---
title: "Silicone Freezer Moulds — £132K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/silicone-freezer-moulds"
last_updated: "2026-07-31T17:59:35.362Z"
locale: en
meta:
  description: "Niche score 54/100 · £132K/yr market · 258K searches/yr · £13.08 avg price. Soft demand (-29.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · £132K/yr market · 258K searches/yr · £13.08 avg price. Soft demand (-29.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Silicone Freezer Moulds — £132K/yr Amazon UK Niche (2026) - Flapen"
---

# **silicone freezer moulds**

**Worth a look**

Shows low returns (0.6%), but soft demand (-29.7% this quarter) keeps it on the watch list.

Market size 30Growth 10Conversion 49Competition 81Returns 97Price range 62Avg price 59Brand share 87Review moat 71Quality gap 24

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****48%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Review moat**

**Good****665.63**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£5.59–£30.40**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****£13.08**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****£132K**

£132K/yr · 258K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-29.7%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United Kingdom niche tracking, silicone freezer moulds is a £132K/yr Amazon United Kingdom market (258K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jan. Verdict: Worth a look — 54/100.

Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **silicone freezer moulds market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**10K–13K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**£131K–£164K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**3.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#365**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**96%**</dd>

<dt>**Out of stock**</dt><dd>**0.6%**</dd>

<dt>**Avg brand age**</dt><dd>**24 months**</dd>

<dt>**Avg seller age**</dt><dd>**185 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

**Brands**

**38 **▲rising

**Sellers**

**50**

**Top-5 brand share**

**48%**

Top 20: 87%

**Top-5 click share**

**34%**

Top 20: 73%

**Open market**

**47%**

- Kunoli15% - Theuwnee13% - Homagical8% - Kanzith6% - Defresit6% - XJIANFU5%

## **Demand & seasonality**

Weekly Amazon search volume, last 85 weeks — -29.7% search growth over the last 90 days.

8K6KSpike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 2.7×

[**Open Trend **](https://flapen.com/research/uk/home-garden/silicone-freezer-moulds/trend)

## **Top silicone freezer moulds search terms**

- **silicone freezer moulds**61K/yr-28.8%3.0% conv. - **soup freezer containers**44K/yr-55.5%3.6% conv. - **silicone food freezer trays**16K/yr-22.8%2.6% conv. - **silicone freezer tray**15K/yr-29.3%1.8% conv. - **freezer cubes**13K/yr-36.9%1.8% conv. - **freezer trays**10K/yr+9.1%1.2% conv. - **silicone moulds for freezing food**5K/yr+93.0%1.9% conv. - **freezer trays for batch cooking**10K/yr-21.9%1.8% conv. - **meal prep freezer cubes**7K/yr-18.3%2.8% conv. - **freezer moulds for food**8K/yr-27.1%2.2% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/silicone-freezer-moulds/search-terms)

## **Top silicone freezer moulds products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£4K6%£8K9%£12K12%£16K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Theuwnee 2-Pack Silicone Freezer Tray with Lid - Soup Freezer Container molds - Large Ice Cube Tray- Makes 8 Perfect 1 Cup portions Cubes Freezer Storage Food Soups & Meal Prep (Blue)](https://m.media-amazon.com/images/I/41VoTDsqcxL.jpg)**Theuwnee 2-Pack Silicone Freezer Tray with Lid - Soup Freezer Container molds - Large Ice Cube Tray- Makes 8 Perfect 1 Cup portions Cubes Freezer Storage Food Soups & Meal Prep (Blue)**Theuwnee**£17.07**4.6★268 rev](https://www.amazon.co.uk/dp/B0DSSLN3GJ) [2![2 Pack Silicone Soup Freezer Containers Soup Portion Freezer Moulds Ice Trays for Freezer Ice Cube Tray for Storing 250mL/125mL Broth Soup Leftovers Sauce Makes 8 1-Cup Portions Cubes](https://m.media-amazon.com/images/I/51owppsIPPL.jpg)**2 Pack Silicone Soup Freezer Containers Soup Portion Freezer Moulds Ice Trays for Freezer Ice Cube Tray for Storing 250mL/125mL Broth Soup Leftovers Sauce Makes 8 1-Cup Portions Cubes**Kunoli**£14.63**4.7★55 rev](https://www.amazon.co.uk/dp/B0GFVWTHGQ) [3![Kunoli 2 Pack Silicone Soup Freezer Containers Soup Portion Freezer Moulds Ice Trays for Freezer Ice Cube Tray for Storing 100 ml Broth Soup Leftovers Sauce Makes 12 100 ml Portions Cubes](https://m.media-amazon.com/images/I/41PwCAPCgQL.jpg)**Kunoli 2 Pack Silicone Soup Freezer Containers Soup Portion Freezer Moulds Ice Trays for Freezer Ice Cube Tray for Storing 100 ml Broth Soup Leftovers Sauce Makes 12 100 ml Portions Cubes**Kunoli**£11.36**4.4★25 rev](https://www.amazon.co.uk/dp/B0GKP8BY9F) [4![2 Pack Silicone Soup Containers and Freezer Moulds Trays Souper Cubes](https://m.media-amazon.com/images/I/41kCf7EM78L.jpg)**2 Pack Silicone Soup Containers and Freezer Moulds Trays Souper Cubes**Kanzith**£9.54**4.0★15 rev](https://www.amazon.co.uk/dp/B0GH5Z59R7) [5![Homagical 2 Pack Silicone Freezer Tray for Soup Ice Cubes 1-Cup Soup Freezer Molds with Lid for Meal Prep Makes 6 1-Cup Soup Portion Freeze Trays for Storing 250mL/125mL Broth Leftovers and Sauce](https://m.media-amazon.com/images/I/41tPOIGyOgL.jpg)**Homagical 2 Pack Silicone Freezer Tray for Soup Ice Cubes 1-Cup Soup Freezer Molds with Lid for Meal Prep Makes 6 1-Cup Soup Portion Freeze Trays for Storing 250mL/125mL Broth Leftovers and Sauce**Homagical**£13.38**4.7★57 rev](https://www.amazon.co.uk/dp/B0F8HFW28H)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![3PCS Silicone Freezer Moulds Set Silicone Freezer Trays for Soup Broth Freezer Tray Style 2-Pack 6-Compartment Long Trays with Lids (Green) and 15cm Scrub Brush](https://m.media-amazon.com/images/I/41GzgHYapuL.jpg)**3PCS Silicone Freezer Moulds Set Silicone Freezer Trays for Soup Broth Freezer Tray Style 2-Pack 6-Compartment Long Trays with Lids (Green) and 15cm Scrub Brush**DNTHYRIN**£11.35**1 rev4mo ago](https://www.amazon.co.uk/dp/B0GTJZVQXJ) [![KEPLIN Silicone Soup Freezer Tray with Lid Pack of 2 BPA-Free Food-Grade Silicone Soup Cube Mould  & 1 Cup Portions Clear Measurement Lines Flexible Non-Stick Freezer & Dishwasher Safe Green](https://m.media-amazon.com/images/I/41qS77p-5EL.jpg)**KEPLIN Silicone Soup Freezer Tray with Lid Pack of 2 BPA-Free Food-Grade Silicone Soup Cube Mould & 1 Cup Portions Clear Measurement Lines Flexible Non-Stick Freezer & Dishwasher Safe Green**KEPLIN**£11.64**31 rev4mo ago](https://www.amazon.co.uk/dp/B0GT9LSRMG) [![runpeak Silicone Freezer Moulds 2 PCS Soup Freezer Containers with Lids 4-Compartment Large Ice Cube Tray for Meal Prep 250ml Portion Control Food Storage for Soups and Sauces Blue](https://m.media-amazon.com/images/I/41GimSuxraL.jpg)**runpeak Silicone Freezer Moulds 2 PCS Soup Freezer Containers with Lids 4-Compartment Large Ice Cube Tray for Meal Prep 250ml Portion Control Food Storage for Soups and Sauces Blue**runpeak**£8.43**7 rev4mo ago](https://www.amazon.co.uk/dp/B0GSVPQXK3) [![1-Cup Silicone Freezing Tray with Lid (250ml x 4) | BPA-Free Portion Control Trays for Soup Broth & Meal Prep | Stackable Freezer Containers for Kitchen Organisation](https://m.media-amazon.com/images/I/41Vw8d7AVnL.jpg)**1-Cup Silicone Freezing Tray with Lid (250ml x 4) | BPA-Free Portion Control Trays for Soup Broth & Meal Prep | Stackable Freezer Containers for Kitchen Organisation**JACMKEON**£12.66**9 rev5mo ago](https://www.amazon.co.uk/dp/B0GMBSFL9Y) [![Kunoli 2 Pack Silicone Soup Freezer Containers Soup Portion Freezer Moulds Ice Trays for Freezer Ice Cube Tray for Storing 100 ml Broth Soup Leftovers Sauce Makes 12 100 ml Portions Cubes](https://m.media-amazon.com/images/I/41PwCAPCgQL.jpg)**Kunoli 2 Pack Silicone Soup Freezer Containers Soup Portion Freezer Moulds Ice Trays for Freezer Ice Cube Tray for Storing 100 ml Broth Soup Leftovers Sauce Makes 12 100 ml Portions Cubes**Kunoli**£11.36**25 rev5mo ago](https://www.amazon.co.uk/dp/B0GKP8BY9F)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![runpeak Silicone Freezer Moulds 2 PCS Soup Freezer Containers with Lids 4-Compartment Large Ice Cube Tray for Meal Prep 250ml Portion Control Food Storage for Soups and Sauces Blue](https://m.media-amazon.com/images/I/41GimSuxraL.jpg)**runpeak Silicone Freezer Moulds 2 PCS Soup Freezer Containers with Lids 4-Compartment Large Ice Cube Tray for Meal Prep 250ml Portion Control Food Storage for Soups and Sauces Blue**runpeak**£8.43**5.0★**▲ 353%**](https://www.amazon.co.uk/dp/B0GSVPQXK3) [![KEPLIN Silicone Soup Freezer Tray with Lid Pack of 2 BPA-Free Food-Grade Silicone Soup Cube Mould  & 1 Cup Portions Clear Measurement Lines Flexible Non-Stick Freezer & Dishwasher Safe Green](https://m.media-amazon.com/images/I/41qS77p-5EL.jpg)**KEPLIN Silicone Soup Freezer Tray with Lid Pack of 2 BPA-Free Food-Grade Silicone Soup Cube Mould & 1 Cup Portions Clear Measurement Lines Flexible Non-Stick Freezer & Dishwasher Safe Green**KEPLIN**£11.64**4.8★**▲ 352%**](https://www.amazon.co.uk/dp/B0GT9LSRMG) [![3PCS Silicone Freezer Moulds Set Silicone Freezer Trays for Soup Broth Freezer Tray Style 2-Pack 6-Compartment Long Trays with Lids (Green) and 15cm Scrub Brush](https://m.media-amazon.com/images/I/41GzgHYapuL.jpg)**3PCS Silicone Freezer Moulds Set Silicone Freezer Trays for Soup Broth Freezer Tray Style 2-Pack 6-Compartment Long Trays with Lids (Green) and 15cm Scrub Brush**DNTHYRIN**£11.35**5.0★**▲ 329%**](https://www.amazon.co.uk/dp/B0GTJZVQXJ) [![1-Cup Silicone Freezing Tray with Lid (250ml x 4) | BPA-Free Portion Control Trays for Soup Broth & Meal Prep | Stackable Freezer Containers for Kitchen Organisation](https://m.media-amazon.com/images/I/41Vw8d7AVnL.jpg)**1-Cup Silicone Freezing Tray with Lid (250ml x 4) | BPA-Free Portion Control Trays for Soup Broth & Meal Prep | Stackable Freezer Containers for Kitchen Organisation**JACMKEON**£12.66**4.8★**▲ 329%**](https://www.amazon.co.uk/dp/B0GMBSFL9Y) [![Kunoli 2 Pack Silicone Soup Freezer Containers Soup Portion Freezer Moulds Ice Trays for Freezer Ice Cube Tray for Storing 100 ml Broth Soup Leftovers Sauce Makes 12 100 ml Portions Cubes](https://m.media-amazon.com/images/I/41PwCAPCgQL.jpg)**Kunoli 2 Pack Silicone Soup Freezer Containers Soup Portion Freezer Moulds Ice Trays for Freezer Ice Cube Tray for Storing 100 ml Broth Soup Leftovers Sauce Makes 12 100 ml Portions Cubes**Kunoli**£11.36**4.4★**▲ 233%**](https://www.amazon.co.uk/dp/B0GKP8BY9F)

**~~View all trending →~~**

## **What buyers say about silicone freezer moulds**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**18%

*“Decent quality”*

**Ease Of Use**16%

*“Ease of use”*

**Size-Overall**10%

*“nice range of sizes”*

**Value For Money**8%

*“Excellent value”*

**Storage Capacity**5%

*“I absolutely love this style of storage”*

**Ease Of Cleaning**4%

*“Cleaning is straightforward too”*

**Strength**4%

*“Very nice and strong”*

**Cooking Experience**4%

*“Super handy- perfect for batch cooking”*

**Advertised Vs Actual Product**4%

*“Works as advertised”*

**Leak-Proof**3%

*“Ive had no issues with leaks”*

### **What buyers complain about **

**Strength**7%

*“Too flimsy”*

**Ease Of Use**7%

*“Not so easy”*

**Leak-Proof**6%

*“crack which render the leak-proof-ness non-existent”*

**Size-Overall**5%

*“These silicone freezer moulds are pretty large if you compare them to standard sized ice cube trays”*

**Value For Money**5%

*“Overpriced”*

**Smell**3%

*“emits a smell”*

**Stain Resistance**3%

*“not stain-proof”*

**Advertised Vs Actual Product**3%

*“Misleading lable”*

**Quality-Overall**2%

*“Bad quality plastic”*

**Thickness**2%

*“The lids are thin”*

### **Top return reasons **

**Size-Overall**61%

**Advertised Vs Actual Product**7%

**Material Quality**6%

**Smell**6%

**Quality-Overall**5%

**Strength**3%

**Value For Money**1%

**Ease Of Use**1%

**Defective Material/Parts**1%

**Compatibility-Overall**1%

## **Common questions**

<dl>

<dt>**Is silicone freezer moulds profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £132K/yr across 52 tracked products. 4 of 33 products launched in the last 360 days are still selling. 90-day search growth is -29.7%. Flapen's verdict: Worth a look (54/100).</dd>

<dt>**How competitive is the silicone freezer moulds niche?**</dt><dd>38 brands and 50 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 48% of demand.</dd>

<dt>**What do buyers complain about in silicone freezer moulds?**</dt><dd>Top complaints mined from reviews: Strength, Ease Of Use, Leak-Proof. The return rate is 0.6%.</dd>

<dt>**When does demand for silicone freezer moulds peak?**</dt><dd>Demand peaks in Jan; the busiest month runs 2.7× the quietest.</dd>

<dt>**What does it cost to enter the silicone freezer moulds niche?**</dt><dd>Listings span £5.59–£30.40; the average listing price is £13.08 (sweet spot $15–$100). The average incumbent carries 666 reviews — the moat a new listing must climb.</dd>

</dl>

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