---
title: "Reviews — rat traps - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/rat-traps/reviews"
last_updated: "2026-07-31T17:32:35.218Z"
locale: en
meta:
  description: "Niche score 61/100 · £1.4M/yr market · 1.2M searches/yr · £12.50 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · £1.4M/yr market · 1.2M searches/yr · £12.50 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Reviews — rat traps - Flapen"
---

# **rat traps**

**Launch it**

A $1.4M/yr market growing +11.8% this quarter with returns at 0.9% — clears our launch bar.

Market size 85Growth 40Conversion 85Competition 42Returns 95Price range 39Avg price 54Brand share 27Review moat 40Quality gap 83

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Market size**

**Great****£1.4M**

£1.4M/yr · 1.2M searches

**Conversion**

**Great****9.6%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****£12.50**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+11.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****2,458.65**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****£6.85–£20.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand