---
title: "Search terms — integrated washing machines - Flapen"
canonical_url: "https://flapen.com/research/uk/large-appliances/integrated-washing-machines/search-terms"
last_updated: "2026-07-31T10:31:45.527Z"
locale: en
meta:
  description: "Niche score 44/100 · £318K/yr market · 133K searches/yr · £305.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · £318K/yr market · 133K searches/yr · £305.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — integrated washing machines - Flapen"
---

# **integrated washing machines**

**Skip it**

Prices mostly outside the sweet spot ($179.55–$604.22) — this niche doesn't clear our bar today.

Market size 52Growth 17Conversion 10Competition 70Returns 43Price range 0Avg price 30Brand share 43Review moat 95Quality gap 78

**Review moat**

**Incredible****98.94**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****£318K**

£318K/yr · 133K searches

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****3.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Okay****£305.82**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-16.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****£179.55–£604.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")