---
title: "Rose Feed — £327K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/rose-feed"
last_updated: "2026-07-31T19:45:00.636Z"
locale: en
meta:
description: "Niche score 48/100 · £327K/yr market · 197K searches/yr · £8.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £327K/yr market · 197K searches/yr · £8.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Rose Feed — £327K/yr Amazon UK Niche (2026) - Flapen"
---
# **rose feed**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 52Growth 58Conversion 100Competition 19Returns 100Price range 10Avg price 24Brand share 4Review moat 61Quality gap 32
**Conversion**
**Incredible****19.3%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****1,061.15**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+33.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Good****£327K**
£327K/yr · 197K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****£8.57**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****77%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****£3.61–£16.27**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, rose feed is a £327K/yr Amazon United Kingdom market (197K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Skip it — 48/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **rose feed market data**
- **Units sold / yr**
- **30K–40K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **£257K–£343K**
- units × avg price
- **Conversion rate**
- **19.3%**
- **Avg BSR**
- **#9**
- **Page quality**
- **0%**
- **Prime**
- **77%**
- **Sponsored**
- **38%**
- **Out of stock**
- **1.5%**
- **Avg brand age**
- **65 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **—flat
**Sellers**
**79**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**77%**
Top 20: 100%
**Open market**
**0%**
- Miracle-Gro51% - Phostrogen19% - Westland18% - Topline8% - Vitax Ltd3% - Quebec2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +33.0% search growth over the last 90 days.
10K6KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 26.6×
[**Open Trend **](https://flapen.com/research/uk/home-garden/rose-feed/trend)
## **Top rose feed search terms**
- **rose feed**86K/yr+89.0%19.4% conv. - **rose food**34K/yr+18.3%17.1% conv. - **rose fertiliser**12K/yr+6.3%15.4% conv. - **david austin rose food**14K/yr-58.8%5.4% conv. - **rose feed liquid**6K/yr+326.7%16.6% conv. - **liquid rose feed**5K/yr+204.3%17.2% conv. - **rose feed granules slow release**7K/yr-26.4%22.3% conv. - **rose food and fertilizer**7K/yr+0.2%17.0% conv. - **rose plant food**5K/yr+114.3%16.3% conv. - **rose fertilizer outdoor**6K/yr-9.2%18.0% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/rose-feed/search-terms)
## **Top rose feed products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£33K20%£65K30%£98K40%£131K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Miracle-Gro ROSE & SHRUB CONC 6X800ML**Miracle-Gro**£4.75**4.6★1,391 rev](https://www.amazon.co.uk/dp/B0BS6V1N86) [2**Miracle-Gro Premium Rose & Shrub Continuous Release Plant Food 900G**Miracle-Gro**£5.37**4.6★575 rev](https://www.amazon.co.uk/dp/B09WMVZWBR) [3**Toprose**Phostrogen**£3.61**4.5★1,951 rev](https://www.amazon.co.uk/dp/B005K7XDHU) [4**Toprose 5878135 Rose and Shrub Feed 4kg - Rose Fertiliser for Healthy Growth and Vibrant Colours - Improves Root Development - Guards Against Nutrient Deficiency - Rose Nutrition - Garden Care**Phostrogen**£8.74**4.5★1,951 rev](https://www.amazon.co.uk/dp/B003MPEP4M) [5**Westland Rose High Performance Liquid Plant Food 1 Litre Green**Westland**£5.20**4.6★476 rev](https://www.amazon.co.uk/dp/B08YNZMK7K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Miracle Grow Rose Feed Fertiliser - Bundle of Rose & Shrub 900g Continuous Release Plant Feed Granules & 800ml Concentrated Liquid Plant Food. Garden Plants Fertilizer for Roses with Topline Card**Topline**£13.99**98 rev2y ago](https://www.amazon.co.uk/dp/B0D41T5479) [**Rose Plants Feeding Growing Bundle - Rose Food Enriched Horse Manure 3kg & Rose Feed Liquid 1L Garden Fertiliser for Outdoor Plants or Houseplants with Topline Card.**Topline**£14.04**60 rev3y ago](https://www.amazon.co.uk/dp/B0C4685KKS) [**High-Performance Rose Plant Food - Pack of 2 x 3kg Enriched Horse Manure Rose Plant Feed Pellets for Outdoor Garden Plants. Rose Fertiliser with Topline Card.**Topline**£16.27**64 rev3y ago](https://www.amazon.co.uk/dp/B0C45TJ5LL) [**Miracle-Gro ROSE & SHRUB CONC 6X800ML**Miracle-Gro**£4.75**1,391 rev3y ago](https://www.amazon.co.uk/dp/B0BS6V1N86) [**Quebec Rose Shield Ultra Spray 2 in 1 Rose Shield Bug & Fungus Control Pesticide Free with Added Feed for Strong Growth 1 Litre Ready to Use Spray**Quebec**£8.35**2,143 rev3y ago](https://www.amazon.co.uk/dp/B00UP4Y0PM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Quebec Rose Shield Ultra Spray 2 in 1 Rose Shield Bug & Fungus Control Pesticide Free with Added Feed for Strong Growth 1 Litre Ready to Use Spray**Quebec**£8.35**4.4★**▲ 62%**](https://www.amazon.co.uk/dp/B00UP4Y0PM) [**Westland Rose Feed & Protect Concentrates 2 in 1 (2 x 500 ml) Green 20100417**Westland**£9.31**4.5★**▲ 35%**](https://www.amazon.co.uk/dp/B08YNZVBDK) [**Toprose**Phostrogen**£3.61**4.5★**▲ 15%**](https://www.amazon.co.uk/dp/B005K7XDHU) [**Miracle-Gro ROSE & SHRUB CONC 6X800ML**Miracle-Gro**£4.75**4.6★**▲ 14%**](https://www.amazon.co.uk/dp/B0BS6V1N86) [**Westland Rose High Performance Liquid Plant Food 1 Litre Green**Westland**£5.20**4.6★**— 8%**](https://www.amazon.co.uk/dp/B08YNZMK7K)
**~~View all trending →~~**
## **What buyers say about rose feed**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Very good quality food for roses”*
**Plant Growth**17%
*“Great plant food”*
**Value For Money**14%
*“Good value”*
**Ease Of Use**14%
*“Easy to use”*
**Advertised Vs Actual Product**14%
*“As advertised”*
**Spray/Flow**3%
*“Magical spray”*
**Efficiency**2%
*“Highly effective”*
**Size-Overall**2%
*“plant size feed easy to use with instructions on box too”*
**Durability**2%
*“Reliable as always and good value”*
**Instructions/User Manual/Troubleshooting**1%
*“Clear instructions for use”*
### **What buyers complain about **
**Pest/Insect Control**20%
*“then two days later they're covered in bugs again”*
**Functionality-Overall**15%
*“It doesn't work”*
**Spray/Flow**13%
*“Sprayed once then stopped working so cannot comment on it's effectiveness”*
**Leak-Proof**8%
*“three leaked all over the floor when opened”*
**Instructions/User Manual/Troubleshooting**8%
*“it didn't work despite several applications as per instructions”*
**Plant Growth**5%
*“my young plants don't look any different nor are they growing any faster”*
**Size-Overall**5%
*“It gives the visual impression of being as big or bigger than other brands with the content of 1liter”*
**Water Resistance**5%
*“Not very dissolvable without rain”*
**Ease Of Use**5%
*“Very difficult to use”*
**Contamination**5%
*“However, my roses were still susceptible to fungal attacks each year, despite applying a fungicide early in the season”*
### **Top return reasons **
**Leak-Proof**40%
**Defective Material/Parts**7%
**Size-Overall**7%
**Pest/Insect Control**7%
**Functionality-Overall**7%
**Advertised Vs Actual Product**5%
**Quality-Overall**4%
**Drop/Impact Protection**3%
**Value For Money**3%
**Adhesion/Stickiness**3%
## **Common questions**
- **Is rose feed profitable to sell on Amazon United Kingdom?**
- The niche generates £327K/yr across 13 tracked products. 90-day search growth is +33.0%. Flapen's verdict: Skip it (48/100).
- **How competitive is the rose feed niche?**
- 6 brands and 79 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in rose feed?**
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Spray/Flow. The return rate is 0.0%.
- **When does demand for rose feed peak?**
- Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 26.6× the quietest.
- **What does it cost to enter the rose feed niche?**
- Listings span £3.61–£16.27; the average listing price is £8.57 (sweet spot $15–$100). The average incumbent carries 1,061 reviews — the moat a new listing must climb.
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