---
title: "Pink Card — £26K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/pink-card"
last_updated: "2026-07-31T23:17:57.600Z"
locale: en
meta:
description: "Niche score 43/100 · £26K/yr market · 36K searches/yr · £5.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · £26K/yr market · 36K searches/yr · £5.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pink Card — £26K/yr Amazon UK Niche (2026) - Flapen"
---
# **pink card**
**Skip it**
Soft demand (-61.0% this quarter) — this niche doesn't clear our bar today.
Market size 6Growth 0Conversion 95Competition 61Returns 96Price range 0Avg price 16Brand share 59Review moat 89Quality gap 27
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****12.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****216.07**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****£5.92**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£26K**
£26K/yr · 36K searches
**Growth**
**Bad****-61.0%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£2.67–£13.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, pink card is a £26K/yr Amazon United Kingdom market (36K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Skip it — 43/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink card market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **£24K–£30K**
- units × avg price
- **Conversion rate**
- **12.0%**
- **Avg BSR**
- **#306**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **67%**
- **Out of stock**
- **7.5%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **201 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▲rising
**Sellers**
**26**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 92%
**Open market**
**22%**
- Vaessen Creative20% - Hawksbill17% - Janrax12% - BCreativetolearn11% - Quickdraw9% - House of Card & Paper9%
## **Demand & seasonality**
Weekly Amazon search volume, last 69 weeks — -61.0% search growth over the last 90 days.
3K2KSpike '25Black Friday '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 5.7×
[**Open Trend **](https://flapen.com/research/uk/home-garden/pink-card/trend)
## **Top pink card products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£1K8%£2K12%£3K16%£4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hawksbill A4 Pastel Pink Card 180 GSM Premium Pastel Pink Cardstock Pack of 100 | Ideal for Arts Crafts Printouts Stationery and DIY Projects**Hawksbill**£6.58**4.7★189 rev](https://www.amazon.co.uk/dp/B0DFY6LQQD) [2**Florence Cardstock Smooth - Coloured Card Making Supplies A4 - Pink - 10 Sheets - Coloured Paper for Scrapbooking Card Making Die Cutting and Paper Crafts - 216 GSM - Rose**Vaessen Creative**£3.37**4.7★90 rev](https://www.amazon.co.uk/dp/B08XY3VWSK) [3**Pack of 50 A4 Pink Coloured Card 160gsm Sheets**Janrax**£5.83**4.5★85 rev](https://www.amazon.co.uk/dp/B0F11HNSX4) [4**PASTEL PINK A4 Coloured Craft Card 160gsm x 50 Sheets**Quickdraw**£4.53**4.7★422 rev](https://www.amazon.co.uk/dp/B003GB30D4) [5**House of Card & Paper A4 80 GSM Coloured Paper - Bright Pink (Pack of 50 Sheets) HCP58**House of Card & Paper**£3.38**4.5★1,412 rev](https://www.amazon.co.uk/dp/B0177HKS46)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BCreativetolearn A4 Bright Pink Card 50 Sheets 160gsm Hot Pink A4 Printer & Photocopier Coloured Card Sheets Homemade Prints Arts Drawing & Crafts.**BCreativetolearn**£5.20**11 rev2w ago](https://www.amazon.co.uk/dp/B07P5ZG2L2) [**A4 Pink Cardstock 215GSM (50 Sheets) Thick Pink Card for Card Making Heavyweight Craft Paper for DIY Wedding Invitations Scrapbooking & School Art Supplies**TOP-Pindu**£7.49**4 rev4mo ago](https://www.amazon.co.uk/dp/B0GS6P8B5C) [**Hawksbill A4 Pink Card 220gsm 60 Sheets 5 Shades of Pink Premium Coloured Cardstock for Arts Crafts Scrapbooking & Cutting Machines**Hawksbill**£6.18**48 rev8mo ago](https://www.amazon.co.uk/dp/B0G2MMB92K) [**20 Sheets A4 Coloured Cardstock 230g Card Stock Pink Card Paper for Crafts DIY Projects**Leliafleury**£11.50**2 rev1y ago](https://www.amazon.co.uk/dp/B0FJ2G2L5Y) [**Pack of 50 A4 Pink Coloured Card 160gsm Sheets**Janrax**£5.83**85 rev1y ago](https://www.amazon.co.uk/dp/B0F11HNSX4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**A4 Pink Cardstock 215GSM (50 Sheets) Thick Pink Card for Card Making Heavyweight Craft Paper for DIY Wedding Invitations Scrapbooking & School Art Supplies**TOP-Pindu**£7.49**4.7★**▲ 437%**](https://www.amazon.co.uk/dp/B0GS6P8B5C) [**Italian Options Non-Shed Glitter Cardstock Paper Sturdy Glitter Card for Electronic Die-Cutter Machines Christmas Crafts and Card Making Supplies 10 Coloured Sheets A4 250gsm Pale Pink**Italian Options**£5.07**4.6★**▲ 185%**](https://www.amazon.co.uk/dp/B075T76P5P) [**Papertent A4 Double-Sided Pearl Card 250gsm 20 Sheets - Pink Blush**Paper Tent**£6.59**4.7★**▲ 115%**](https://www.amazon.co.uk/dp/B00KA6NJ4S) [**150 Pcs Blank Kraft Cards Paper Pink Flash Cards Blank Business Message Cards Craft Words Cards Paper for DIY Card Making Learning Memory Note Gift Tags - 3.46x2.04 inch/8.8x5.2 cm**Tomoyuki**£4.37**4.6★**▲ 106%**](https://www.amazon.co.uk/dp/B09TYTT29H) [**ARK A4 240gsm Colored Card Stock Pack of 10 Sheets (Light Pink)**ARK**£4.05**4.4★**▲ 100%**](https://www.amazon.co.uk/dp/B07QV1TD3J)
**~~View all trending →~~**
## **What buyers say about pink card**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Paper Quality**25%
*“Nice paper”*
**Quality-Overall**25%
*“Great quality”*
**Color**18%
*“Lovely colour”*
**Thickness**16%
*“exact right thickness”*
**Soft Feel**5%
*“Lovely soft pink ideal for baby girl cards”*
**Durability**5%
*“Durable and looks expensive”*
**Value For Money**3%
*“Great value”*
**Ease Of Use**2%
*“It is also easier to manipulate than paper whilst cutting”*
**Drawing Experience**2%
*“For young children it is great to draw on as an alternative to normal paper as it is less prone to ripping or bleed through”*
### **What buyers complain about **
**Color**61%
*“The pink is a dull dark reddish pink”*
**Advertised Vs Actual Product**17%
*“Not as described”*
**Paper Brightness**11%
*“Paper not bright colours”*
**Brightness/Shine/Glow**11%
*“No where near as bright as advertised”*
### **Top return reasons **
**Color**59%
**Value For Money**7%
**Display Colors**6%
**Material Quality**5%
**Thin**4%
**Size-Overall**3%
**Paper Quality**2%
**Quality-Overall**2%
**Stain Resistance**2%
**Compatibility-Overall**2%
## **Common questions**
- **Is pink card profitable to sell on Amazon United Kingdom?**
- The niche generates £26K/yr across 30 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -61.0%. Flapen's verdict: Skip it (43/100).
- **How competitive is the pink card niche?**
- 20 brands and 26 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in pink card?**
- Top complaints mined from reviews: Color, Advertised Vs Actual Product, Paper Brightness. The return rate is 0.8%.
- **When does demand for pink card peak?**
- Demand peaks in Jan–Feb–Mar; the busiest month runs 5.7× the quietest.
- **What does it cost to enter the pink card niche?**
- Listings span £2.67–£13.57; the average listing price is £5.92 (sweet spot $15–$100). The average incumbent carries 216 reviews — the moat a new listing must climb.
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