepless Dimmable E27 Base Remote Control Light Bulbs with Timing Memory Function for Home Decor 1Bulb & 1Remote**BrightArk**£11.70**355 rev1y ago](https://www.amazon.co.uk/dp/B0DJ75BYFG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DUSKTEC Colour Changing Light Bulb Bayonet 1300LM B22 LED Bulbs 100 Watt Equivalent with Remote Control 9 RGB Colors/Warm White/Cool White DIY/Timer/Sleep Mode 12W No Flicker Lightbulbs for Home**DUSKTEC**£10.45**4.7★**▲ 500%**](https://www.amazon.co.uk/dp/B0GV61L6GT) [**HeatingLux B22 Bayonet Remote Control Light Bulb Dimmable Bayonet Led Bulb**HeatingLux**£11.29**4.2★**▲ 141%**](https://www.amazon.co.uk/dp/B0FH6TZRNX) [**Avatar Controls Smart Bulb B22 Bayonet Colour Changing Alexa Light Bulb 9W 900LM Smart LED Bulb that Works with Alexa Google Music Sync 80+ Scenes 2 Pack Ambient Lighting for Bedroom Kitchen**Avatar Controls**£11.49**4.3★**▲ 134%**](https://www.amazon.co.uk/dp/B07PKMC87F) [**B22 10W Colour Changing Light Bulb LED Bulbs Bayonet with Remote 1000LM**VARICART**£10.08**4.6★**▲ 133%**](https://www.amazon.co.uk/dp/B07P1PHXFC) [**UPXNBOR E27 Smart Bulb Alexa Light Bulb WiFi Smart Light Bulb 9W 1 Pack**UPXNBOR**£6.25**4.4★**▲ 78%**](https://www.amazon.co.uk/dp/B0F1Y39FY7)
**~~View all trending →~~**
## **What buyers say about colour changing light bulb**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**18%
*“Perfect brightness”*
**Color**14%
*“Great colours”*
**Assembly/Installation**13%
*“Installed and working great”*
**Quality-Overall**10%
*“Good quality and easy to set up”*
**Value For Money**10%
*“Great value”*
**Ease Of Use**6%
*“Easy to use”*
**Remote Control**4%
*“easy to use with the remote”*
**Efficiency**3%
*“it does the job”*
**Connectivity-Overall**3%
*“Easy to connect”*
**Advertised Vs Actual Product**3%
*“Exceeded expectations”*
### **What buyers complain about **
**Connectivity-Overall**18%
*“Constantly disconnects”*
**Durability**13%
*“It broke in less than 1 week”*
**Brightness/Shine/Glow**8%
*“Not as bright as i'd liked”*
**Functionality-Overall**8%
*“Stopped working”*
**Quality-Overall**6%
*“Not trustworthy quality”*
**Software/Application**5%
*“Poor app”*
**Value For Money**4%
*“Waste of money”*
**Assembly/Installation**3%
*“Not easy to install”*
**Bulb Flicker/Dimming/Color**3%
*“Its been Flickering for months if you dim the light”*
**Compatibility-Overall**3%
*“the bulb still wont pair”*
### **Top return reasons **
**Size-Overall**36%
**Connectivity-Overall**18%
**Compatibility-Overall**13%
**Brightness/Shine/Glow**9%
**Functionality-Overall**9%
**Color**2%
**Bulb Flicker/Dimming/Color**2%
**Defective Material/Parts**2%
**Software/Application**2%
**Value For Money**1%
## **Common questions**
- **Is colour changing light bulb profitable to sell on Amazon United Kingdom?**
- The niche generates £97K/yr across 26 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -30.7%. Flapen's verdict: Skip it (36/100).
- **How competitive is the colour changing light bulb niche?**
- 16 brands and 56 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in colour changing light bulb?**
- Top complaints mined from reviews: Connectivity-Overall, Durability, Brightness/Shine/Glow. The return rate is 2.8%.
- **When does demand for colour changing light bulb peak?**
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the colour changing light bulb niche?**
- Listings span £5.78–£12.96; the average listing price is £9.02 (sweet spot $15–$100). The average incumbent carries 4,957 reviews — the moat a new listing must climb.
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