---
title: "Trend — witchy gifts for women - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/witchy-gifts-for-women/trend"
last_updated: "2026-07-31T13:49:52.752Z"
locale: en
meta:
  description: "Niche score 53/100 · £96K/yr market · 375K searches/yr · £11.67 avg price. Soft demand (-11.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · £96K/yr market · 375K searches/yr · £11.67 avg price. Soft demand (-11.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — witchy gifts for women - Flapen"
---

# **witchy gifts for women**

**Worth a look**

Shows low returns (0.6%), but soft demand (-11.3% this quarter) keeps it on the watch list.

Market size 24Growth 19Conversion 27Competition 85Returns 97Price range 62Avg price 47Brand share 95Review moat 53Quality gap 38

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Brand share**

**Incredible****38%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Price range**

**Good****£3.90–£33.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,360.83**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****£11.67**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£96K**

£96K/yr · 375K searches

**Growth**

**Bad****-11.3%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")