---
title: "Search terms — smuggle your booze - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/smuggle-your-booze/search-terms"
last_updated: "2026-07-31T16:44:51.035Z"
locale: en
meta:
  description: "Niche score 62/100 · £71K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · £71K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — smuggle your booze - Flapen"
---

# **smuggle your booze**

**Worth a look**

Shows demand growing +218.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 18Growth 98Conversion 36Competition 72Returns 95Price range 30Avg price 39Brand share 50Review moat 91Quality gap 73

**Growth**

**Incredible****+218.8%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****176.88**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****£10.66**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****2.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****£4.89–£19.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****£71K**

£71K/yr · 232K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")