---
title: "Party Invitations Kids — £174K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/home-garden/party-invitations-kids"
last_updated: "2026-08-01T00:07:30.295Z"
locale: en
meta:
description: "Niche score 57/100 · £174K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · £174K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Party Invitations Kids — £174K/yr Amazon UK Niche (2026) - Flapen"
---
# **party invitations kids**
**Worth a look**
Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 36Growth 21Conversion 76Competition 92Returns 98Price range 0Avg price 14Brand share 88Review moat 91Quality gap 35
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Competition**
**Great****23%**
top-5 click share — an open shelf
**Review moat**
**Great****184.84**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Conversion**
**Great****7.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****£174K**
£174K/yr · 458K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-7.0%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****£5.21**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.59–£7.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, party invitations kids is a £174K/yr Amazon United Kingdom market (458K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Jan–Sep. Verdict: Worth a look — 57/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **party invitations kids market data**
- **Units sold / yr**
- **20K–25K**
- avg 250–500/product
- **Revenue / yr**
- **£104K–£130K**
- units × avg price
- **Conversion rate**
- **7.3%**
- **Avg BSR**
- **#64**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **5.0%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.
**Brands**
**36 **▲rising
**Sellers**
**46**
**Top-5 brand share**
**47%**
Top 20: 93%
**Top-5 click share**
**23%**
Top 20: 66%
**Open market**
**46%**
- Olivia Samuel13% - Absolutely Yours10% - BestaFiesta9% - PartiKraft7% - YLAB7% - Kirsten McMillan7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.0% search growth over the last 90 days.
15K10KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Sep · busiest ÷ quietest = 3.6×
[**Open Trend **](https://flapen.com/research/uk/home-garden/party-invitations-kids/trend)
## **Top party invitations kids search terms**
- **party invitations kids**102K/yr-5.9%5.1% conv. - **party invites**64K/yr-6.2%4.5% conv. - **birthday invitations for girls**39K/yr+5.3%4.2% conv. - **party invitations**43K/yr-22.7%3.1% conv. - **birthday invitations**33K/yr-1.9%3.3% conv. - **party invites for girls**24K/yr+16.4%5.5% conv. - **girls party invitations**24K/yr+1.1%3.8% conv. - **kids party invitations**24K/yr-22.5%3.8% conv. - **birthday party invitations**24K/yr-27.2%4.1% conv. - **kids birthday invitations**16K/yr+0.9%2.7% conv. [**All search terms **](https://flapen.com/research/uk/home-garden/party-invitations-kids/search-terms)
## **Top party invitations kids products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%£3K4%£7K6%£10K8%£14K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PartiKraft 12 x Pink Rainbow Birthday Party Invitations (Invitations Only)**PartiKraft**£3.39**4.6★187 rev](https://www.amazon.co.uk/dp/B09S6PZ7FS) [2**Olivia Samuel PACK 40 Kids Party Invitations with Envelopes Colourful Starburst Themed Party Invites for all Ages Birthday Invites for Boys and Girls - Designed and Printed in the UK**Olivia Samuel**£5.94**4.9★57 rev](https://www.amazon.co.uk/dp/B0CZLBN51V) [3**BestaFiesta Party Invites Kids Party Invitations Pack of 36 Birthday Party Invitations Childrens Birthday Party Boys Girls Kids Invites with Folding Envelope Design and Holographic Stickers (Rainbow)**BestaFiesta**£6.19**4.6★962 rev](https://www.amazon.co.uk/dp/B0BW9C7X37) [4**Party Invitations Pack of 36. Pink Starburst Themed Invitation with Matching envelopes. 120 x 172mm. Party Invites Birthday Party Invitations. Suitable for All Ages.**Absolutely Yours**£5.91**4.6★225 rev](https://www.amazon.co.uk/dp/B0BYP8ZK3G) [5**SOL 28x Pink Birthday Party Invitations Kids Girls with Envelopes - kids party invitations & birthday cards Premium Cardstock RSVP Princess Invitation Cards With Envelopes - Girls Invites**SOL**£3.84**4.7★142 rev](https://www.amazon.co.uk/dp/B0BZCN36YV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**25Pcs Pink Bow Girls Party Invitations Elegant Birthday Party Invitations Sweet Birthday Invitation Cards Invitation Cards for Girls and Women**Aurelx**£4.30**4 rev4mo ago](https://www.amazon.co.uk/dp/B0GQSR3DTD) [**COMOOKA 20pcs Neon Party Invites Rainbow Birthday Party Invitations Birthday Invitations for Girls Boys**COMOOKA**£3.52**3 rev6mo ago](https://www.amazon.co.uk/dp/B0GGXY6K8R) [**the lazy panda card company Birthday Party Invitations Girls or Boys Rainbow Watercolour Design A6 Set of 12**the lazy panda card company**£3.35**4 rev6mo ago](https://www.amazon.co.uk/dp/B0GGJ7H7XX) [**20PCS Neon Rainbow Party Invitations Neon Theme Party Invitation Rectangular Cards Glow in The Dark Vibrant Invite Cards for Kids Birthday Game Nights Disco Festival Rave Parties Themed Celebrations**Zefrorden**£3.93**35 rev1y ago](https://www.amazon.co.uk/dp/B0FH22Q5PB) [**Bomiclss 30Pcs Butterfly Birthday Party Invitations Girls Pink Birthday Invitations for Girls Boys Party Invites for Girl Boy Age 1-18 Kids Invites for Tea Easter Parties Wedding 15 x 10 cm (Purple)**Bomiclss**£6.43**10 rev1y ago](https://www.amazon.co.uk/dp/B0FFMW7Z2L)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**25Pcs Pink Bow Girls Party Invitations Elegant Birthday Party Invitations Sweet Birthday Invitation Cards Invitation Cards for Girls and Women**Aurelx**£4.30**3.4★**▲ 339%**](https://www.amazon.co.uk/dp/B0GQSR3DTD) [**the lazy panda card company Birthday Party Invitations Girls or Boys Rainbow Watercolour Design A6 Set of 12**the lazy panda card company**£3.35**5.0★**▲ 248%**](https://www.amazon.co.uk/dp/B0GGJ7H7XX) [**COMOOKA 20pcs Neon Party Invites Rainbow Birthday Party Invitations Birthday Invitations for Girls Boys**COMOOKA**£3.52**4.7★**▲ 214%**](https://www.amazon.co.uk/dp/B0GGXY6K8R) [**YLAB - 20 Party Invitations & White Envelopes Time To PARTY Birthday & Engagement Invites Colourful Balloon Design Kids Teens & Adults Party Invitations**YLAB**£3.45**4.3★**▲ 87%**](https://www.amazon.co.uk/dp/B09YLMS74X) [**Bomiclss 30Pcs Butterfly Birthday Party Invitations Girls Pink Birthday Invitations for Girls Boys Party Invites for Girl Boy Age 1-18 Kids Invites for Tea Easter Parties Wedding 15 x 10 cm (Purple)**Bomiclss**£6.43**4.9★**▲ 53%**](https://www.amazon.co.uk/dp/B0FFMW7Z2L)
**~~View all trending →~~**
## **What buyers say about party invitations kids**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**46%
*“Amazing quality”*
**Value For Money**12%
*“Good price”*
**Advertised Vs Actual Product**10%
*“As per picture”*
**Design-Overall**8%
*“The design has lovely colours”*
**Paper Quality**4%
*“The paper quality is great”*
**Color**3%
*“The colour is really nice”*
**Ease Of Use**3%
*“Handy”*
**Writing Experience**2%
*“Great quality easy to write on Great value for money”*
**Size-Overall**2%
*“Good size”*
**Print Quality**2%
*“with bright printing”*
### **What buyers complain about **
**Writing Experience**17%
*“Areas to write on are black”*
**Size-Overall**14%
*“Wrong size envelopes”*
**Value For Money**13%
*“Bit expensive for what they are”*
**Paper Quality**7%
*“made with soft paper”*
**Advertised Vs Actual Product**6%
*“they do NOT come with envelopes as stated in the description”*
**Adhesion/Stickiness**6%
*“No stickers or gum on the envelope to stick it down”*
**Thickness**5%
*“The card is quite thick”*
**Print Quality**2%
*“Quality of the print is not great at all”*
**Design-Overall**2%
*“I know I should have noticed this design flaw”*
### **Top return reasons **
**Size-Overall**23%
**Thin**14%
**Value For Money**11%
**Print Quality**9%
**Strength**9%
**Paper Quality**9%
**Design-Overall**6%
**Writing Experience**3%
**Material Quality**3%
**Quality-Overall**3%
## **Common questions**
- **Is party invitations kids profitable to sell on Amazon United Kingdom?**
- The niche generates £174K/yr across 75 tracked products. 1 of 19 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the party invitations kids niche?**
- 36 brands and 46 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in party invitations kids?**
- Top complaints mined from reviews: Writing Experience, Size-Overall, Value For Money. The return rate is 0.4%.
- **When does demand for party invitations kids peak?**
- Demand peaks in Jan–Sep; the busiest month runs 3.6× the quietest.
- **What does it cost to enter the party invitations kids niche?**
- Listings span £2.59–£7.69; the average listing price is £5.21 (sweet spot $15–$100). The average incumbent carries 185 reviews — the moat a new listing must climb.
## **Related niches in Home & Garden**
- 79 [**mole repellent**](https://flapen.com/research/uk/home-garden/mole-repellent)£163K/yr+91.4%**Worth a look**- 80 [**sun lounger**](https://flapen.com/research/uk/home-garden/sun-lounger)£2.5M/yr+299.9%**Launch it**- 80 [**fly repellent fan**](https://flapen.com/research/uk/home-garden/fly-repellent-fan)£302K/yr>1,000%**Worth a look**- 80 [**ice maker**](https://flapen.com/research/uk/home-garden/ice-maker)£2.9M/yr+371.4%**Launch it**- 80 [**parasol base**](https://flapen.com/research/uk/home-garden/parasol-base)£1.1M/yr+904.4%**Launch it**- 80 [**air conditioner**](https://flapen.com/research/uk/home-garden/air-conditioner)£39.3M/yr>1,000%**Launch it**[**All Home & Garden niches **](https://flapen.com/research/uk/home-garden)