---
title: "Search terms — small hoover - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/small-hoover/search-terms"
last_updated: "2026-07-31T23:23:59.189Z"
locale: en
meta:
  description: "Niche score 52/100 · £241K/yr market · 245K searches/yr · £27.93 avg price. Soft demand (-11.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · £241K/yr market · 245K searches/yr · £27.93 avg price. Soft demand (-11.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — small hoover - Flapen"
---

# **small hoover**

**Worth a look**

Shows a sweet-spot price point ($27.93 avg), but soft demand (-11.1% this quarter) keeps it on the watch list.

Market size 45Growth 19Conversion 44Competition 39Returns 78Price range 86Avg price 95Brand share 56Review moat 25Quality gap 84

**Avg price**

**Incredible****£27.93**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£10.15–£52.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Returns**

**Great****1.9%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£241K**

£241K/yr · 245K searches

**Conversion**

**Okay****3.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****4,385.36**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-11.1%**

90-day search growth — must beat 0% to launch