---
title: "Reviews — personalised cheese board - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/personalised-cheese-board/reviews"
last_updated: "2026-07-31T22:30:41.617Z"
locale: en
meta:
  description: "Niche score 50/100 · £9K/yr market · 31K searches/yr · £16.78 avg price. A small market ($9K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · £9K/yr market · 31K searches/yr · £16.78 avg price. A small market ($9K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — personalised cheese board - Flapen"
---

# **personalised cheese board**

**Worth a look**

Shows a thin review moat (228 avg reviews), but a small market ($9K/yr) keeps it on the watch list.

Market size 2Growth 49Conversion 22Competition 68Returns 87Price range 76Avg price 79Brand share 69Review moat 89Quality gap 20

**Review moat**

**Great****227.91**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£16.78**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£8.43–£36.17**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+18.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****£9K**

£9K/yr · 31K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")