---
title: "Poo Game — £13K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/poo-game"
last_updated: "2026-07-31T23:16:10.403Z"
locale: en
meta:
  description: "Niche score 38/100 · £13K/yr market · 27K searches/yr · £10.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · £13K/yr market · 27K searches/yr · £10.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Poo Game — £13K/yr Amazon UK Niche (2026) - Flapen"
---

# **poo game**

**Skip it**

A small market ($13K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 15Conversion 56Competition 23Returns 97Price range 33Avg price 36Brand share 55Review moat 43Quality gap 50

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****4.7%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,241.77**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****£10.31**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£2.82–£21.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-20.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£13K**

£13K/yr · 27K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United Kingdom niche tracking, poo game is a £13K/yr Amazon United Kingdom market (27K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **poo game market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**£13K–£15K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**4.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#691**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**92%**</dd>

<dt>**Sponsored**</dt><dd>**46%**</dd>

<dt>**Out of stock**</dt><dd>**9.0%**</dd>

<dt>**Avg brand age**</dt><dd>**37 months**</dd>

<dt>**Avg seller age**</dt><dd>**191 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**13 **▼falling

**Sellers**

**39**

**Top-5 brand share**

**72%**

Top 20: 100%

**Top-5 click share**

**72%**

Top 20: 100%

**Open market**

**23%**

- yayafunfun33% - Juegos Mattel16% - Gift Republic11% - WHAT DO YOU MEME?6% - Boxer Gifts6% - ICEBLUEOR5%

## **Demand & seasonality**

Weekly Amazon search volume, last 83 weeks — -20.9% search growth over the last 90 days.

3K2KSpike '25Holiday '25Spike '26Prime Day '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 10.9×

[**Open Trend **](https://flapen.com/research/uk/home-garden/poo-game/trend)

## **Top poo game search terms**

- **poo game**10K/yr-15.5%3.5% conv. - **poo games for kids**9K/yr-30.2%4.1% conv. - **toilet game**4K/yr-18.3%1.9% conv. - **poo games**4K/yr-15.4%1.4% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/poo-game/search-terms)

## **Top poo game products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£1K20%£3K30%£4K40%£5K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Poop Shooter Game Toilet Creative Toy with 12 Poops 2 Launchers 1 Sticker Poo Toilet Game Toy Poo Shoot Game Pooping Toy Novelty Poo Games Weird Gifts Funny Toys for Kids Chrstmas Family Party Game](https://m.media-amazon.com/images/I/514AL874NpL.jpg)**Poop Shooter Game Toilet Creative Toy with 12 Poops 2 Launchers 1 Sticker Poo Toilet Game Toy Poo Shoot Game Pooping Toy Novelty Poo Games Weird Gifts Funny Toys for Kids Chrstmas Family Party Game**yayafunfun**£9.55**4.4★38 rev](https://www.amazon.co.uk/dp/B0DGTQTWDP) [2![Mattel Games FlushinFrenzy Kids game 2 to 4 players age 5 and older be the first to grab the poop FWW30](https://m.media-amazon.com/images/I/51ZoCkcTkAL.jpg)**Mattel Games FlushinFrenzy Kids game 2 to 4 players age 5 and older be the first to grab the poop FWW30**Juegos Mattel**£13.70**4.5★18,394 rev](https://www.amazon.co.uk/dp/B079KDNLQZ) [3![Gift Republic Tumbling Turds Poo-Themed Stacking Game for Kids Fun Portable Tower Building Challenge 16 Pieces Idea Brown](https://m.media-amazon.com/images/I/41UIgPG02RL.jpg)**Gift Republic Tumbling Turds Poo-Themed Stacking Game for Kids Fun Portable Tower Building Challenge 16 Pieces Idea Brown**Gift Republic**£6.64**4.4★20 rev](https://www.amazon.co.uk/dp/B0DD4YF9V1) [4![WHAT DO YOU MEME? Silly Poopys Hide & Seek - The Talking Singing Rainbow Poop Toy to Encourage Active Play for Kids Ages 3 Years and Up](https://m.media-amazon.com/images/I/41-wXiXAoZL.jpg)**WHAT DO YOU MEME? Silly Poopys Hide & Seek - The Talking Singing Rainbow Poop Toy to Encourage Active Play for Kids Ages 3 Years and Up**WHAT DO YOU MEME?**£11.19**4.6★6,379 rev](https://www.amazon.co.uk/dp/B085RG6LYM) [5![Boxer Gifts Guess Poo Game For Kids & Family Poop Themed Gifts For Children On Birthdays Or Christmas](https://m.media-amazon.com/images/I/511RCQVDatL.jpg)**Boxer Gifts Guess Poo Game For Kids & Family Poop Themed Gifts For Children On Birthdays Or Christmas**Boxer Gifts**£11.93**4.4★670 rev](https://www.amazon.co.uk/dp/B08G8YPLWR)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![17 PCS Granny Pants Yard Game Easter Games Set 2 Oversized Granny Pants with 10 Balls 2 Air Pumps Outdoor Tossing Games for Kids Backyard Lawn Easter Carnival Party Reunion Gathering 4+ Ages](https://m.media-amazon.com/images/I/51WBf8EM9+L.jpg)**17 PCS Granny Pants Yard Game Easter Games Set 2 Oversized Granny Pants with 10 Balls 2 Air Pumps Outdoor Tossing Games for Kids Backyard Lawn Easter Carnival Party Reunion Gathering 4+ Ages**ASOVNIS**£21.02**168 rev6mo ago](https://www.amazon.co.uk/dp/B0GK6RVMVV) [![Dont Step in It! Game with Animal Moves Spinner - English Version](https://m.media-amazon.com/images/I/51yvormcPkL.jpg)**Dont Step in It! Game with Animal Moves Spinner - English Version**Hasbro Gaming**£13.36**20 rev10mo ago](https://www.amazon.co.uk/dp/B0FPMB124C) [![Henbrandt 1 x Childrens Funny Poo Slingshot Toy with 2 Flying Poop Bullets Sticky Squishy Mochi Poop Emoji Toy Rubber Novelty Party Bag Favours Loot Bag Fillers Stocking Fillers for Boys and Girls](https://m.media-amazon.com/images/I/31BI7cM91tL.jpg)**Henbrandt 1 x Childrens Funny Poo Slingshot Toy with 2 Flying Poop Bullets Sticky Squishy Mochi Poop Emoji Toy Rubber Novelty Party Bag Favours Loot Bag Fillers Stocking Fillers for Boys and Girls**HENBRANDT**£2.82**32 rev1y ago](https://www.amazon.co.uk/dp/B0DNNHLCSM) [![Poop Shooter Game Toilet Creative Toy with 12 Poops 2 Launchers 1 Sticker Poo Toilet Game Toy Poo Shoot Game Pooping Toy Novelty Poo Games Weird Gifts Funny Toys for Kids Chrstmas Family Party Game](https://m.media-amazon.com/images/I/514AL874NpL.jpg)**Poop Shooter Game Toilet Creative Toy with 12 Poops 2 Launchers 1 Sticker Poo Toilet Game Toy Poo Shoot Game Pooping Toy Novelty Poo Games Weird Gifts Funny Toys for Kids Chrstmas Family Party Game**yayafunfun**£9.55**38 rev1y ago](https://www.amazon.co.uk/dp/B0DGTQTWDP) [![Gift Republic Tumbling Turds Poo-Themed Stacking Game for Kids Fun Portable Tower Building Challenge 16 Pieces Idea Brown](https://m.media-amazon.com/images/I/41UIgPG02RL.jpg)**Gift Republic Tumbling Turds Poo-Themed Stacking Game for Kids Fun Portable Tower Building Challenge 16 Pieces Idea Brown**Gift Republic**£6.64**20 rev1y ago](https://www.amazon.co.uk/dp/B0DD4YF9V1)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![17 PCS Granny Pants Yard Game Easter Games Set 2 Oversized Granny Pants with 10 Balls 2 Air Pumps Outdoor Tossing Games for Kids Backyard Lawn Easter Carnival Party Reunion Gathering 4+ Ages](https://m.media-amazon.com/images/I/51WBf8EM9+L.jpg)**17 PCS Granny Pants Yard Game Easter Games Set 2 Oversized Granny Pants with 10 Balls 2 Air Pumps Outdoor Tossing Games for Kids Backyard Lawn Easter Carnival Party Reunion Gathering 4+ Ages**ASOVNIS**£21.02**4.4★**▲ 687%**](https://www.amazon.co.uk/dp/B0GK6RVMVV) [![Dont Step in It! Game with Animal Moves Spinner - English Version](https://m.media-amazon.com/images/I/51yvormcPkL.jpg)**Dont Step in It! Game with Animal Moves Spinner - English Version**Hasbro Gaming**£13.36**4.3★**▲ 315%**](https://www.amazon.co.uk/dp/B0FPMB124C) [![COSORO Poop Shoot GameToilet with 12 Poops 2 Launchers 1 Sticker Funny Toilet CreativeFamily Game Shoot Game Joke Prank Novelty for Chrstmas Family Party](https://m.media-amazon.com/images/I/51SS-tcesbL.jpg)**COSORO Poop Shoot GameToilet with 12 Poops 2 Launchers 1 Sticker Funny Toilet CreativeFamily Game Shoot Game Joke Prank Novelty for Chrstmas Family Party**COSORO**£9.61**4.4★**▲ 141%**](https://www.amazon.co.uk/dp/B0CNZ69M4L) [![Henbrandt 1 x Childrens Funny Poo Slingshot Toy with 2 Flying Poop Bullets Sticky Squishy Mochi Poop Emoji Toy Rubber Novelty Party Bag Favours Loot Bag Fillers Stocking Fillers for Boys and Girls](https://m.media-amazon.com/images/I/31BI7cM91tL.jpg)**Henbrandt 1 x Childrens Funny Poo Slingshot Toy with 2 Flying Poop Bullets Sticky Squishy Mochi Poop Emoji Toy Rubber Novelty Party Bag Favours Loot Bag Fillers Stocking Fillers for Boys and Girls**HENBRANDT**£2.82**4.4★**▲ 78%**](https://www.amazon.co.uk/dp/B0DNNHLCSM) [![Poop Shooter Game Toilet Creative Toy with 12 Poops 2 Launchers 1 Sticker Poo Toilet Game Toy Poo Shoot Game Pooping Toy Novelty Poo Games Weird Gifts Funny Toys for Kids Chrstmas Family Party Game](https://m.media-amazon.com/images/I/514AL874NpL.jpg)**Poop Shooter Game Toilet Creative Toy with 12 Poops 2 Launchers 1 Sticker Poo Toilet Game Toy Poo Shoot Game Pooping Toy Novelty Poo Games Weird Gifts Funny Toys for Kids Chrstmas Family Party Game**yayafunfun**£9.55**4.4★**▲ 45%**](https://www.amazon.co.uk/dp/B0DGTQTWDP)

**~~View all trending →~~**

## **What buyers say about poo game**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Fun/Entertainment Experience**47%

*“Good fun”*

**Value For Money**10%

*“good value for money”*

**Quality-Overall**7%

*“The quality is decent”*

**Ease Of Use**5%

*“Fun and easy and easy to use”*

**Advertised Vs Actual Product**5%

*“Exactly as advertised”*

**Assembly/Installation**3%

*“It's easy to set up”*

**Durability**2%

*“durable”*

**Storage Capacity**2%

*“the set is easy to store after use”*

**Material Quality**2%

*“Materials are lightweight and practical for transport and storage”*

**Ease Of Cleaning**1%

*“the mat wipes clean easily”*

### **What buyers complain about **

**Fun/Entertainment Experience**11%

*“67 year old could not stop giggling”*

**Size-Overall**9%

*“Didn't read the size so much smaller than expected”*

**Value For Money**8%

*“at the current price of £16.99 it felt like something a bit different to try”*

**Durability**5%

*“Toy stopped working after third use”*

**Assembly/Installation**5%

*“It takes a little bit of setting up as you have to use the play dough”*

**Heating**5%

*“all off sudden it got super hot”*

**Battery Life**5%

*“Faulty batteries”*

**Inflation/Deflation**4%

*“Its a bit of an effort in inflating the many beach balls”*

**Thickness**2%

*“We found the mat was pretty thin”*

**Quality-Overall**2%

*“the tear makes me dubious of the overall quality”*

### **Top return reasons **

**Functionality-Overall**35%

**Adhesion/Stickiness**15%

**Size-Overall**15%

**Gifting Purpose**15%

**Suitability Humid Weather**8%

**Quality-Overall**8%

**Audio Quality**4%

## **Common questions**

<dl>

<dt>**Is poo game profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £13K/yr across 13 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -20.9%. Flapen's verdict: Skip it (38/100).</dd>

<dt>**How competitive is the poo game niche?**</dt><dd>13 brands and 39 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 72% of demand.</dd>

<dt>**What do buyers complain about in poo game?**</dt><dd>Top complaints mined from reviews: Fun/Entertainment Experience, Size-Overall, Value For Money. The return rate is 0.6%.</dd>

<dt>**When does demand for poo game peak?**</dt><dd>Demand peaks in Nov–Dec; the busiest month runs 10.9× the quietest.</dd>

<dt>**What does it cost to enter the poo game niche?**</dt><dd>Listings span £2.82–£21.02; the average listing price is £10.31 (sweet spot $15–$100). The average incumbent carries 2,242 reviews — the moat a new listing must climb.</dd>

</dl>

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