---
title: "Trend — slush straws - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/slush-straws/trend"
last_updated: "2026-07-31T23:20:52.220Z"
locale: en
meta:
  description: "Niche score 67/100 · £30K/yr market · 54K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 67/100 · £30K/yr market · 54K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — slush straws - Flapen"
---

# **slush straws**

**Worth a look**

Shows demand growing +397.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 8Growth 100Conversion 85Competition 90Returns 99Price range 0Avg price 17Brand share 96Review moat 91Quality gap 40

**Growth**

**Incredible****+397.4%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Brand share**

**Incredible****34%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****181.53**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****25%**

top-5 click share — an open shelf

**Conversion**

**Great****9.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£5.96**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£30K**

£30K/yr · 54K searches

**Price range**

**Bad****£3.14–£10.24**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")