---
title: "Silicone Tongs for Ninja Air Fryer — £35K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/silicone-tongs-for-ninja-air-fryer"
last_updated: "2026-07-31T19:10:07.188Z"
locale: en
meta:
description: "Niche score 36/100 · £35K/yr market · 45K searches/yr · £6.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · £35K/yr market · 45K searches/yr · £6.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Silicone Tongs for Ninja Air Fryer — £35K/yr Amazon UK Niche (2026) - Flapen"
---
# **silicone tongs for ninja air fryer**
**Skip it**
Prices mostly outside the sweet spot ($3.35–$12.50) — this niche doesn't clear our bar today.
Market size 9Growth 12Conversion 94Competition 25Returns 97Price range 0Avg price 19Brand share 42Review moat 30Quality gap 32
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.6%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,500**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****70%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£6.78**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-26.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£35K**
£35K/yr · 45K searches
**Price range**
**Bad****£3.35–£12.50**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, silicone tongs for ninja air fryer is a £35K/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **silicone tongs for ninja air fryer market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£41K–£54K**
- units × avg price
- **Conversion rate**
- **11.6%**
- **Avg BSR**
- **#60**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **71%**
- **Out of stock**
- **4.0%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**15 **▼falling
**Sellers**
**25**
**Top-5 brand share**
**80%**
Top 20: 100%
**Top-5 click share**
**70%**
Top 20: 100%
**Open market**
**17%**
- Navani57% - Dishaur8% - hzbaiyi5% - Hotec5% - Doosu4% - Kyraton3% - Open — no brand owns it (9 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 88 weeks — -26.4% search growth over the last 90 days.
3K2KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.2×
[**Open Trend **](https://flapen.com/research/uk/home-garden/silicone-tongs-for-ninja-air-fryer/trend)
## **Top silicone tongs for ninja air fryer search terms**
- **silicone tongs for air fryer**19K/yr-29.0%13.1% conv. - **air fryer tongs**12K/yr-27.7%9.2% conv. - **tongs for air fryer**5K/yr-35.9%10.7% conv. - **silicone tipped tongs ninja air fryer**3K/yr+11.1%17.0% conv. - **silicone tipped tongs**2K/yr-16.1%10.9% conv. - **ninja tongs**2K/yr-8.1%4.7% conv. - **silicone tongs for ninja air fryer**2K/yr-48.0%8.8% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/silicone-tongs-for-ninja-air-fryer/search-terms)
## **Top silicone tongs for ninja air fryer products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£4K20%£7K30%£11K40%£14K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Navani silicone kitchen tongs 9 inch set of 2 for cooking & air fryer black 2-pack**Navani**£7.88**4.5★614 rev](https://www.amazon.co.uk/dp/B0CWLJKGWB) [2**Navani Kitchen Tongs | 9 & 12 Inch Silicone Tip Tongs | Non Stick for Air Fryer & Salad/Pasta Black 2pcs**Navani**£7.84**4.5★2,250 rev](https://www.amazon.co.uk/dp/B0BZNZ6LF4) [3**Navani 9inch Silicone Tongs for Cooking Air Fryer & Salad**Navani**£5.79**4.5★2,250 rev](https://www.amazon.co.uk/dp/B0BNQJ4N9B) [4**9 Inch Set of 2 Silicone Kitchen Tongs Include Food Tongs and Spatula Tong Non-Slip Locking Cooking Tong for Air Fryer Baking Serving**Dishaur**£5.97**4.7★128 rev](https://www.amazon.co.uk/dp/B0CS9LV1BV) [5**2 Pcs Kitchen Tongs Silicone with Resting Gadget Stainless Steel Non-Slip Handle for Baking Frying Steak Serving Buffet Barbecue Pizza Salad (9 inch)**hzbaiyi**£5.75**4.7★171 rev](https://www.amazon.co.uk/dp/B0D1MKBCNV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZHIYE 7 Kitchen Tongs 4 Pcs Silicone Tongs Non-Slip Stainless Steel Clip with Locking Clip for Food Cooking BBQ Serving Salad Ice Heat Resistant Food Grade**ZHIYE**£6.89**2,197 rev7mo ago](https://www.amazon.co.uk/dp/B0GCS87J49) [**Doosu Silicone Kitchen Cooking Tong 315 Heat Resistant 18cm Black**Doosu**£8.27**242 rev7mo ago](https://www.amazon.co.uk/dp/B0GCNC2T4R) [**NileHome Tongs for Cooking Professional Stainless Steel Cooking Tongs Heat-Resistant for Grilling BBQ Serving Salad Pasta and Kitchen Use Dishwasher Safe Set of 7 9 12 Black**NileHome**£7.00**268 rev11mo ago](https://www.amazon.co.uk/dp/B0FF95H4Q4) [**Silicone Kitchen Tongs 2 Pcs Food Safe Silicone Cooking Clamps Non-Slip Locking Grill Clamps for Cooking Buffet Salad air Fryer**Yixinhe**£6.67**30 rev1y ago](https://www.amazon.co.uk/dp/B0F3V1ZS25) [**Navani silicone kitchen tongs 9 inch set of 2 for cooking & air fryer black 2-pack**Navani**£7.88**614 rev2y ago](https://www.amazon.co.uk/dp/B0CWLJKGWB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**NileHome Tongs for Cooking Professional Stainless Steel Cooking Tongs Heat-Resistant for Grilling BBQ Serving Salad Pasta and Kitchen Use Dishwasher Safe Set of 7 9 12 Black**NileHome**£7.00**4.6★**▲ 524%**](https://www.amazon.co.uk/dp/B0FF95H4Q4) [**Doosu Silicone Kitchen Cooking Tong 315 Heat Resistant 18cm Black**Doosu**£8.27**4.7★**▲ 491%**](https://www.amazon.co.uk/dp/B0GCNC2T4R) [**ZHIYE 7 Kitchen Tongs 4 Pcs Silicone Tongs Non-Slip Stainless Steel Clip with Locking Clip for Food Cooking BBQ Serving Salad Ice Heat Resistant Food Grade**ZHIYE**£6.89**4.4★**▲ 312%**](https://www.amazon.co.uk/dp/B0GCS87J49) [**Joseph Joseph 12 inch Elevate Stainless Steel Tongs with silicone heat resistant tips space saving lockable handle - Grey / Green**Joseph Joseph**£12.50**4.7★**▲ 64%**](https://www.amazon.co.uk/dp/B07FMB4RNY) [**Hotec Premium Stainless Steel Locking Kitchen Tongs with Silicon Tips Set of 2-9 and 12 Light Green**Hotec**£7.81**4.7★**▲ 62%**](https://www.amazon.co.uk/dp/B08GWSN62W)
**~~View all trending →~~**
## **What buyers say about silicone tongs for ninja air fryer**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“are well made”*
**Value For Money**15%
*“Good Value”*
**Ease Of Use**13%
*“Ease of use”*
**Frying Quality**8%
*“Great for my air fryer”*
**Advertised Vs Actual Product**6%
*“Does as advertised”*
**Strength**6%
*“Seems sturdy enough”*
**Grip**4%
*“The grip is strong”*
**Size-Overall**4%
*“Great size”*
**Ease Of Cleaning**3%
*“Easy cleaning”*
**Durability**2%
*“not fallen apart yet”*
### **What buyers complain about **
**Quality-Overall**18%
*“Garbage would be a better purchase”*
**Durability**15%
*“Broke first time used”*
**Size-Overall**10%
*“Shorter than expected”*
**Grip**8%
*“no real grip”*
**Strength**8%
*“easily fall out”*
**Material Quality**3%
*“Not good cheap plastic snapped on first use”*
**Functionality-Overall**3%
*“cant scoop up food”*
**Handle Quality**3%
*“actual grabber part of one side started falling off pretty soon”*
**Value For Money**3%
*“Cheap to buy definitely not worth the money”*
**Assembly/Installation**2%
*“Found it a struggle to get the silicone pads into place”*
### **Top return reasons **
**Size-Overall**34%
**Quality-Overall**13%
**Durability**10%
**Grip**9%
**Strength**7%
**Mechanism Issues**4%
**Functionality-Overall**4%
**Assembly/Installation**2%
**Ease Of Use**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is silicone tongs for ninja air fryer profitable to sell on Amazon United Kingdom?**
- The niche generates £35K/yr across 17 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -26.4%. Flapen's verdict: Skip it (36/100).
- **How competitive is the silicone tongs for ninja air fryer niche?**
- 15 brands and 25 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in silicone tongs for ninja air fryer?**
- Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 0.5%.
- **When does demand for silicone tongs for ninja air fryer peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.2× the quietest.
- **What does it cost to enter the silicone tongs for ninja air fryer niche?**
- Listings span £3.35–£12.50; the average listing price is £6.78 (sweet spot $15–$100). The average incumbent carries 3,500 reviews — the moat a new listing must climb.
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