---
title: "Table Cloth Party — £84K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/table-cloth-party"
last_updated: "2026-07-31T15:31:17.304Z"
locale: en
meta:
description: "Niche score 45/100 · £84K/yr market · 278K searches/yr · £4.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · £84K/yr market · 278K searches/yr · £4.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Table Cloth Party — £84K/yr Amazon UK Niche (2026) - Flapen"
---
# **table cloth party**
**Skip it**
Prices mostly outside the sweet spot ($1.74–$8.34) — this niche doesn't clear our bar today.
Market size 21Growth 25Conversion 68Competition 44Returns 96Price range 0Avg price 14Brand share 50Review moat 55Quality gap 67
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,305.61**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****75%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-0.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£84K**
£84K/yr · 278K searches
**Avg price**
**Bad****£4.87**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£1.74–£8.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, table cloth party is a £84K/yr Amazon United Kingdom market (278K searches/yr). The top 5 brands hold 75% of demand. Verdict: Skip it — 45/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **table cloth party market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **£73K–£97K**
- units × avg price
- **Conversion rate**
- **6.2%**
- **Avg BSR**
- **#45**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**36**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 95%
**Open market**
**22%**
- Unique50% - Pureegg11% - NatNarr6% - POPOYU5% - PLULON3% - Dvaorc3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.5% search growth over the last 90 days.
13K8KHoliday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/home-garden/table-cloth-party/trend)
## **Top table cloth party search terms**
- **party table cloth**50K/yr+11.1%3.3% conv. - **birthday table cloth**59K/yr-5.1%4.4% conv. - **party table cloth disposable**46K/yr-9.6%3.2% conv. - **table cloth party**33K/yr+11.3%2.6% conv. - **happy birthday table cloth**15K/yr+7.6%3.5% conv. - **party tablecloth**9K/yr+30.2%2.0% conv. - **party table cover**10K/yr-38.5%1.8% conv. - **kids party table cloth**8K/yr+10.8%3.1% conv. - **birthday tablecloth**8K/yr-8.6%3.0% conv. - **table cover party**8K/yr-40.0%2.7% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/table-cloth-party/search-terms)
## **Top table cloth party products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£8K20%£17K30%£25K40%£33K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Rainbow Polka Dots Rectangular Plastic Table Cover (137cm x 213cm) 1 Piece - Vibrant & Durable Tablecloth for Parties and Events 84 x 54**Unique**£1.90**4.3★2,092 rev](https://www.amazon.co.uk/dp/B01MUBNEXN) [2**Multicolor Rainbow Ribbon Birthday Rectangular Plastic Table Cover - (137cm x 213cm) 1 Piece - Perfect for Birthday Parties**Unique**£2.42**4.5★809 rev](https://www.amazon.co.uk/dp/B01BNI6OWK) [3**Pureegg Plastic Table Cloth Disposable 4 Pack 137 x 274 cm Table Cloths for Parties Decorative Tablecloths for Rectangle Tables White Plastic Cover Leakproof & Sturdy White**Pureegg**£7.14**4.1★3,837 rev](https://www.amazon.co.uk/dp/B0DQ4WK2KD) [4**Solid Lovely Pink Short Fold Rectangular Plastic Table Cover (137cm x 274cm) 1 Count - Elegant & Durable Tablecloth for Parties Events and Home Use**Unique**£2.02**4.3★4,141 rev](https://www.amazon.co.uk/dp/B00W6QROJG) [5**NatNarr 2 Pack Plastic Birthday Tablecloth 137 X 274cm Disposable PE Happy Birthday Tablecloth Waterproof Rectangle Table Cover for Birthday Party Decorations**NatNarr**£5.72**4.6★227 rev](https://www.amazon.co.uk/dp/B0G2LYJV55)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NatNarr 2 Pack Plastic Birthday Tablecloth 137 X 274cm Disposable PE Happy Birthday Tablecloth Waterproof Rectangle Table Cover for Birthday Party Decorations**NatNarr**£5.72**227 rev8mo ago](https://www.amazon.co.uk/dp/B0G2LYJV55) [**JIUCHAOTONG 2 Pcs Iridescent Party Tablecloth 137×274cm Party Table Cloths PET Holographic Table Cloths for Mermaid/Under Sea/Ocean Theme Birthday Decorations**JIUCHAOTONG**£4.85**3 rev9mo ago](https://www.amazon.co.uk/dp/B0FYC3F4D8) [**aieieii 2 Pack Happy Birthday Table Cloth Party Table Cloths Colorful Polka Dots Birthday Tablecloths Party Tablecloth Suitable for Decorating Birthdays Parties for Women and Men**aieieii**£6.71**3 rev10mo ago](https://www.amazon.co.uk/dp/B0FT13VVYL) [**OSDUE Balloon Theme Party Tablecloth 4 Pack 137 x 274 cm Happy Birthday Table Cover Plastic Disposable Tablecloth Party Fold Table Cover Birthday Decoration Supplies for Girls Boys**OSDUE**£7.23**347 rev1y ago](https://www.amazon.co.uk/dp/B0FHPRT3RH) [**Pureegg Plastic Table Cloth Disposable 4 Pack 137 x 274 cm Table Cloths for Parties Decorative Tablecloths for Rectangle Tables Balloon Plastic Cover Leakproof & Sturdy Birthday**Pureegg**£7.89**3,837 rev1y ago](https://www.amazon.co.uk/dp/B0FB3S5F4C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NatNarr 2 Pack Plastic Birthday Tablecloth 137 X 274cm Disposable PE Happy Birthday Tablecloth Waterproof Rectangle Table Cover for Birthday Party Decorations**NatNarr**£5.72**4.6★**▲ 114%**](https://www.amazon.co.uk/dp/B0G2LYJV55) [**Solid White Rectangular Plastic Table Cover (137cm x 274cm) 1 Count - Elegant & Durable Tablecloth for Parties Events and Home Use**Unique**£2.20**4.2★**▲ 106%**](https://www.amazon.co.uk/dp/B000X7440W) [**Xinvery Blue Gold Party Tablecloth Happy Birthday TableCloth Balloons Star Table Covers Plastic Rectangular Tablecloths for Boys Men Birthday Baby Shower 137 x 274cm**Xinvery**£5.86**4.5★**▲ 71%**](https://www.amazon.co.uk/dp/B0BD7X2JJ5) [**Solid Lovely Pink Short Fold Rectangular Plastic Table Cover (137cm x 274cm) 1 Count - Elegant & Durable Tablecloth for Parties Events and Home Use**Unique**£2.02**4.3★**▲ 67%**](https://www.amazon.co.uk/dp/B00W6QROJG) [**JIUCHAOTONG 2 Pcs Iridescent Party Tablecloth 137×274cm Party Table Cloths PET Holographic Table Cloths for Mermaid/Under Sea/Ocean Theme Birthday Decorations**JIUCHAOTONG**£4.85**4.6★**▲ 45%**](https://www.amazon.co.uk/dp/B0FYC3F4D8)
**~~View all trending →~~**
## **What buyers say about table cloth party**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Good quality table cloth”*
**Value For Money**16%
*“Good value for money”*
**Size-Overall**11%
*“are a good size”*
**Advertised Vs Actual Product**6%
*“is doing the job”*
**Ease Of Cleaning**5%
*“Simple and easy to clean”*
**Ease Of Use**4%
*“nice easy to use”*
**Recycle/Reuse**3%
*“then easily recycled afterwards”*
**Material Quality**3%
*“Good quality plastic”*
**Strength**2%
*“Sturdy”*
**Thickness**2%
*“Nice and thick”*
### **What buyers complain about **
**Thickness**31%
*“a bit thin”*
**Quality-Overall**16%
*“Looks cheap”*
**Strength**13%
*“Not fantastically robust”*
**Material Quality**9%
*“All these 'disposable' ones that are made from plastic are pretty bad”*
**Durability**4%
*“ripped even as we were just unfolding it”*
**Advertised Vs Actual Product**4%
*“Did not look like the picture”*
**Thin**3%
*“Too transparent, too thin”*
**Color**2%
*“Its so thin it doesnt look pink because of that”*
**Size-Overall**1%
*“Not fit for purpose”*
**Value For Money**1%
*“A waste of money”*
### **Top return reasons **
**Quality-Overall**24%
**Thin**21%
**Material Quality**16%
**Size-Overall**14%
**Color**7%
**Thickness**3%
**Advertised Vs Actual Product**2%
**Durability**2%
**Strength**2%
**Smell**1%
## **Common questions**
- **Is table cloth party profitable to sell on Amazon United Kingdom?**
- The niche generates £84K/yr across 23 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.5%. Flapen's verdict: Skip it (45/100).
- **How competitive is the table cloth party niche?**
- 16 brands and 36 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in table cloth party?**
- Top complaints mined from reviews: Thickness, Quality-Overall, Strength. The return rate is 0.9%.
- **When does demand for table cloth party peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the table cloth party niche?**
- Listings span £1.74–£8.34; the average listing price is £4.87 (sweet spot $15–$100). The average incumbent carries 1,306 reviews — the moat a new listing must climb.
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