---
title: "Search terms — pins - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/pins/search-terms"
last_updated: "2026-07-31T21:37:23.670Z"
locale: en
meta:
  description: "Niche score 60/100 · £458K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · £458K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — pins - Flapen"
---

# **pins**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 23Conversion 90Competition 81Returns 99Price range 0Avg price 10Brand share 95Review moat 63Quality gap 32

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Brand share**

**Incredible****39%**

top-5 brand share — no brand owns this niche

**Conversion**

**Great****10.7%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Review moat**

**Good****999.37**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****£458K**

£458K/yr · 1.2M searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-3.9%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£3.51**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£0.94–£8.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")