---
title: "Red Cups — £197K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/red-cups"
last_updated: "2026-07-31T16:36:06.914Z"
locale: en
meta:
description: "Niche score 64/100 · £197K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 64/100 · £197K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Red Cups — £197K/yr Amazon UK Niche (2026) - Flapen"
---
# **red cups**
**Worth a look**
Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 39Growth 67Conversion 95Competition 75Returns 96Price range 45Avg price 24Brand share 74Review moat 94Quality gap 24
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****129.58**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****40%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****60%**
top-5 brand share — brands hold most of the demand
**Growth**
**Good****+47.8%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****£3.77–£24.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****£197K**
£197K/yr · 178K searches
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****£8.73**
avg listing price — sweet spot $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, red cups is a £197K/yr Amazon United Kingdom market (178K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Dec. Verdict: Worth a look — 64/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **red cups market data**
- **Units sold / yr**
- **20K–25K**
- avg 750–1,000/product
- **Revenue / yr**
- **£175K–£218K**
- units × avg price
- **Conversion rate**
- **12.7%**
- **Avg BSR**
- **#224**
- **Page quality**
- **0%**
- **Prime**
- **77%**
- **Sponsored**
- **74%**
- **Out of stock**
- **11.3%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▲rising
**Sellers**
**29**
**Top-5 brand share**
**60%**
Top 20: 99%
**Top-5 click share**
**40%**
Top 20: 89%
**Open market**
**33%**
- Coreint17% - Best House Another Fine Product13% - Zuvo12% - YARIX11% - POLARIS PRIVATE LTD8% - TEYIAN7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +47.8% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 4.1×
[**Open Trend **](https://flapen.com/research/uk/home-garden/red-cups/trend)
## **Top red cups search terms**
- **red cups**71K/yr+17.6%12.2% conv. - **red plastic cups**31K/yr+59.1%11.3% conv. - **red solo cups**15K/yr+66.6%14.8% conv. - **red cups party**8K/yr+447.3%12.8% conv. - **solo cups**14K/yr+59.9%11.6% conv. - **red party cups**14K/yr+45.9%9.6% conv. - **red cup**4K/yr+12.0%6.1% conv. - **plastic cups red**3K/yr+156.3%13.5% conv. - **red cups 100**6K/yr-16.5%12.9% conv. - **plastic red cups**4K/yr+34.6%12.3% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/red-cups/search-terms)
## **Top red cups products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£6K6%£12K9%£18K12%£24K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Coreint Plastic Cups 30 PCS-16OZ- 470 ml BPA Free Durable Party Cups - Red Cups Biogradable Glasses for Christmas Garden Weddings Birthday Annivarsary Picnics Reusable & Recyclable Drinking**Coreint**£5.91**4.6★203 rev](https://www.amazon.co.uk/dp/B0BY72JJSB) [2**BH | Red Plastic Cups | 16oz | 470ml | 50-Pack | Party Cup Drinking Cup for Party Events Everyday Christmas Games Wedding and Picnics Reusable & Recyclable Drinking Red Cups - by Best House**Best House Another Fine Product**£7.38**4.6★65 rev](https://www.amazon.co.uk/dp/B0GJLJ8S98) [3**POLARIS PRIVATE LTD Red Plastic Cups - Disposable 12oz (50 Pack) Party Cups for Birthdays Weddings Picnics Christmas Anniversary**POLARIS PRIVATE LTD**£7.74**4.6★99 rev](https://www.amazon.co.uk/dp/B0DBM63HHQ) [4**TEYIAN 50Pcs Plastic Cups 16oz/470ml Red Party Cups Drinking Cup Reusable & Recyclable for All Events Birthdays Weddings Picnics Christmas Anniversary Party (Red)**TEYIAN**£7.42**4.7★19 rev](https://www.amazon.co.uk/dp/B0FZBTT753) [5**Coreint Plastic Cups Red 12oz (50 Pcs) - Durable Red Party Glasses for All Events Christmas Garden Party Weddings Picnics Reusable and Recyclable**Coreint**£6.75**4.6★254 rev](https://www.amazon.co.uk/dp/B0BFLWTT5T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**1ABOVE Red Plastic Party Cups 12 Oz Pack of 50 Durable Disposable Drinking Cups Reusable & Stackable Red Cups for Parties BBQs Picnics Weddings & Events**1ABOVE**£6.12**0 rev2mo ago](https://www.amazon.co.uk/dp/B0H1RZW8BZ) [**BH | Red Plastic Cups | 16oz | 470ml | 50-Pack | Party Cup Drinking Cup for Party Events Everyday Christmas Games Wedding and Picnics Reusable & Recyclable Drinking Red Cups - by Best House**Best House Another Fine Product**£7.38**65 rev6mo ago](https://www.amazon.co.uk/dp/B0GJLJ8S98) [**Buy & Delight Red Disposable Plastic Cups 12 oz (350ml) BPA Free and Recyclable Polystyrene 50 Count for Parties ~ All Events ~ Birthday - Wedding - BBQ - Outdoor - Christmas**Buy & Delight**£8.02**6 rev7mo ago](https://www.amazon.co.uk/dp/B0G6LKFWVN) [**SAFNAJ 10 Pack | 16 oz Classic Red Party Cups - Reusable & Disposable Plastic Drinking Mugs for Beer Pong Tailgating BBQ Birthday Wedding and Christmas Games - Durable Takeaway Drinkware**SAFNAJ**£4.36**3 rev7mo ago](https://www.amazon.co.uk/dp/B0G5ZP7VFW) [**TEYIAN 50Pcs Plastic Cups 16oz/470ml Red Party Cups Drinking Cup Reusable & Recyclable for All Events Birthdays Weddings Picnics Christmas Anniversary Party (Red)**TEYIAN**£7.42**19 rev8mo ago](https://www.amazon.co.uk/dp/B0FZBTT753)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**1ABOVE Red Plastic Party Cups 12 Oz Pack of 50 Durable Disposable Drinking Cups Reusable & Stackable Red Cups for Parties BBQs Picnics Weddings & Events**1ABOVE**£6.12**0.0★**▲ 231%**](https://www.amazon.co.uk/dp/B0H1RZW8BZ) [**BH | Red Plastic Cups | 16oz | 470ml | 50-Pack | Party Cup Drinking Cup for Party Events Everyday Christmas Games Wedding and Picnics Reusable & Recyclable Drinking Red Cups - by Best House**Best House Another Fine Product**£7.38**4.6★**▲ 172%**](https://www.amazon.co.uk/dp/B0GJLJ8S98) [**TEYIAN 50Pcs Plastic Cups 16oz/470ml Red Party Cups Drinking Cup Reusable & Recyclable for All Events Birthdays Weddings Picnics Christmas Anniversary Party (Red)**TEYIAN**£7.42**4.7★**▲ 136%**](https://www.amazon.co.uk/dp/B0FZBTT753) [**Buy & Delight Red Disposable Plastic Cups 12 oz (350ml) BPA Free and Recyclable Polystyrene 50 Count for Parties ~ All Events ~ Birthday - Wedding - BBQ - Outdoor - Christmas**Buy & Delight**£8.02**4.2★**▲ 128%**](https://www.amazon.co.uk/dp/B0G6LKFWVN) [**Zuvo Red Plastic Party Cups 12 Oz Pack of 50 Durable Stackable Disposable Cups for Events & Gatherings**Zuvo**£6.67**4.6★**▲ 121%**](https://www.amazon.co.uk/dp/B0D4K52CY9)
**~~View all trending →~~**
## **What buyers say about red cups**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“They are good quality cups and I'm pleased”*
**Strength**19%
*“Solid cups, not too flimsy”*
**Advertised Vs Actual Product**17%
*“Does the job”*
**Value For Money**10%
*“Good value and a good capacity”*
**Durability**8%
*“Very durable”*
**Size-Overall**4%
*“Theyre a good size”*
**Leak-Proof**4%
*“hold up perfectly for any gathering without leaking or cracking”*
**De-Grease**3%
*“Perfect for props in production of Grease as bright coloured and sturdy”*
**Ease Of Cleaning**2%
*“so easy to see that they're clean”*
**Color**2%
*“The classic red colour gives them that fun”*
### **Top return reasons **
**Size-Overall**71%
**Value For Money**10%
**Quality-Overall**7%
**Advertised Vs Actual Product**3%
**Color**3%
**Weight Light**1%
**Design-Overall**1%
**Functionality-Overall**1%
**Strength**1%
## **Common questions**
- **Is red cups profitable to sell on Amazon United Kingdom?**
- The niche generates £197K/yr across 31 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is +47.8%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the red cups niche?**
- 22 brands and 29 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 60% of demand.
- **When does demand for red cups peak?**
- Demand peaks in Dec; the busiest month runs 4.1× the quietest.
- **What does it cost to enter the red cups niche?**
- Listings span £3.77–£24.09; the average listing price is £8.73 (sweet spot $15–$100). The average incumbent carries 130 reviews — the moat a new listing must climb.
## **Related niches in Home & Garden**
- 79 [**mole repellent**](https://flapen.com/research/uk/home-garden/mole-repellent)£163K/yr+91.4%**Worth a look**- 80 [**sun lounger**](https://flapen.com/research/uk/home-garden/sun-lounger)£2.5M/yr+299.9%**Launch it**- 80 [**fly repellent fan**](https://flapen.com/research/uk/home-garden/fly-repellent-fan)£302K/yr>1,000%**Worth a look**- 80 [**ice maker**](https://flapen.com/research/uk/home-garden/ice-maker)£2.9M/yr+371.4%**Launch it**- 80 [**parasol base**](https://flapen.com/research/uk/home-garden/parasol-base)£1.1M/yr+904.4%**Launch it**- 80 [**air conditioner**](https://flapen.com/research/uk/home-garden/air-conditioner)£39.3M/yr>1,000%**Launch it**[**All Home & Garden niches **](https://flapen.com/research/uk/home-garden)